Report for bornagency.co.uk

Overall8.8

The overall score for this website.

Accessibility9.2

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience8.5

How satisfying the website is likely to be for users.

Marketing7.4

How well marketed, and popular the website is.

Technology9.4

How well designed and built the website is.

Screenshot of bornagency.co.uk

Nibbler tested a sample of 5 pages from this website at 16:14 on 23 Feb 2021 (GMT).

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Top priorities for website improvement

  • Consider updating this website regularly with new content. (read more)
  • If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking. (read more)
  • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)

Popularity0.0

  • This website has not yet been ranked by Alexa.
    • If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.

Source: Alexa

Freshness5.0

Last updated October 7, 2020

  • It looks like this website was last updated on Wednesday, 7 October 2020. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
25/09/2020bornagency.co.uk/wp-content/.../stat.jpgLast modified header
07/10/2020bornagency.co.uk/.../Cookies.pngLast modified header
25/09/2020bornagency.co.uk/.../EMAIL_BA_ICON.pngLast modified header
25/09/2020bornagency.co.uk/.../PHONE_BA_ICON.pngLast modified header
07/10/2020bornagency.co.uk/.../BA-150x150.pngLast modified header
07/10/2020bornagency.co.uk/.../BORN_SOUND_OFF.pngLast modified header
07/10/2020bornagency.co.uk/.../BORN_SOUND_ON.pngLast modified header
25/09/2020bornagency.co.uk/.../placeholder.jpgLast modified header
25/09/2020bornagency.co.uk/.../linkedin.pngLast modified header
25/09/2020bornagency.co.uk/.../facebook.pngLast modified header
07/10/2020bornagency.co.uk/.../instagram.pngLast modified header
25/09/2020bornagency.co.uk/.../twitter.pngLast modified header

Headings7.0

academy agency berridge brand brochure campaign catrina celebrate centre charity cole create creativity culture ecophon edward efest emma employee encantada england fancy festival fish future guide heritage hospital hospitals impact incredible james jobs john join keolis let's lincoln make marketing marley meet message more name netball newsletter nice nottingham overview plan privacy re-brand rehman roofing shack shaun sitework something statistics stepnell story summer thank together trading trafford university work your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
bornagency.co.uk/Work ExamplesH2
bornagency.co.uk/Join our NewsletterH2
bornagency.co.uk/EFEST – EcophonH3
bornagency.co.uk/Marley Re-brand ImpactH3
bornagency.co.uk/Cow ShackH3
bornagency.co.uk/England Netball – Netball ConnectedH3
bornagency.co.uk/StepnellH3
bornagency.co.uk/Heritage DotH3
bornagency.co.uk/Roofing Sitework Guide – MarleyH3
bornagency.co.uk/Fish4JobsH3
bornagency.co.uk/Privacy OverviewH4
bornagency.co.uk/campaigns/Join our NewsletterH2
bornagency.co.uk/campaigns/Keolis Employee App – EmMaH3
bornagency.co.uk/campaigns/What ifH3
bornagency.co.uk/campaigns/EncantadaH3
bornagency.co.uk/campaigns/EFEST – EcophonH3
bornagency.co.uk/campaigns/Nottingham Hospital Charity – Thank youH3
bornagency.co.uk/campaigns/Nottingham Hospitals Charity – Celebrate SummerH3
bornagency.co.uk/campaigns/Centre for Culture and CreativityH3
bornagency.co.uk/campaigns/John Brash – Exhibition StandH3
bornagency.co.uk/campaigns/Chris Vaughan PhotographyH3
bornagency.co.uk/campaigns/King Edward VI AcademyH3
bornagency.co.uk/campaigns/Cow ShackH3
bornagency.co.uk/campaigns/Marley Re-brand ImpactH3
bornagency.co.uk/campaigns/Festival of Creativity 2017 – University of LincolnH3
bornagency.co.uk/campaigns/University of Lincoln – Create your Future 2018H3
bornagency.co.uk/campaigns/Roofing Sitework Guide – MarleyH3
bornagency.co.uk/campaigns/Rehman TradingH3
bornagency.co.uk/campaigns/Fish4JobsH3
bornagency.co.uk/campaigns/Festival of Creativity 2019H3
bornagency.co.uk/campaigns/Privacy OverviewH4
bornagency.co.uk/about-us/Our StoryH1
bornagency.co.uk/about-us/Nice to meet youH2
bornagency.co.uk/about-us/Campaign StatisticsH2
bornagency.co.uk/about-us/So let’s make something incredible together.H2
bornagency.co.uk/about-us/Join our NewsletterH2
bornagency.co.uk/about-us/Shaun ColeH3
bornagency.co.uk/about-us/Ben TraffordH3
bornagency.co.uk/about-us/James BerridgeH3
bornagency.co.uk/about-us/Catrina Coakley-BurnsH3
bornagency.co.uk/about-us/Privacy OverviewH4
bornagency.co.uk/thoughts/An insight into our thoughts…H1
bornagency.co.uk/thoughts/Join our NewsletterH2
bornagency.co.uk/thoughts/GUEST BLOG : KOA CONSULTING : 10 Steps to Win More BusinessH3
bornagency.co.uk/thoughts/Why do Zoom and Teams continue to thrive, while Skype struggles to survive?H3
bornagency.co.uk/thoughts/Plan to Succeed: developing your marketing plans for 2021H3
bornagency.co.uk/thoughts/Bringing the Festival Tent to your Virtual Event : how to plan engaging online eventsH3
bornagency.co.uk/thoughts/Lessons a Plenty in 2020H3
bornagency.co.uk/thoughts/Maximising Your Marketing ROIH3
bornagency.co.uk/thoughts/The Spirit of Christmas (Adverts) Lives OnH3
bornagency.co.uk/thoughts/Agency Retainers: What You Gain When You RetainH3
bornagency.co.uk/thoughts/Building a Brand in Troubled TimesH3
bornagency.co.uk/thoughts/An Elegant Beer for a More Civilized AgeH3
bornagency.co.uk/thoughts/Who-what-when-where-why?H3
bornagency.co.uk/thoughts/Marketing in the New NormalH3
bornagency.co.uk/thoughts/Working from home, or living at work?H3
bornagency.co.uk/thoughts/Nottingham Charity wants to say Thank You to NottinghamH3
bornagency.co.uk/thoughts/Born Agency sponsors cycling race teamH3
bornagency.co.uk/thoughts/Who is the target audience for your brochure?H3
bornagency.co.uk/thoughts/Design and marketing questions we are asked every dayH3
bornagency.co.uk/thoughts/Does your brochure fit within your brand and your other marketing materials?H3
bornagency.co.uk/thoughts/Privacy OverviewH4
bornagency.co.uk/contact/Good afternoon,H2
bornagency.co.uk/contact/NameH2
bornagency.co.uk/contact/MessageH2
bornagency.co.uk/contact/ContactH2
bornagency.co.uk/contact/Your NameH2
bornagency.co.uk/contact/Your MessageH2
bornagency.co.uk/contact/Your DetailsH2
bornagency.co.uk/contact/Join our NewsletterH2
bornagency.co.uk/contact/NameH3
bornagency.co.uk/contact/MessageH3
bornagency.co.uk/contact/EmailH3
bornagency.co.uk/contact/PhoneH3
bornagency.co.uk/contact/Fancy a chat?H4
bornagency.co.uk/contact/Fancy a job?H4
bornagency.co.uk/contact/Privacy OverviewH4

