Facebook page

This test checks if an organization has a Facebook page.

Why do we test for this?

The amount of activity about a website on Facebook, and other forms of social media, is a major factor in how well a website is marketed. A Facebook page is a great way to encourage activity about your site on Facebook.

How do we test for this?

While testing the website, we scan all pages for links to Facebook pages. For each of the Facebook pages we find, we find out the number of likes.

In order to determine if any of the Facebook pages that have been found are related to the website, we check the information section of the Facebook page to see if the website being tested is listed.

What can I do about it?

Create a company Facebook page for the organization & make regular posts. If there is a Facebook page but this test is unable to detect it: