Report for www.google.pl

Overall6.1

The overall score for this website.

Accessibility6.7

How accessible the website is to mobile and disabled users.

Experience5.9

How satisfying the website is likely to be for users.

Marketing6.3

How well marketed and popular the website is.

Technology5.4

How well designed and built the website is.

Screenshot of www.google.pl

Nibbler tested a sample of 5 pages from this website at 12:15 PM on Oct 19, 2014 (BST).

Retest

Top priorities for website improvement

  • Resolve the validation errors that are listed in the table below. These errors are preventing this website from being fully W3C compliant. (read more)
  • Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
  • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)

Facebook page0.0

This website does not appear to be associated with a Facebook page.

  • This website was found to contain some links to Facebook, but none appear to be public Facebook pages associated with this website.
    • Sign up for a Facebook page and make sure it is linked to from your site, or if you already have one make sure it is public.

Source: Facebook

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Analytics0.0

0% of pages use analytics

No Analytics SolutionNo

  • None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider a leading website analytics solution, such as WebTrends or Google Analytics.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Printability0.0

0% of pages are optimized for printing

  • 5 pages of this website do not appear to be optimised for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file
all-1056px

Code quality0.0

HTML5HTML5

NoW3C Compliant

  • A total of 90 errors and 9 warnings were found on the 5 pages tested.
  • 3 pages are not W3C compliant. Because there are errors in the code, some web browsers may not be able to read this website correctly and it may not always display correctly.
    • Resolve the validation errors that are listed in the table below. These errors are preventing this website from being fully W3C compliant.

      W3C Validation Errors

      DocumentTypeLineColumnMessage
      www.google.pl/ERROR22064The bgcolor attribute on the body element is obsolete. Use CSS instead.
      www.google.pl/ERROR551Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      www.google.pl/ERROR5133& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR5205& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR5272& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR5338& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR5411& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR5713Attribute width not allowed on element div at this point.
      www.google.pl/ERROR5719Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      www.google.pl/ERROR51017& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR51168The center element is obsolete. Use CSS instead.
      www.google.pl/ERROR51211Element div not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      www.google.pl/ERROR53116The border attribute on the table element is obsolete. Use CSS instead.
      www.google.pl/ERROR53181& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR53358An img element must have an alt attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.
      www.google.pl/ERROR53623& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR758The clear attribute on the br element is obsolete. Use CSS instead.
      www.google.pl/ERROR7169& did not start a character reference. (& probably should have been escaped as &.)
      www.google.pl/ERROR7259The align attribute on the div element is obsolete. Use CSS instead.
      www.google.pl/ERROR7363Attribute nowrap not allowed on element div at this point.
      www.google.pl/ERROR7468The cellpadding attribute on the table element is obsolete. Use CSS instead.
      www.google.pl/ERROR7468The cellspacing attribute on the table element is obsolete. Use CSS instead.
      www.google.pl/ERROR7485The valign attribute on the tr element is obsolete. Use CSS instead.
      www.google.pl/ERROR7501The width attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR7541The align attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR7541The nowrap attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR71660The align attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR71660The nowrap attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR71660The width attribute on the td element is obsolete. Use CSS instead.
      www.google.pl/ERROR72004Element div not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      www.google.pl/ERROR72489Element p not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      ERROR22191The bgcolor attribute on the body element is obsolete. Use CSS instead.
      ERROR551Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      ERROR5104& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5206& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5273& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5339& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5345& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5418& did not start a character reference. (& probably should have been escaped as &.)
      ERROR5720Attribute width not allowed on element div at this point.
      ERROR5726Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      ERROR51024& did not start a character reference. (& probably should have been escaped as &.)
      ERROR51201The center element is obsolete. Use CSS instead.
      ERROR51244Element div not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      ERROR53149The border attribute on the table element is obsolete. Use CSS instead.
      ERROR53214& did not start a character reference. (& probably should have been escaped as &.)
      ERROR53391An img element must have an alt attribute, except under certain conditions. For details, consult guidance on providing text alternatives for images.
      ERROR53656& did not start a character reference. (& probably should have been escaped as &.)
      ERROR758The clear attribute on the br element is obsolete. Use CSS instead.
      ERROR7177& did not start a character reference. (& probably should have been escaped as &.)
      ERROR7279The align attribute on the div element is obsolete. Use CSS instead.
      ERROR7399Attribute nowrap not allowed on element div at this point.
      ERROR7518The cellpadding attribute on the table element is obsolete. Use CSS instead.
      ERROR7518The cellspacing attribute on the table element is obsolete. Use CSS instead.
      ERROR7535The valign attribute on the tr element is obsolete. Use CSS instead.
      ERROR7551The width attribute on the td element is obsolete. Use CSS instead.
      ERROR7591The align attribute on the td element is obsolete. Use CSS instead.
      ERROR7591The nowrap attribute on the td element is obsolete. Use CSS instead.
      ERROR71548The align attribute on the td element is obsolete. Use CSS instead.
      ERROR71548The valign attribute on the td element is obsolete. Use CSS instead.
      ERROR71548The nowrap attribute on the td element is obsolete. Use CSS instead.
      ERROR71548The width attribute on the td element is obsolete. Use CSS instead.
      ERROR71841Element div not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      ERROR72205Element p not allowed as child of element span in this context. (Suppressing further errors from this subtree.)
      ERROR2213632Internal encoding declaration utf-8 disagrees with the actual encoding of the document (iso-8859-2).
      ERROR2214335Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      ERROR2214417& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214428& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214500& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214511& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214578& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214589& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214655& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214666& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214672& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2214745& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2215047Attribute width not allowed on element div at this point.
      ERROR2215053Element nobr not allowed as child of element div in this context. (Suppressing further errors from this subtree.)
      ERROR2215351& did not start a character reference. (& probably should have been escaped as &.)
      ERROR2216504The for attribute of the label element must refer to a form control.
      ERROR2216891The for attribute of the label element must refer to a form control.
      ERROR2217272The for attribute of the label element must refer to a form control.
      ERROR2217670The for attribute of the label element must refer to a form control.
      ERROR2218067The for attribute of the label element must refer to a form control.
      ERROR2219033The for attribute of the label element must refer to a form control.
      ERROR2221286The for attribute of the label element must refer to a form control.
      ERROR2232264The for attribute of the label element must refer to a form control.
      ERROR2232848The for attribute of the label element must refer to a form control.
      ERROR2233355The for attribute of the label element must refer to a form control.
      ERROR2234875The for attribute of the label element must refer to a form control.
      www.google.pl/WARNINGNo Character encoding declared at document level
      www.google.pl/WARNINGLegacy encoding iso-8859-2 used. Documents should use UTF-8.
      WARNINGNo Character encoding declared at document level
      WARNINGLegacy encoding iso-8859-2 used. Documents should use UTF-8.
      WARNINGCharacter Encoding mismatch!
      WARNINGLegacy encoding iso-8859-2 used. Documents should use UTF-8.
  • 2 pages could not be validated.
  • 4 of the pages of this website were found to use presentational HTML elements and/or attributes. It is widely regarded that use of presentational HTML like <font> and <p bgcolor="#FF0000"> should be avoided.
  • 4 of the 5 tested pages of this site appear to use tables to lay out content. This is very bad, as using tables for layout is not necessary and they should only contain tabular data.

