Nibbler SEO audit for webandappbuilder.com.au
Summary
Overall7.0
The overall score for this website.
Accessibility8.7
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.5
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.3
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 03:16 on 15 Apr 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Freshness2.1
Last updated September 10, 2022
- It looks like this website was last updated on Saturday, 10 September 2022. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Meta tags3.6
This is how this website will look in Google search listings:
Web&App; builder agency
webandappbuilder.com.au/
web and app development agency australia, search engine optimisations, web development, design, ui/ux, app development
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| webandappbuilder.com.au/ | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| webandappbuilder.com.au/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| webandappbuilder.com.au/ | description | web and app development agency australia, search engine optimisations, web development, design, ui/ux, app development |
| webandappbuilder.com.au/ | twitter:card | summary_large_image |
| webandappbuilder.com.au/ | twitter:label1 | Est. reading time |
| webandappbuilder.com.au/ | twitter:data1 | 2 minutes |
| webandappbuilder.com.au/ | generator | WordPress 6.5.2 |
| webandappbuilder.com.au/skype | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| webandappbuilder.com.au/skype | robots | noindex, follow |
| webandappbuilder.com.au/skype | generator | WordPress 6.5.2 |
| webandappbuilder.com.au/web-design/ | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| webandappbuilder.com.au/web-design/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| webandappbuilder.com.au/web-design/ | twitter:card | summary_large_image |
| webandappbuilder.com.au/web-design/ | twitter:label1 | Est. reading time |
| webandappbuilder.com.au/web-design/ | twitter:data1 | 1 minute |
| webandappbuilder.com.au/web-design/ | generator | WordPress 6.5.2 |
| webandappbuilder.com.au/web-development/ | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| webandappbuilder.com.au/web-development/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| webandappbuilder.com.au/web-development/ | twitter:card | summary_large_image |
| webandappbuilder.com.au/web-development/ | twitter:label1 | Est. reading time |
| webandappbuilder.com.au/web-development/ | twitter:data1 | 1 minute |
| webandappbuilder.com.au/web-development/ | generator | WordPress 6.5.2 |
| webandappbuilder.com.au/ui-design/ | viewport | width=device-width, initial-scale=1, shrink-to-fit=no |
| webandappbuilder.com.au/ui-design/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| webandappbuilder.com.au/ui-design/ | twitter:card | summary_large_image |
| webandappbuilder.com.au/ui-design/ | twitter:label1 | Est. reading time |
| webandappbuilder.com.au/ui-design/ | twitter:data1 | 1 minute |
| webandappbuilder.com.au/ui-design/ | generator | WordPress 6.5.2 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| webandappbuilder.com.au/ | x-ua-compatible | ie=edge |
| webandappbuilder.com.au/ | X-UA-Compatible | IE=Edge |
| webandappbuilder.com.au/skype | Content-Type | text/html; charset=UTF-8 |
| webandappbuilder.com.au/skype | x-ua-compatible | ie=edge |
| webandappbuilder.com.au/skype | X-UA-Compatible | IE=Edge |
| webandappbuilder.com.au/web-design/ | Content-Type | text/html; charset=UTF-8 |
| webandappbuilder.com.au/web-design/ | x-ua-compatible | ie=edge |
| webandappbuilder.com.au/web-design/ | X-UA-Compatible | IE=Edge |
| webandappbuilder.com.au/web-development/ | Content-Type | text/html; charset=UTF-8 |
| webandappbuilder.com.au/web-development/ | x-ua-compatible | ie=edge |
| webandappbuilder.com.au/web-development/ | X-UA-Compatible | IE=Edge |
| webandappbuilder.com.au/ui-design/ | Content-Type | text/html; charset=UTF-8 |
| webandappbuilder.com.au/ui-design/ | x-ua-compatible | ie=edge |
| webandappbuilder.com.au/ui-design/ | X-UA-Compatible | IE=Edge |
Headings6.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Internal links6.8
- 4 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL webandappbuilder.com.au/web-design.php Website Designing Our in-house, award-winning web designers recognize the fact that usability, functionality, and visualization are the three important factors of a website’s design. webandappbuilder.com.au/ webandappbuilder.com.au/web-development.php Website Development HTML and (CSS) are the foundation of all our web design projects. It’s of utmost importance that every site we develop be well organized, using the latest HTML and CSS standards. webandappbuilder.com.au/ webandappbuilder.com.au/ui-design.php UI/UX Design User Experience (UX) and User Interface (UI) design are key to the success of every application, whether it is a website, mobile app, or desktop application. Our interface designs improve landing page conversion. webandappbuilder.com.au/ webandappbuilder.com.au/cms.php CMS Development A CMS or Content Management System allows you to manage the content within your website; without any technical training. Using the platform one can easily add images; edit the text contained in the website and much more. webandappbuilder.com.au/
- Consider shortening long anchor text.
- 4 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content7.1
Rendering Chart...
- This website has an average of 258 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| webandappbuilder.com.au/ | 3267 | 471 |
| webandappbuilder.com.au/skype | 239 | 31 |
| webandappbuilder.com.au/web-design/ | 1248 | 183 |
| webandappbuilder.com.au/web-development/ | 2056 | 294 |
| webandappbuilder.com.au/ui-design/ | 2013 | 309 |
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images9.7
2% of images have a clearly defined size
No images are being resized by the browser
- Most images (98.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 1 images on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Server behaviour9.9
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
- Adding or removing a trailing slash to one of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
Tested page Alternate webandappbuilder.com.au/skype webandappbuilder.com.au/skype
- Add a 301 redirect from the other version to the canonical URL.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.webandappbuilder.com.au to http://webandappbuilder.com.au. This is ideal.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |