Nibbler SEO audit for www.allianz.sg
Summary
Overall8.2
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 1 pages from this website at 17:38 on 22 Apr 2024 (BST).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Internal links0.0
- 14 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 16 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.allianz.sg/snippets-ais/mid-autumn.html Mid-Autumn within the Allianz Family Sept 11, 2021 Wishing you all the warmth this occasion brings. Happy and safe Mid-Autumn Festival! www.allianz.sg/ www.allianz.sg/snippets-ais/catherine-pang.html Our Dynamic Team at Allianz Aug 18, 2021 At Allianz Insurance Singapore, we encourage and empower our colleagues to strive towards their aspirations. www.allianz.sg/ www.allianz.sg/snippets-ais/happy-father-day.html Happy Father’s Day!! Jun 20, 2021 We engage our colleagues either via ditial meeting rooms when we WFH or in the office environment and know them professionally for their work. www.allianz.sg/ www.allianz.sg/snippets-ais/we-are-one.html We are ONE! Jun 08, 2021 What a year it has been, starting a new insurance company from scratch and steering through these pandemic conditions was no easy task but our solid belief and resilience brought us closer to our purpose. www.allianz.sg/ www.allianz.sg/snippets-ais/happy-mother-day.html Happy Mother’s Day!! Apr 19, 2021 Do a little back for Mom! Catch the perfect bouquet for your Mom on our Facebook. www.allianz.sg/ www.allianz.sg/snippets-ais/allianz-motor-protect-campaign.html Did you rub your eyes to take a second look? Dec 03, 2020 It’s our ‘see-through’ Allianz Motor Protect Campaign on taxis! It is our way of saying that our policy is this transparent! www.allianz.sg/ www.allianz.sg/snippets-ais/gesture-of-our-appreciation.html Gesture of Our Appreciation Nov 05, 2020 Today, as part of our appreciation, our CEO Hicham Raissi presented some of the Mask-for-the-Nation winning design masks to our heroes and heroines at the front-line staff of Singapore General Hospital. Thank you for your dedication and tireless efforts! We are deeply grateful! We will come out of this stronger, together! www.allianz.sg/ www.allianz.sg/snippets-ais/allianz-motor-protect-campaign.html Allianz Insurance Singapore just launched 3D ‘destination’ Oct 09, 2020 Let us bring the destination to you then! Allianz Insurance Singapore just launched this 3D ‘destination’ at the Harbour Front MRT station! www.allianz.sg/ www.allianz.sg/snippets-ais/behind-the-scenes-during-circuit-breaker.html Behind the scenes during Circuit Breaker Aug 24, 2020 We had been busy behind the scenes during the Circuit Breaker. We are excited to share with Singapore who we are and what we truly believe in. We care about what matters to you and your businsses, Singapore! Look out for our campaign buses plying the streets from today! www.allianz.sg/ www.allianz.sg/snippets-ais/mask-for-the-nation.html Mask-for-the-Nation Jun 22, 2020 It is a privilege to have this opportunity to join hands with Mediacorp to launch this nation-wide campaign together! www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-06.html Why you need cancer insurance The notion of “this will not happen to me” defies the statistics of increasing critical illnesses, in particular, the dreaded cancer disease, which has succumbed many lives. www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-01.html 6 worst things to do in purchasing insurance Buying any insurance products, you need to understand why you require particular insurance, and what type of coverage is necessary to meet your needs. www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-02.html Challenges of a Start-Up Entrepreneurship Unicorn, the magic word of the start-up world, is the aspiration of people who are motivated to take a stab at their company becoming one, and themselves as entrepreneurs. www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-03.html The ABC Lingo Of Insurance Scratching our heads when reading insurance policies is probably a normal occurrence. Buried within the fine prints of the policies are with terms and jargons alien to most of us. www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-04.html Protecting Your Home Contents Our home is more than just a physical place that we live in. It is a sanctuary of our own treasure troves – filled with memories of special moments shared with loved ones, of memorabilia collected over time, decorated with items that give us comfort and pride. www.allianz.sg/ www.allianz.sg/articles/AIS-insurance-matters-article-05.html SMEs, Are You Covered For The Unexpected? Sharing her experience, she said she was very focused on getting her business going–sales, staff, customer relationships, rental and expenses – and, felt that she can save some money from not buying insurance for her business, and it is unlikely that the unexpected would derailed her operations. www.allianz.sg/
- Consider shortening long anchor text.
