Report for www.google.co.in

Overall6.7

The overall score for this website.

Accessibility7.3

How accessible the website is to mobile and disabled users.

Experience6.5

How satisfying the website is likely to be for users.

Technology5.9

How well designed and built the website is.

Screenshot of www.google.co.in

Nibbler tested a sample of 5 pages from this website at 23:53 on 27 Jun 2017 (BST).

Top priorities for website improvement

  • Resolve the validation errors that are listed in the table below. These errors are preventing this website from being fully W3C compliant. (read more)
  • Consider adding your analytics solution to the pages which aren't currently monitored. (read more)
  • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)

Facebook page0.0

This website does not appear to be associated with a Facebook page.

  • This website was found to contain some links to Facebook, but none appear to be public Facebook pages associated with this website.
    • Sign up for a Facebook page and make sure it is linked to from your site, or if you already have one make sure it is public.

Source: Facebook

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Code quality1.7

HTML5HTML5

NoW3C Compliant

Printability2.0

20% of pages are optimised for printing

Analytics2.0

20% of pages use analytics

Google AnalyticsGoogle Analytics

  • 20.0% of this website is using Google Analytics but 4 pages have no analytics. It is still possible to gather a great deal of information for the other 4 of pages from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider adding your analytics solution to the pages which aren't currently monitored.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Meta tags3.6

Meta Tags (name attribute)

Page URLNameContent
www.google.co.in/referrerorigin
www.google.co.in/imghp...&ved=0EKouCBgoAQdescriptionGoogle Images. The most comprehensive image search on the web.
www.google.co.in/imghp...&ved=0EKouCBgoAQreferrerorigin
www.google.co.in/webhp...&ved=0ahUKEwjj1fb3jt_UAhVBGj4KHUDiCMgQPAgDreferrerorigin
www.google.co.in/intl/.../?fg=1viewportinitial-scale=1, minimum-scale=1, width=device-width

Meta Tags (http-equiv attribute)

Page URLNameContent
www.google.co.in/preferences?hl=encontent-typetext/html; charset=UTF-8

URL format4.8

  • One URL is particularly hard to type or remember.
    • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
  • 4 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.

Amount of content7.4

Rendering Chart...

  • This website has an average of 959 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Mobile7.5

Mobile screenshot of www.google.co.inTablet screenshot of www.google.co.in
  • This website delivers a mobile optimised version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
    • Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.

