Nibbler SEO audit for franchise.law
Summary
Overall9.1
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.8
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:27 AM on Apr 2, 2024 (BST).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)
Meta tags3.6
This is how this website will look in Google search listings:
Franchise Lawyers | Franchising Law | Franchisor and Franchisee
franchise.law/
Whether starting or updating an existing franchise, the dedicated franchise lawyers at Franchise.Law are experienced and ready to assist you.
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| franchise.law/ | google-site-verification | yBhL8U-JdlOaLSy0fgpxG5CTphageup2wHntcNpxoug |
| franchise.law/ | viewport | width=device-width, initial-scale=1.0 |
| franchise.law/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| franchise.law/ | description | Whether starting or updating an existing franchise, the dedicated franchise lawyers at Franchise.Law are experienced and ready to assist you. |
| franchise.law/ | twitter:card | summary_large_image |
| franchise.law/ | msapplication-tileimage | https://franchise.law/wp-content/uploads/2019/09/fl-fav.jpg |
| franchise.law/our-attorneys/ | google-site-verification | yBhL8U-JdlOaLSy0fgpxG5CTphageup2wHntcNpxoug |
| franchise.law/our-attorneys/ | viewport | width=device-width, initial-scale=1.0 |
| franchise.law/our-attorneys/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| franchise.law/our-attorneys/ | twitter:card | summary_large_image |
| franchise.law/our-attorneys/ | msapplication-tileimage | https://franchise.law/wp-content/uploads/2019/09/fl-fav.jpg |
| franchise.law/jason-w-power/ | google-site-verification | yBhL8U-JdlOaLSy0fgpxG5CTphageup2wHntcNpxoug |
| franchise.law/jason-w-power/ | viewport | width=device-width, initial-scale=1.0 |
| franchise.law/jason-w-power/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| franchise.law/jason-w-power/ | twitter:card | summary_large_image |
| franchise.law/jason-w-power/ | twitter:label1 | Est. reading time |
| franchise.law/jason-w-power/ | twitter:data1 | 1 minute |
| franchise.law/jason-w-power/ | msapplication-tileimage | https://franchise.law/wp-content/uploads/2019/09/fl-fav.jpg |
| franchise.law/jonathan-n-barber/ | google-site-verification | yBhL8U-JdlOaLSy0fgpxG5CTphageup2wHntcNpxoug |
| franchise.law/jonathan-n-barber/ | viewport | width=device-width, initial-scale=1.0 |
| franchise.law/jonathan-n-barber/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| franchise.law/jonathan-n-barber/ | twitter:card | summary_large_image |
| franchise.law/jonathan-n-barber/ | twitter:label1 | Est. reading time |
| franchise.law/jonathan-n-barber/ | twitter:data1 | 2 minutes |
| franchise.law/jonathan-n-barber/ | msapplication-tileimage | https://franchise.law/wp-content/uploads/2019/09/fl-fav.jpg |
| franchise.law/our-community/ | google-site-verification | yBhL8U-JdlOaLSy0fgpxG5CTphageup2wHntcNpxoug |
| franchise.law/our-community/ | viewport | width=device-width, initial-scale=1.0 |
| franchise.law/our-community/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| franchise.law/our-community/ | twitter:card | summary_large_image |
| franchise.law/our-community/ | twitter:label1 | Est. reading time |
| franchise.law/our-community/ | twitter:data1 | 1 minute |
| franchise.law/our-community/ | msapplication-tileimage | https://franchise.law/wp-content/uploads/2019/09/fl-fav.jpg |
Internal links7.8
- 3 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Weak link text
Link URL Link text Page URL franchise.law/our-attorneys Read More franchise.law/ franchise.law/jason-w-power Read More franchise.law/our-attorneys/ franchise.law/jonathan-n-barber Read More franchise.law/our-attorneys/
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
- 2 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL franchise.law/blog 2 Tips for Your Franchise Journey When you decide to take the next step and franchise your company, we are here to guide you every step of the way, and teach you how to franchise your business. franchise.law/ franchise.law/faqs 3 Navigate Growth We regularly work with existing franchises in revising master franchise disclosure documents, maintaining federal trademarks, negotiating with franchisees, and more. franchise.law/
- Consider shortening long anchor text.
- 26 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile8.6
- This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Images9.2
41% of images have a clearly defined size
15 images are being resized by the browser
- Most images (59.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 15 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.9
Rendering Chart...
- This website has an average of 1,425 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| franchise.law/ | 14191 | 2109 |
| franchise.law/our-attorneys/ | 6662 | 931 |
| franchise.law/jason-w-power/ | 9503 | 1376 |
| franchise.law/jonathan-n-barber/ | 8259 | 1192 |
| franchise.law/our-community/ | 10188 | 1519 |
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.franchise.law to http://franchise.law. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
| URL | Heading | Level |
| franchise.law/ | Franchise Lawyers | H1 |
| franchise.law/ | Our Services | H2 |
| franchise.law/ | Legal Steps to Create a Business Franchise | H2 |
| franchise.law/ | Established Franchisors | H3 |
| franchise.law/ | Start-Up Franchisors | H3 |
| franchise.law/ | Jason W. Power | H3 |
| franchise.law/ | Jonathan N. Barber | H3 |
| franchise.law/our-attorneys/ | Our Attorneys | H1 |
| franchise.law/jason-w-power/ | Jason W. Power | H1 |
| franchise.law/jonathan-n-barber/ | Jonathan N. Barber | H1 |
| franchise.law/our-community/ | Our community | H1 |
| franchise.law/our-community/ | 2024 Franchise.Law Entrepreneur Scholarship | H2 |
| franchise.law/our-community/ | Leading Ladies: The Catalyst’s 8th Annual Women’s Business Conference | H2 |
| franchise.law/our-community/ | Virtual Fund Drive benefiting Second Harvest Food Bank of Metrolina | H2 |
| franchise.law/our-community/ | 2023 Franchise.Law Entrepreneur Scholarship | H2 |
| franchise.law/our-community/ | Inmates To Entrepreneurs – Charlotte | H2 |
| franchise.law/our-community/ | Franchise Expo South | H2 |
| franchise.law/our-community/ | The Great American Franchise Expo | H2 |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 28, 2024
- It looks like this website was last updated on Thursday, March 28, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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