Nibbler SEO audit for mckeecarson.com
Summary
Overall7.4
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience4.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.3
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 16:28 on 28 Mar 2024 (GMT).
Top priorities for website improvement
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
- Consider updating this website regularly with new content. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print mckeecarson.com/ Not detected mckeecarson.com/profile Not detected mckeecarson.com/profile/clients Not detected mckeecarson.com/profile/news Not detected mckeecarson.com/profile/staff Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Freshness0.0
Last updated April 26, 2013
- It looks like this website was last updated on Friday, 26 April 2013. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 26/04/2013 | mckeecarson.com/images/arrow_right.png | Last modified header |
| 26/04/2013 | mckeecarson.com/images/arrow_left.png | Last modified header |
| 26/04/2013 | mckeecarson.com/css/jquery-ui-1.8.14.custom.css | Last modified header |
Mobile3.0
- None of this website appears to be fully optimised for viewing on a mobile or tablet (using CSS media queries). It is important to make sure your content can be viewed easily across a wide range of devices as a growing percentage of web browsing is now done on phones and tablets.
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport mckeecarson.com/ Not detected Not detected Not detected mckeecarson.com/profile Not detected Not detected Not detected mckeecarson.com/profile/clients Not detected Not detected Not detected mckeecarson.com/profile/news Not detected Not detected Not detected mckeecarson.com/profile/staff Not detected Not detected Not detected
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | - | www.mckeecarson.com/?css=global_embeds/site_css.v.1313009608 |
Server behaviour6.1
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is usually ideal, as search engines will know which version to index, but there are links on this website which point to the non canonical version.
- Make sure all internal links to this page go to the canonical version.
Incorrectly linked pages
- Make sure all internal links to this page go to the canonical version.
- Adding or removing a trailing slash to one of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
- There are different websites on http://www.mckeecarson.com and http://mckeecarson.com. This may confuse visitors, who would normally expect the same website on both.
- You should replace one of the websites with a permanent (HTTP 301) redirect to forward visitors to the other.
Images7.6
100% of images have a clearly defined size
15 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- 15 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
- 1 images on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Amount of content7.8
Rendering Chart...
- This website has an average of 343 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| mckeecarson.com/ | 1822 | 255 |
| mckeecarson.com/profile | 795 | 113 |
| mckeecarson.com/profile/clients | 3552 | 454 |
| mckeecarson.com/profile/news | 5123 | 756 |
| mckeecarson.com/profile/staff | 961 | 139 |
Analytics10.0
100% of pages use analytics
Google Analytics
- Every page in this website is using Google Analytics. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
| URL | Heading | Level |
| mckeecarson.com/ | McKee Carson | H1 |
| mckeecarson.com/ | News | H2 |
| mckeecarson.com/profile | McKee Carson | H1 |
| mckeecarson.com/profile/clients | McKee Carson | H1 |
| mckeecarson.com/profile/clients | Clients | H2 |
| mckeecarson.com/profile/news | McKee Carson | H1 |
| mckeecarson.com/profile/staff | McKee Carson | H1 |
| mckeecarson.com/profile/staff | Key Personnel | H2 |
| mckeecarson.com/profile/staff | Robert B. McKee, Principal, Company Founder | H3 |
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Meta tags10.0
This is how this website will look in Google search listings:
McKee Carson | Landscape Architects & Consulting Engineers | McKee ...
mckeecarson.com/
An award-winning team of landscape architects, landscape designers, civil engineers, and land planners in Charlottesville, VA committed to producing ecologically ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| mckeecarson.com/ | keywords | Landscape architect Charlottesville, civil engineer Charlottesville, land planner Charlottesville, master planning, conservation community, construction documents, landscape architect Albemarle county, civil engineer Albemarle county, landscape design, landscape design albemarle county, mixed use development |
| mckeecarson.com/ | description | An award-winning team of landscape architects, landscape designers, civil engineers, and land planners in Charlottesville, VA committed to producing ecologically-informed landscape designs. Regardless of a project’s size or complexity, we provide sound ecologically and economically sustainable solutions. Fostering relationships with our clients that are mutually respectful and synergetic, we continually strive to make the ordinary extraordinary. |
| mckeecarson.com/ | google-site-verification | DH8Y1EBKCpYrKRFwBm4PHfomiXiJkCm6YCKgTM7gSMk |
| mckeecarson.com/profile | keywords | Landscape architect Charlottesville, civil engineer Charlottesville, land planner Charlottesville, master planning, conservation community, construction documents, landscape architect Albemarle county, civil engineer Albemarle county |
| mckeecarson.com/profile | description | An award-winning landscape architectural, civil engineering, and land planning firm in Charlottesville, VA committed to producing ecologically-informed landscape designs. Regardless of a project’s size or complexity, we provide sound ecologically and economically sustainable solutions. Fostering relationships with our clients that are mutually respectful and synergetic, we continually strive to make the ordinary extraordinary. |
| mckeecarson.com/profile | google-site-verification | DH8Y1EBKCpYrKRFwBm4PHfomiXiJkCm6YCKgTM7gSMk |
| mckeecarson.com/profile/clients | keywords | Landscape architect Charlottesville, civil engineer Charlottesville, land planner Charlottesville, master planning, conservation community, construction documents, landscape architect Albemarle county, civil engineer Albemarle county, landscape design, landscape design albemarle county, mixed use development |
| mckeecarson.com/profile/clients | description | Fostering relationships with our clients that are mutually respectful and synergetic, we continually strive to make the ordinary extraordinary. |
| mckeecarson.com/profile/clients | google-site-verification | DH8Y1EBKCpYrKRFwBm4PHfomiXiJkCm6YCKgTM7gSMk |
| mckeecarson.com/profile/news | keywords | keywords, go, here |
| mckeecarson.com/profile/news | description | McKee Carson is based in Charlottesville, Virginia and specializes in landscape architecture, civil engineering, and land planning. Check back here often to stay up to date on our landscape design work, presentations, and community outreach. |
| mckeecarson.com/profile/news | google-site-verification | DH8Y1EBKCpYrKRFwBm4PHfomiXiJkCm6YCKgTM7gSMk |
| mckeecarson.com/profile/staff | keywords | Landscape architect Charlottesville, civil engineer Charlottesville, land planner Charlottesville, master planning, conservation community, construction documents, landscape architect Albemarle county, civil engineer Albemarle county, bob mckee |
| mckeecarson.com/profile/staff | description | Bob McKee received his B.S. in Civil Engineering and Master of Landscape Architecture degrees from the University of Virginia. He is a Registered Professional Engineer and Certified Landscape Architect. |
| mckeecarson.com/profile/staff | google-site-verification | DH8Y1EBKCpYrKRFwBm4PHfomiXiJkCm6YCKgTM7gSMk |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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Nibbler | Insites | |
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