Domain age0.0

This domain was registered October 14, 2014

  • The domain name google.pl was registered on Tuesday, October 14, 2014. Because it is using a domain name registered in the past three months, pages on this website are likely to appear lower in search engine results than those from websites that have a more established domain name.

Source: NASK

Freshness2.9

Last updated November 6, 2013

  • It looks like this website was last updated on Wednesday, November 6, 2013. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
11/6/13www.google.pl/images/logo_sm_2.gifLast modified header
4/2/12www.google.pl/textinputassistant/tia.pngLast modified header
4/2/12www.google.pl/textinputassistant/tia.pngLast modified header

Meta tags3.6

  • All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

Meta Tags (name attribute)

Page URLNameContent
descriptionGrafika Google. Najbardziej kompleksowa wyszukiwarka grafiki w sieci.

Meta Tags (http-equiv attribute)

Page URLNameContent
www.google.pl/preferences?hl=plcontent-typetext/html; charset=UTF-8
content-typetext/html; charset=utf-8

URL format4.8

  • One URL is particularly hard to type or remember.
    • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.

      Page extensions

      URL
  • 4 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.

Amount of content5.5

Rendering Chart...

  • This website has an average of 255 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Amount of content discovered

PageCharactersWords
www.google.pl/22833
www.google.pl/webhp?tab=ww22833
16024
www.google.pl/preferences?hl=pl3651491
5401694

Headings6.0

account autouzupe ciwo filtr innym liczba lokalizacja nianie options poka rodzinny safesearch szukaj wynik wyniki zyku

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.google.pl/Account OptionsH2
www.google.pl/webhp?tab=wwAccount OptionsH2
Account OptionsH2
www.google.pl/preferences?hl=plWłaściwości ogólneH1
www.google.pl/preferences?hl=plAccount OptionsH2
www.google.pl/preferences?hl=plJęzykH2
www.google.pl/preferences?hl=plSzukaj w innym językuH2
www.google.pl/preferences?hl=plLokalizacjaH2
www.google.pl/preferences?hl=plFiltr rodzinny (SafeSearch)H2
www.google.pl/preferences?hl=plAutouzupełnianieH2
www.google.pl/preferences?hl=plLiczba wynikówH2
www.google.pl/preferences?hl=plPokaż wynikiH2
Account OptionsH2

Mobile7.5

Mobile screenshot of www.google.plTablet screenshot of www.google.pl
  • This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
    • Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.

