Nibbler SEO audit for www.wellingtonadventures.co.nz
Summary
Overall7.4
The overall score for this website.
Accessibility10.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.2
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 1:53 PM on Apr 25, 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.wellingtonadventures.co.nz/ Not detected www.wellingtonadventures.co.nz/home Not detected www.wellingtonadventures.co.nz/about Not detected www.wellingtonadventures.co.nz/quad-biking Not detected www.wellingtonadventures.co.nz/faq Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Freshness1.3
Last updated September 1, 2021
- It looks like this website was last updated on Wednesday, September 1, 2021. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 5/1/12 | www.wellingtonadventures.co.nz/.../280x110_scenery2.jpg | Last modified header |
| 5/1/12 | www.wellingtonadventures.co.nz/.../280x110_quad.jpg | Last modified header |
| 5/1/12 | www.wellingtonadventures.co.nz/.../280x110_scenery.jpg | Last modified header |
| 9/1/21 | www.wellingtonadventures.co.nz/.../facebook.png | Last modified header |
| 9/28/14 | www.wellingtonadventures.co.nz/.../logo_yellow-0800-WGTNFUN.png | Last modified header |
| 9/1/21 | www.wellingtonadventures.co.nz/.../style.css | Last modified header |
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.wellingtonadventures.co.nz/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1 |
| www.wellingtonadventures.co.nz/ | apple-mobile-web-app-capable | yes |
| www.wellingtonadventures.co.nz/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.wellingtonadventures.co.nz/ | twitter:card | summary_large_image |
| www.wellingtonadventures.co.nz/ | msapplication-tileimage | https://www.wellingtonadventures.co.nz/wp-content/uploads/2014/09/cropped-logo_yellow-0800-WGTNFUN-270x270.png |
| www.wellingtonadventures.co.nz/home | viewport | width=device-width, initial-scale=1.0, maximum-scale=1 |
| www.wellingtonadventures.co.nz/home | apple-mobile-web-app-capable | yes |
| www.wellingtonadventures.co.nz/home | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.wellingtonadventures.co.nz/home | twitter:card | summary_large_image |
| www.wellingtonadventures.co.nz/home | twitter:label1 | Est. reading time |
| www.wellingtonadventures.co.nz/home | twitter:data1 | 1 minute |
| www.wellingtonadventures.co.nz/home | msapplication-tileimage | https://www.wellingtonadventures.co.nz/wp-content/uploads/2014/09/cropped-logo_yellow-0800-WGTNFUN-270x270.png |
| www.wellingtonadventures.co.nz/about | viewport | width=device-width, initial-scale=1.0, maximum-scale=1 |
| www.wellingtonadventures.co.nz/about | apple-mobile-web-app-capable | yes |
| www.wellingtonadventures.co.nz/about | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.wellingtonadventures.co.nz/about | twitter:card | summary_large_image |
| www.wellingtonadventures.co.nz/about | twitter:label1 | Est. reading time |
| www.wellingtonadventures.co.nz/about | twitter:data1 | 1 minute |
| www.wellingtonadventures.co.nz/about | msapplication-tileimage | https://www.wellingtonadventures.co.nz/wp-content/uploads/2014/09/cropped-logo_yellow-0800-WGTNFUN-270x270.png |
| www.wellingtonadventures.co.nz/quad-biking | viewport | width=device-width, initial-scale=1.0, maximum-scale=1 |
| www.wellingtonadventures.co.nz/quad-biking | apple-mobile-web-app-capable | yes |
| www.wellingtonadventures.co.nz/quad-biking | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.wellingtonadventures.co.nz/quad-biking | twitter:card | summary_large_image |
| www.wellingtonadventures.co.nz/quad-biking | twitter:label1 | Est. reading time |
| www.wellingtonadventures.co.nz/quad-biking | twitter:data1 | 2 minutes |
| www.wellingtonadventures.co.nz/quad-biking | msapplication-tileimage | https://www.wellingtonadventures.co.nz/wp-content/uploads/2014/09/cropped-logo_yellow-0800-WGTNFUN-270x270.png |
| www.wellingtonadventures.co.nz/faq | viewport | width=device-width, initial-scale=1.0, maximum-scale=1 |
| www.wellingtonadventures.co.nz/faq | apple-mobile-web-app-capable | yes |
| www.wellingtonadventures.co.nz/faq | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| www.wellingtonadventures.co.nz/faq | twitter:card | summary_large_image |
| www.wellingtonadventures.co.nz/faq | twitter:label1 | Est. reading time |
| www.wellingtonadventures.co.nz/faq | twitter:data1 | 1 minute |
| www.wellingtonadventures.co.nz/faq | msapplication-tileimage | https://www.wellingtonadventures.co.nz/wp-content/uploads/2014/09/cropped-logo_yellow-0800-WGTNFUN-270x270.png |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.wellingtonadventures.co.nz/ | Content-Type | text/html; charset=UTF-8 |
| www.wellingtonadventures.co.nz/home | Content-Type | text/html; charset=UTF-8 |
| www.wellingtonadventures.co.nz/about | Content-Type | text/html; charset=UTF-8 |
| www.wellingtonadventures.co.nz/quad-biking | Content-Type | text/html; charset=UTF-8 |
| www.wellingtonadventures.co.nz/faq | Content-Type | text/html; charset=UTF-8 |
Amount of content6.9
Rendering Chart...
- This website has an average of 183 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.wellingtonadventures.co.nz/ | 349 | 46 |
| www.wellingtonadventures.co.nz/home | 1158 | 176 |
| www.wellingtonadventures.co.nz/about | 1286 | 201 |
| www.wellingtonadventures.co.nz/quad-biking | 2149 | 331 |
| www.wellingtonadventures.co.nz/faq | 997 | 159 |
Images9.6
18% of images have a clearly defined size
4 images are being resized by the browser
- Most images (82.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 4 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://wellingtonadventures.co.nz to http://www.wellingtonadventures.co.nz. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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