Report for www.madrid.es
Summary
Overall9.0
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.7
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 21:27 on 7 Apr 2021 (BST).
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Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site, or if you already have one make sure it is public. (read more)
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website was found to contain a link to Twitter, but it did not appear to be a public Twitter account associated with this website.
- Sign up for a Twitter account and make sure it is linked to from your site, or if you already have one make sure it is public.
Twitter accounts found
Twitter account Name Followers Following Tweets Links back MADRID Ayuntamiento Madrid 737174 107 45970 No
- Sign up for a Twitter account and make sure it is linked to from your site, or if you already have one make sure it is public.
Source: Twitter
URL format3.6
4 URLs are less than ideal
- 4 URLs are particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
Page extensions
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 3 URLs we tested are too long. Long URLs are often ignored or marked down by search engines, and are frequently cut in half when exchanged in an email.
- Wherever possible reduce the length of URLs to 256 characters or less. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 4 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Dirty URLs
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 80.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
- Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Popularity4.6
25,066 Most popular website in the world
There has been no mentionable change in this website's popularity recently.
- This is the 25,066 most popular website in the world.
- Over the past 3 months, this website has experienced no measurable change in popularity.
- This website accounts for 18.9% of the Internet traffic to madrid.es and its subdomains.
Source: Alexa
Amount of content8.3
Rendering Chart...
- This website has an average of 416 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
Images9.2
7% of images have a clearly defined size
No images are being resized by the browser
- Most images (93.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 4 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
.jpeg){kind=link}
Server behaviour9.3
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- One page of this website returns page content with or without a trailing slash on its URL. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- Adding or removing a trailing slash to 4 of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
- Add a 301 redirect from the other version to the canonical URL.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://madrid.es to http://www.madrid.es. This is ideal.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Incoming links10.0
5,978,386 pages link to this website
14,882 domains link to this website
- There are 5,978,386 pages on 14,882 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Meta tags10.0
This is how this website will look in Google search listings:
Inicio - Ayuntamiento de Madrid
www.madrid.es/portal/site/munimadrid
Inicio - Ayuntamiento de Madrid
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.madrid.es/portal/.../munimadrid | X-UA-Compatible | IE=Edge |
| www.madrid.es/portal/.../munimadrid | Content-Type | text/html; charset=UTF-8 |
| www.madrid.es/.../...&vgnextchannel=1ccd566813946010VgnVCM100000dc0ca8c0RCRD | X-UA-Compatible | IE=Edge |
| www.madrid.es/.../...&vgnextchannel=1ccd566813946010VgnVCM100000dc0ca8c0RCRD | Content-Type | text/html; charset=UTF-8 |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | X-UA-Compatible | IE=Edge |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | Content-Type | text/html; charset=UTF-8 |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | X-UA-Compatible | IE=Edge |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | Content-Type | text/html; charset=UTF-8 |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | X-UA-Compatible | IE=Edge |
| www.madrid.es/.../...&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD | Content-Type | text/html; charset=UTF-8 |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated April 7, 2021
- It looks like this website was last updated on Wednesday, 7 April 2021. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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How does Silktide Prospect compare?
Nibbler | Silktide | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |
Nibbler tested the following pages
- https://www.madrid.es/portal/site/munimadrid
- https://www.madrid.es/portales/munimadrid/es/Inicio/Obras-de-remodelacion-del-Nudo-Norte/?vgnextfmt=default&vgnextoid=5559f387ce625710VgnVCM2000001f4a900aRCRD&vgnextchannel=1ccd566813946010VgnVCM100000dc0ca8c0RCRD
- https://www.madrid.es/portales/munimadrid/es/Inicio/Actualidad/Noticias/El-Ayuntamiento-amplia-la-vigencia-de-las-medidas-excepcionales-a-las-terrazas-hasta-finales-de-2021/?vgnextfmt=default&vgnextoid=902f0d2685ca8710VgnVCM2000001f4a900aRCRD&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD
- https://www.madrid.es/portales/munimadrid/es/Inicio/Actualidad/Noticias/El-Ayuntamiento-acondiciona-una-parcela-de-la-avenida-de-San-Luis-como-zona-verde-y-estancial/?vgnextfmt=default&vgnextoid=e8a4cde670ca8710VgnVCM2000001f4a900aRCRD&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD
- https://www.madrid.es/portales/munimadrid/es/Inicio/Actualidad/Noticias/El-Ayuntamiento-ayuda-a-los-contribuyentes-a-elaborar-la-declaracion-de-la-renta-un-ano-mas/?vgnextfmt=default&vgnextoid=d4016ac4fcba8710VgnVCM2000001f4a900aRCRD&vgnextchannel=a12149fa40ec9410VgnVCM100000171f5a0aRCRD