Meta tags8.4

This is how this website will look in Google search listings:

Born Agency - Full Service Creative Design Agency 👍

bornagency.co.uk/

Creative Design Agency | Branding | Graphic Design | Websites | Marketing Campaigns. National and International - East Midlands | Lincoln

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent
bornagency.co.uk/viewportwidth=device-width, initial-scale=1
bornagency.co.uk/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/descriptionCreative Design Agency | Branding | Graphic Design | Websites | Marketing Campaigns. National and International - East Midlands | Lincoln
bornagency.co.uk/robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bornagency.co.uk/twitter:cardsummary_large_image
bornagency.co.uk/twitter:label1Estimated reading time
bornagency.co.uk/twitter:data11 minute
bornagency.co.uk/generatorWordPress 5.6.2
bornagency.co.uk/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/campaigns/viewportwidth=device-width, initial-scale=1
bornagency.co.uk/campaigns/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/campaigns/robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bornagency.co.uk/campaigns/twitter:cardsummary_large_image
bornagency.co.uk/campaigns/generatorWordPress 5.6.2
bornagency.co.uk/campaigns/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/about-us/viewportwidth=device-width, initial-scale=1
bornagency.co.uk/about-us/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/about-us/descriptionCreative Design Agency | Branding | Graphic Design | Websites | Photography | Direct Mail | Marketing Campaigns in East Midlands
bornagency.co.uk/about-us/robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bornagency.co.uk/about-us/twitter:cardsummary_large_image
bornagency.co.uk/about-us/twitter:label1Estimated reading time
bornagency.co.uk/about-us/twitter:data11 minute
bornagency.co.uk/about-us/generatorWordPress 5.6.2
bornagency.co.uk/about-us/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/thoughts/viewportwidth=device-width, initial-scale=1
bornagency.co.uk/thoughts/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/thoughts/descriptionCreative Design Agency | Branding | Website Design & Build | Photography | Direct Mail | Leaflets | Folders | Marketing Campaigns | Awesome Stuff
bornagency.co.uk/thoughts/robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bornagency.co.uk/thoughts/twitter:cardsummary_large_image
bornagency.co.uk/thoughts/twitter:imagehttps://i1.wp.com/bornagency.co.uk/wp-content/uploads/2020/06/news.gif?fit=600%2C338&ssl=1
bornagency.co.uk/thoughts/generatorWordPress 5.6.2
bornagency.co.uk/thoughts/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/contact/viewportwidth=device-width, initial-scale=1
bornagency.co.uk/contact/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1
bornagency.co.uk/contact/descriptionFull Service Creative Design Agency. Lincoln Retford Worksop Nottingham Midlands. Websites Graphic Design Branding Exhibitions Animation
bornagency.co.uk/contact/robotsindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1
bornagency.co.uk/contact/twitter:cardsummary_large_image
bornagency.co.uk/contact/generatorWordPress 5.6.2
bornagency.co.uk/contact/msapplication-tileimagehttps://i0.wp.com/bornagency.co.uk/wp-content/uploads/2020/04/cropped-logo.png?fit=270%2C270&ssl=1

Twitter8.5

This website is linked with the Twitter account @Bornishere

This website's Twitter account has
453 followers

  • This website was found to link the Twitter account Born Agency (@Bornishere).
  • This website's Twitter account has made 1,074 tweets to 453 followers.
    • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.

Source: Twitter

Amount of content8.9

Rendering Chart...

  • This website has an average of 561 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Amount of content discovered

Images9.2

3% of images have a clearly defined size

No images are being resized by the browser

Mobile10.0

Mobile screenshot of bornagency.co.ukTablet screenshot of bornagency.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

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Server behaviour10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.bornagency.co.uk to http://bornagency.co.uk. This is ideal.

Analytics10.0

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.

Analytics Software Found

Software Name
Google Analytics
Google Tag Manager

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.

Printability10.0

100% of pages are optimised for printing

  • All of this website appears to be optimised for printing (using CSS).

Media specific CSS detected

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URL format10.0

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