Nibbler SEO audit for musthavestyle.co.uk
Summary
Overall7.3
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 13:54 on 28 Mar 2024 (GMT).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print musthavestyle.co.uk/ Not detected musthavestyle.co.uk/shop?olsPage=cart Not detected musthavestyle.co.uk/delivery-and-returns Not detected musthavestyle.co.uk/contact-us Not detected musthavestyle.co.uk/about-us Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| musthavestyle.co.uk/ | viewport | width=device-width, initial-scale=1 |
| musthavestyle.co.uk/ | author | MustHaveStyle |
| musthavestyle.co.uk/ | generator | Starfield Technologies; Go Daddy Website Builder 8.0.0000 |
| musthavestyle.co.uk/ | twitter:card | summary |
| musthavestyle.co.uk/ | twitter:title | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/ | twitter:image | https://img1.wsimg.com/isteam/ip/af9a1d29-5be9-4b8e-8f47-e4bf94c0bb2d/IMG_6477.jpeg |
| musthavestyle.co.uk/ | twitter:image:alt | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/ | theme-color | #dfc4d7 |
| musthavestyle.co.uk/shop?olsPage=cart | viewport | width=device-width, initial-scale=1 |
| musthavestyle.co.uk/shop?olsPage=cart | author | MustHaveStyle |
| musthavestyle.co.uk/shop?olsPage=cart | generator | Starfield Technologies; Go Daddy Website Builder 8.0.0000 |
| musthavestyle.co.uk/shop?olsPage=cart | twitter:card | summary |
| musthavestyle.co.uk/shop?olsPage=cart | twitter:title | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/shop?olsPage=cart | twitter:image | https://img1.wsimg.com/isteam/ip/af9a1d29-5be9-4b8e-8f47-e4bf94c0bb2d/IMG_6477.jpeg |
| musthavestyle.co.uk/shop?olsPage=cart | twitter:image:alt | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/shop?olsPage=cart | theme-color | #dfc4d7 |
| musthavestyle.co.uk/delivery-and-returns | viewport | width=device-width, initial-scale=1 |
| musthavestyle.co.uk/delivery-and-returns | author | MustHaveStyle |
| musthavestyle.co.uk/delivery-and-returns | generator | Starfield Technologies; Go Daddy Website Builder 8.0.0000 |
| musthavestyle.co.uk/delivery-and-returns | twitter:card | summary |
| musthavestyle.co.uk/delivery-and-returns | twitter:title | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/delivery-and-returns | twitter:image | https://img1.wsimg.com/isteam/ip/af9a1d29-5be9-4b8e-8f47-e4bf94c0bb2d/IMG_6477.jpeg |
| musthavestyle.co.uk/delivery-and-returns | twitter:image:alt | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/delivery-and-returns | theme-color | #dfc4d7 |
| musthavestyle.co.uk/contact-us | viewport | width=device-width, initial-scale=1 |
| musthavestyle.co.uk/contact-us | author | MustHaveStyle |
| musthavestyle.co.uk/contact-us | generator | Starfield Technologies; Go Daddy Website Builder 8.0.0000 |
| musthavestyle.co.uk/contact-us | twitter:card | summary |
| musthavestyle.co.uk/contact-us | twitter:title | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/contact-us | twitter:image | https://img1.wsimg.com/isteam/ip/af9a1d29-5be9-4b8e-8f47-e4bf94c0bb2d/IMG_6477.jpeg |
| musthavestyle.co.uk/contact-us | twitter:image:alt | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/contact-us | theme-color | #dfc4d7 |
| musthavestyle.co.uk/about-us | viewport | width=device-width, initial-scale=1 |
| musthavestyle.co.uk/about-us | author | MustHaveStyle |
| musthavestyle.co.uk/about-us | generator | Starfield Technologies; Go Daddy Website Builder 8.0.0000 |
| musthavestyle.co.uk/about-us | twitter:card | summary |
| musthavestyle.co.uk/about-us | twitter:title | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/about-us | twitter:image | https://img1.wsimg.com/isteam/ip/af9a1d29-5be9-4b8e-8f47-e4bf94c0bb2d/IMG_6477.jpeg |
| musthavestyle.co.uk/about-us | twitter:image:alt | MustHaveStyle Womens Boutique |
| musthavestyle.co.uk/about-us | theme-color | #dfc4d7 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| musthavestyle.co.uk/ | X-UA-Compatible | IE=edge |
| musthavestyle.co.uk/shop?olsPage=cart | X-UA-Compatible | IE=edge |
| musthavestyle.co.uk/delivery-and-returns | X-UA-Compatible | IE=edge |
| musthavestyle.co.uk/contact-us | X-UA-Compatible | IE=edge |
| musthavestyle.co.uk/about-us | X-UA-Compatible | IE=edge |
Internal links2.3
- 5 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 35 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content6.9
Rendering Chart...
- This website has an average of 199 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| musthavestyle.co.uk/ | 698 | 103 |
| musthavestyle.co.uk/shop?olsPage=cart | 562 | 79 |
| musthavestyle.co.uk/delivery-and-returns | 1346 | 216 |
| musthavestyle.co.uk/contact-us | 801 | 116 |
| musthavestyle.co.uk/about-us | 2762 | 479 |
Server behaviour8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.musthavestyle.co.uk to http://musthavestyle.co.uk. This is ideal.
Mobile8.6
- This website delivers a mobile optimised version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Analytics10.0
100% of pages use analytics
Google Analytics
- Every page in this website is using Google Analytics. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
| Page title | Notes |
| MustHaveStyle | OK |
| Shop | MustHaveStyle | OK |
| Delivery and Returns | MustHaveStyle | OK |
| MustHaveStyle | OK |
| MustHaveStyle | OK |
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
Image URL Format Page URL img1.wsimg.com/isteam/.../ jpg musthavestyle.co.uk/ img1.wsimg.com/isteam/.../ jpg musthavestyle.co.uk/about-us
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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