Nibbler SEO audit for www.next.co.uk

Summary

Overall9.3

The overall score for this website.

Accessibility8.8

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

• Headings6.0
• Mobile8.6
• Page titles9.0
• Internal links9.8
• URL format 10

Experience9.5

How satisfying the website is likely to be for users.

The following tests contribute to this score:

• Mobile8.6
• Server behaviour9.2
• Internal links9.8
• Images9.9
• Printability 10
• URL format 10
• Amount of content 10
• Freshness 10

Marketing9.7

How well marketed, and popular the website is.

The following tests contribute to this score:

• Headings6.0
• Page titles9.0
• Internal links9.8
• Analytics 10
• Meta tags 10
• Amount of content 10
• Freshness 10

Technology9.2

How well designed and built the website is.

The following tests contribute to this score:

• Headings6.0
• Mobile8.6
• Server behaviour9.2
• Internal links9.8
• Images9.9
• Meta tags 10
• Printability 10
• URL format 10

Nibbler tested a sample of 5 pages from this website at 16:52 on 8 Apr 2024 (BST).

Retest

Top priorities for website improvement

• Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
• Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)
• Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'. (read more)