- 4 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images7.9
89% of images have a clearly defined size
29 images are being resized by the browser
- Some images (11.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 2 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
Image URL Format Page URL www.allianz.sg/.../allianz-cancer-protect.svg unknown www.allianz.sg/.../allianz-sme.svg unknown
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 29 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://allianz.sg to http://www.allianz.sg. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
| SiteCatalyst |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
| URL | Heading | Level |
| www.allianz.sg/ | Allianz Insurance Singapore | H1 |
| www.allianz.sg/ | Snippets @ Allianz Insurance Singapore | H1 |
| www.allianz.sg/ | What Would You Like To See? | H2 |
| www.allianz.sg/ | What We Do | H2 |
| www.allianz.sg/ | Allianz in Singapore | H2 |
| www.allianz.sg/ | News | H2 |
| www.allianz.sg/ | Insurance Matters | H2 |
| www.allianz.sg/ | Contact Us | H2 |
| www.allianz.sg/ | We Care About What Matters To You | H2 |
| www.allianz.sg/ | The world's No. 1 insurance brand is expanding our network in Singapore | H3 |
| www.allianz.sg/ | Allianz Motor Protect | H3 |
| www.allianz.sg/ | Allianz Electric Motor Protect | H3 |
| www.allianz.sg/ | Allianz Accident Protect Plus | H3 |
| www.allianz.sg/ | Allianz Cancer Protect | H3 |
| www.allianz.sg/ | Allianz Home Protect | H3 |
| www.allianz.sg/ | Allianz Hospital Income Protect | H3 |
| www.allianz.sg/ | Allianz Smart SME | H3 |
| www.allianz.sg/ | Olympic & Paralympic Partnership | H3 |
| www.allianz.sg/ | Individual Solutions | H3 |
| www.allianz.sg/ | SME Solutions | H3 |
| www.allianz.sg/ | Corporate Solutions | H3 |
| www.allianz.sg/ | Allianz in Singapore | H3 |
| www.allianz.sg/ | About Allianz | H3 |
| www.allianz.sg/ | Allianz Insurance Singapore partners Pand.ai | H3 |
| www.allianz.sg/ | Allianz Asia Pacific Delivers Strong Full-Year Performance | H3 |
| www.allianz.sg/ | Allianz Begins Eight-Year Worldwide Olympic & Paralympic Partnership | H3 |
| www.allianz.sg/ | Allianz Insurance Singapore Pte. Ltd.UEN 201903913C | H3 |
| www.allianz.sg/ | Mid-Autumn within the Allianz Family | H4 |
| www.allianz.sg/ | Our Dynamic Team at Allianz | H4 |
| www.allianz.sg/ | Happy 1st Anniversary!! | H4 |
| www.allianz.sg/ | Happy Father’s Day!! | H4 |
| www.allianz.sg/ | We are ONE! | H4 |
| www.allianz.sg/ | Happy Mother’s Day!! | H4 |
| www.allianz.sg/ | Catch the Ang Pow! | H4 |
| www.allianz.sg/ | Did you rub your eyes to take a second look? | H4 |
| www.allianz.sg/ | Gesture of Our Appreciation | H4 |
| www.allianz.sg/ | Allianz Insurance Singapore just launched 3D ‘destination’ | H4 |
| www.allianz.sg/ | Behind the scenes during Circuit Breaker | H4 |
| www.allianz.sg/ | Mask-for-the-Nation | H4 |
| www.allianz.sg/ | Why you need cancer insurance | H4 |
| www.allianz.sg/ | 6 worst things to do in purchasing insurance | H4 |
| www.allianz.sg/ | Challenges of a Start-Up Entrepreneurship | H4 |
| www.allianz.sg/ | The ABC Lingo Of Insurance | H4 |
| www.allianz.sg/ | Protecting Your Home Contents | H4 |
| www.allianz.sg/ | SMEs, Are You Covered For The Unexpected? | H4 |
Meta tags10.0
This is how this website will look in Google search listings:
Allianz Insurance Singapore
www.allianz.sg:443/
Allianz Insurance Singapore Pte. Ltd. has been established in 2020 to better serve the local retail, SME, digital direct, Bancasurance and mid-corp markets.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.allianz.sg/ | description | Allianz Insurance Singapore Pte. Ltd. has been established in 2020 to better serve the local retail, SME, digital direct, Bancasurance and mid-corp markets. |
| www.allianz.sg/ | template | onemarketing-home-page |
| www.allianz.sg/ | viewport | width=device-width, initial-scale=1 |
| www.allianz.sg/ | twitter:card | summary_large_image |
| www.allianz.sg/ | twitter:site | www.allianz.sg |
| www.allianz.sg/ | twitter:title | Allianz Insurance Singapore |
| www.allianz.sg/ | twitter:description | Allianz Insurance Singapore Pte. Ltd. has been established in 2020 to better serve the local retail, SME, digital direct, Bancasurance and mid-corp markets. |
| www.allianz.sg/ | twitter:image | https://www.allianz.sg/content/dam/onemarketing/system/AZ_Logo_Twitter_438x220px.png |
| www.allianz.sg/ | robots | index, follow |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Amount of content10.0
Rendering Chart...
- This website has an average of 1,436 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Freshness10.0
Last updated April 18, 2024
- It looks like this website was last updated on Thursday, 18 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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