Media specific CSS detected

MediaMin widthMax widthCSS file
all-1056px

Local presence7.5

  • This website was found in 3 of the directories we tested. Being listed in directories makes it easier for users to find this website.
    • Add this website to any directories where it is not listed

Listed in directories

DirectoryAddressCategoriesDescriptionPhotosWebsite
Google LogoGoogle+ LocalGoogle Kraków‎, Kraków, 31-042, Poland, +48 12 681 53 00.YesNoNoYes
Foursquare LogoFoursquareHard Rock Cafe Krakow, Plac Mariacki 9, Kraków, 31-042, Polska, +48 12 429 11 55.YesNoYesYes
Yelp LogoYelpGoogle for Entrepreneurs Krakow, Rynek Główny 12, Kraków, 31-042, PL, +48126815300.YesMaybeYesYes

Missing from directories

DirectoryInformation
Facebook LogoFacebookNo listing found

Server behavior9.7

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • Adding or removing a trailing slash to all URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://google.pl to http://www.google.pl. This is ideal.

Social interest9.9

Rendering Chart...

  • We found 6,899 Tweets, 128,981 Facebook likes and 10,334 Google +1s for the 5 pages we tested.

Social activity

Page URLFacebook likesTweetsGoogle +1s
www.google.pl/128858689610104
www.google.pl/webhp?tab=ww016
1232215
www.google.pl/preferences?hl=pl009
000

Sources: Google+, Twitter, Facebook

Google+ page10.0

Google Polska

This website is linked with the page Google Polska

221,221 +1s on Google plus page

154,953 have this page in their circles

  • This website was found to link to a Google+ page.
  • This website's Google+ page has 221,221 +1s and 154,953 people have this page in their circles.

Source: Google+

Inoffensive content10.0

Very unlikelyto be blocked by a content filtering system

  • None of the pages tested will be blocked by filtering systems.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Images10.0

100% of images have a clearly defined size

No images are being resized by the browser

  • All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.

Popularity10.0

82nd Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 82nd most popular website in the world.
  • Over the past 3 months, this website has experienced no measurable change in popularity.
  • This website accounts for 96.1% of the Internet traffic to google.pl and its subdomains.

Source: Alexa

Reviewsi

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Ratings for Reviews

1

0%

2

0%

3

16%

4

0%

5

83%

Review Comments

Posted ByCommentRating
Google LogoAngela GalliI love Google Earth, Google Translate, Google+ and Google Search.
55555
Google LogoBartłomiej Świstak PiotrowskiPolecam bo są spotkania darmowe dla ludzi z IT i nie tylko na których panuje kapitalna atmosfera! Pozdrawiam Bartłomiej Świstak Piotrowski
55555
Google LogoKarol DziedzicIdealne miejsce na piątkowe rooftop party ;)
55555
Google LogoJavier KohenGreat place to work!
55555
Yelp LogoKasia W.I tak właśnie, na początku tego roku przy biurze Google w Krakowie, powstał projekt Google for Entrepreneurs. Postanowiłam tam pójść w związku z końcem roku...
55555
Google Logokapi lukakualalalala
33333
Foursquare LogoGergely KissNice view, friendly staff, nice hamburger :)
00000
Foursquare LogoTom PPlanning on having some dessert? Better skip a starter - portions are enormous.
00000
Foursquare LogoMagda Sylwestrzaknajlepsza AMERICAN COFFEE w Krakowie ;)
00000
Foursquare LogoChrissieVery friendly and cool shop assistants!!
00000
Foursquare LogoAgnieszka WolnyNice place, nice people, nice drinks ;)
00000
Foursquare LogoAlan MancinottiWifi password: hrckrk2010!
00000
Foursquare LogoIegor AkulovBad service and very expensive!
00000
Foursquare LogoOlga TatarynovaDidn't understand why it would be a great idea to pay fot beer and food 4 times as much as any neer cozy restorants.
00000
Foursquare LogoRobin DoggenOrder a Hamburger! Hut don't take the nachos before, because the hamburger is big!
00000
Foursquare LogoHarry PradinataOnly accept euro or zloty, no us dollar
00000
Foursquare LogoAlina LynnsInteresting place.
00000
Foursquare LogoDoruk KoçerOrdinary Hard Rock Cafe and that's enough för më!
00000
Foursquare LogoVan PhamFor a nice view yes, but for very good drinks maybe somewhere else
00000
Foursquare LogoHRC Krakowamazin' breakfast
00000
Foursquare LogoScott WalkerWifi password is hrckrk2010!
00000
Foursquare LogoAndy JohnsDon't go here if you've come for a history lesson. Go here if you're a bit brain dead
00000
Foursquare LogoPrzemek PrzybylskiBetter avoid this place if you do not plan to spend pleny of money. Staff shows openly disappointment you when your order is not big...
00000
Foursquare LogoDerya özfındıkBiranın içine vişne likörü koymuşlar tadı güzeldi
00000
Foursquare LogoТагочкаSo rock !))
00000
Foursquare LogoValia KuzminDrogo. I tyle. Z takim sukcesem szybko utraci popularność i imię.
00000

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Page limit 5 webpages 250 webpages
Report detailOne page reportComprehensive reports
Number of tests 17 individual tests. 40 individual tests including extras like Spelling, Search ranking, Broken links.
Export resultsNoYes
SupportNoYes
Store old reportsNoYes
Add your brandingNoYes
PriceFreeFrom £40/$60 per month

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