Images8.5

75% of images have a clearly defined size

3 images are being resized by the browser

Headings9.0

access accessing advertising answers applies authorities changes choice collect combine compliance connect cooperation credit currently develop easier englishedit example filters find google history including information instant language legal materials more most ones open other page people personal policies policy practices predictions privacy process product products protect regulatory related resources results safesearch search security sensors service services share sharing should showing sites specific spoken terms transparency updating useful welcome you'll your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.google.co.in/GoogleH1
www.google.co.in/imghp...&ved=0EKouCBgoAQGoogleH1
www.google.co.in/webhp...&ved=0ahUKEwjj1fb3jt_UAhVBGj4KHUDiCMgQPAgDGoogleH1
www.google.co.in/preferences?hl=enWhich language should Google products use?H2
www.google.co.in/preferences?hl=enCurrently showing search results in:EnglishEditH2
www.google.co.in/preferences?hl=enSafeSearch FiltersH2
www.google.co.in/preferences?hl=enGoogle Instant predictionsH2
www.google.co.in/preferences?hl=enResults per pageH2
www.google.co.in/preferences?hl=enSpoken answersH2
www.google.co.in/preferences?hl=enWhere results openH2
www.google.co.in/preferences?hl=enSearch historyH2
www.google.co.in/intl/.../?fg=1GoogleH1
www.google.co.in/intl/.../?fg=1Welcome to the Google Privacy PolicyH1
www.google.co.in/intl/.../?fg=1Privacy PolicyH1
www.google.co.in/intl/.../?fg=1 Privacy & TermsH2
www.google.co.in/intl/.../?fg=1Information we collectH2
www.google.co.in/intl/.../?fg=1How we use information we collectH2
www.google.co.in/intl/.../?fg=1Transparency and choiceH2
www.google.co.in/intl/.../?fg=1Information you shareH2
www.google.co.in/intl/.../?fg=1Accessing and updating your personal informationH2
www.google.co.in/intl/.../?fg=1Information we shareH2
www.google.co.in/intl/.../?fg=1Information securityH2
www.google.co.in/intl/.../?fg=1When this Privacy Policy appliesH2
www.google.co.in/intl/.../?fg=1Compliance and cooperation with regulatory authoritiesH2
www.google.co.in/intl/.../?fg=1ChangesH2
www.google.co.in/intl/.../?fg=1Specific product practicesH2
www.google.co.in/intl/.../?fg=1Other useful privacy and security related materialsH2
www.google.co.in/intl/.../?fg=1"access to your personal information"H2
www.google.co.in/intl/.../?fg=1"ads you’ll find most useful"H2
www.google.co.in/intl/.../?fg=1"advertising services"H2
www.google.co.in/intl/.../?fg=1"and other sensors"H2
www.google.co.in/intl/.../?fg=1"collect information"H2
www.google.co.in/intl/.../?fg=1"combine personal information from one service with information, including personal information, from other Google services"H2
www.google.co.in/intl/.../?fg=1"connect with people"H2
www.google.co.in/intl/.../?fg=1"credit card"H2
www.google.co.in/intl/.../?fg=1"develop new ones"H2
www.google.co.in/intl/.../?fg=1"device identifiers"H2
www.google.co.in/intl/.../?fg=1"device-specific information"H2
www.google.co.in/intl/.../?fg=1"improve your user experience"H2
www.google.co.in/intl/.../?fg=1"legal process or enforceable governmental request"H2
www.google.co.in/intl/.../?fg=1"limit sharing or visibility settings"H2
www.google.co.in/intl/.../?fg=1"linked with information about visits to multiple sites"H2
www.google.co.in/intl/.../?fg=1"maintain"H2
www.google.co.in/intl/.../?fg=1"may collect and process information about your actual location"H2
www.google.co.in/intl/.../?fg=1"may not function properly"H2
www.google.co.in/intl/.../?fg=1"and our partners"H2
www.google.co.in/intl/.../?fg=1"phone number"H2
www.google.co.in/intl/.../?fg=1"protect Google and our users"H2
www.google.co.in/intl/.../?fg=1"protect"H2
www.google.co.in/intl/.../?fg=1"provide"H2
www.google.co.in/intl/.../?fg=1"sharing"H2
www.google.co.in/intl/.../?fg=1"sharing with others quicker and easier"H2
www.google.co.in/intl/.../?fg=1"the people who matter most to you online"H2
www.google.co.in/intl/.../?fg=1"to make it easier to share things with people you know"H2
www.google.co.in/intl/.../?fg=1"view and interact with our ads"H2
www.google.co.in/intl/.../?fg=1"We may share aggregated, non-personally identifiable information publicly"H2
www.google.co.in/intl/.../?fg=1"Wi-Fi access points and cell towers"H2
www.google.co.in/intl/.../?fg=1"more relevant search results"H2
www.google.co.in/intl/.../?fg=1"removing your content"H2
www.google.co.in/intl/.../?fg=1"to show trends"H2
www.google.co.in/intl/.../?fg=1"your activity on other sites and apps"H2
www.google.co.in/intl/.../?fg=1We keep your personal information private and safe — and put you in control.H2
www.google.co.in/intl/.../?fg=1Our legal policiesH3
www.google.co.in/intl/.../?fg=1More informationH3
www.google.co.in/intl/.../?fg=1Additional resourcesH3
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4
www.google.co.in/intl/.../?fg=1ExampleH4

Server behaviour9.2

Yes404 page

YesCompression

Popularity10.0

7 Most popular website in the world

This website recently saw a slight increase in popularity.

  • This is the 7 most popular website in the world.
  • Over the past 3 months, this website has experienced a slight increase in popularity.
  • This website accounts for 99.3% of the Internet traffic to google.co.in and its subdomains.

Source: Alexa

Social interest10.0

Rendering Chart...

  • We found 79,675 Facebook likes and 3,355,317 Google +1s for the 5 pages we tested.

Sources: Google+, Facebook

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.

Freshness10.0

Last updated April 17, 2017

  • It looks like this website was last updated on Monday, 17 April 2017. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
17/04/2017www.google.co.in/intl/.../?fg=1Body text
17/04/2017www.google.co.in/intl/.../?fg=1Last modified header
08/12/2016www.google.co.in/.../googlelogo_color_116x41dp.pngLast modified header
08/12/2016www.google.co.in/.../googlelogo_color_120x44dp.pngLast modified header
15/03/2017www.google.co.in/.../default.cssLast modified header

Domain agei

  • Sorry, we were unable to check the age of the domain name google.co.in.

Get more with Insites

Liked this? Insites is our professional version, with much more:

Page limit 5 webpages 100 webpages
Report detailOne page reportComprehensive reports
Number of tests 17 individual tests. 32 individual tests including extras like Spelling, Search ranking, Broken links.
Export resultsNoYes
SupportNoYes
Store old reportsNoYes
PriceFreeFrom $60 per month

Find out more