Nibbler SEO audit for jiji.co.ke
Summary
Overall6.2
The overall score for this website.
Accessibility7.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience6.7
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.5
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 5:03 PM on Apr 3, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| only screen | 48em | - | assets.jijistatic.com/.../1997626.css |
| only screen | 64em | - | assets.jijistatic.com/.../1997626.css |
| only screen | 75em | - | assets.jijistatic.com/.../1997626.css |
| screen | - | 359px | assets.jijistatic.com/.../1997626.css |
| only screen | 1280px | - | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1279px | assets.jijistatic.com/.../e250271.css |
| only screen | 75em | - | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1366px | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1366px | assets.jijistatic.com/.../e250271.css |
Internal links1.2
- 25 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
URL format2.0
4 URLs are less than ideal
- 4 URLs are particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
Page extensions
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 4 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Dirty URLs
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 80.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
- Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images5.3
96% of images have a clearly defined size
31 images are being resized by the browser
- Some images (4.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 24 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 31 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content7.8
Rendering Chart...
- This website has an average of 269 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
Mobile8.6
- This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| only screen | 48em | - | assets.jijistatic.com/.../1997626.css |
| only screen | 64em | - | assets.jijistatic.com/.../1997626.css |
| only screen | 75em | - | assets.jijistatic.com/.../1997626.css |
| screen | - | 359px | assets.jijistatic.com/.../1997626.css |
| only screen | 1280px | - | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1279px | assets.jijistatic.com/.../e250271.css |
| only screen | 75em | - | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1366px | assets.jijistatic.com/.../e250271.css |
| only screen | - | 1366px | assets.jijistatic.com/.../e250271.css |
Page titles9.0
100% of pages have defined titles
20% of page titles are weak
- All pages were found to specify page titles, but one page has a relatively weak title which could be improved. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'.
Page titles
| Page title | Notes |
| Free classifieds in Kenya ▷ Post free classified ads on Jiji.co.ke | OK |
| Mercedes-Benz GLS-Class 2021 White in Nairobi Central - Cars, Jt Car Importers Elizabeth | Jiji.co.ke | This title appears to be overly complex. Consider a more meaningful title |
| Suzuki Jimny 2020 White in Kilimani - Cars, Lebron Tendai | Jiji.co.ke | OK |
| Mercedes-Benz GLA 250 2017 Gold in Mombasa CBD - Cars, Mwarabu Cars | Jiji.co.ke | OK |
| Audi A5 2017 White in Mombasa CBD - Cars, Gift Musila | Jiji.co.ke | OK |
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| jiji.co.ke/ | Trending ads | H3 |
| jiji.co.ke/.../mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html...&lid=r--iuNoMhln6aV9qtO | Mercedes-Benz GLS-Class 2021 White | H1 |
| jiji.co.ke/.../suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html...&lid=r--iuNoMhln6aV9qtO | Suzuki Jimny 2020 White | H1 |
| jiji.co.ke/.../mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html...&lid=r--iuNoMhln6aV9qtO | Mercedes-Benz GLA 250 2017 Gold | H1 |
| jiji.co.ke/.../audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html...&lid=r--iuNoMhln6aV9qtO | Audi A5 2017 White | H1 |
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.jiji.co.ke to http://jiji.co.ke. This is ideal.
Meta tags10.0
This is how this website will look in Google search listings:
Free classifieds in Kenya ▷ Post free classified ads on Jiji.co.ke
jiji.co.ke/
Free classifieds in Kenya ➔ ➔ ➔ Sell to Real People in Kenya on Jiji.co.ke - Post Ad in Kenya - local classified ads, more than ads on Jiji
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| jiji.co.ke/ | viewport | width=device-width, initial-scale=1, maximum-scale=1 |
| jiji.co.ke/ | description | Free classifieds in Kenya ➔ ➔ ➔ Sell to Real People in Kenya on Jiji.co.ke - Post Ad in Kenya - local classified ads, more than ads on Jiji |
| jiji.co.ke/ | abstract | Free classifieds in Kenya ➔ ➔ ➔ Sell to Real People in Kenya on Jiji.co.ke - Post Ad in Kenya - local classified ads, more than ads on Jiji |
| jiji.co.ke/.../mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html...&lid=r--iuNoMhln6aV9qtO | viewport | width=device-width, initial-scale=1, maximum-scale=1 |
| jiji.co.ke/.../mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html...&lid=r--iuNoMhln6aV9qtO | description | Jiji.co.ke™ ➔ Maybach GLS ready to be shipped 32 days transit time Quoted cost is ready to drive 4000cc Petrol Hybrid, GLS600h, V8 MHEV First Class, G-Tronic,4MATIC, Euro 6 finished in Diamond White with Mahogany interior. This is a very rare spec'd Maybach, believed to be one of only two with this colour combina ❤ Contact with Jt Car Importers Elizabeth on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html...&lid=r--iuNoMhln6aV9qtO | abstract | Jiji.co.ke™ ➔ Maybach GLS ready to be shipped 32 days transit time Quoted cost is ready to drive 4000cc Petrol Hybrid, GLS600h, V8 MHEV First Class, G-Tronic,4MATIC, Euro 6 finished in Diamond White with Mahogany interior. This is a very rare spec'd Maybach, believed to be one of only two with this colour combina ❤ Contact with Jt Car Importers Elizabeth on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html...&lid=r--iuNoMhln6aV9qtO | robots | noindex, follow |
| jiji.co.ke/.../suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html...&lid=r--iuNoMhln6aV9qtO | viewport | width=device-width, initial-scale=1, maximum-scale=1 |
| jiji.co.ke/.../suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html...&lid=r--iuNoMhln6aV9qtO | description | Jiji.co.ke™ ➔ 2020 Suzuki Jimny 650cc 4 Speed Automatic , 4 cylinder Mileage: 3000cc Petrol 4WD 2 Door , 4 Seater SUV 7.8l / 100km Get in touch for more details and viewing ❤ Contact with Lebron Tendai on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html...&lid=r--iuNoMhln6aV9qtO | abstract | Jiji.co.ke™ ➔ 2020 Suzuki Jimny 650cc 4 Speed Automatic , 4 cylinder Mileage: 3000cc Petrol 4WD 2 Door , 4 Seater SUV 7.8l / 100km Get in touch for more details and viewing ❤ Contact with Lebron Tendai on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html...&lid=r--iuNoMhln6aV9qtO | robots | noindex, follow |
| jiji.co.ke/.../mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html...&lid=r--iuNoMhln6aV9qtO | viewport | width=device-width, initial-scale=1, maximum-scale=1 |
| jiji.co.ke/.../mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html...&lid=r--iuNoMhln6aV9qtO | description | Jiji.co.ke™ ➔ Sunroof with nice leather interior ❤ Contact with Mwarabu Cars on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html...&lid=r--iuNoMhln6aV9qtO | abstract | Jiji.co.ke™ ➔ Sunroof with nice leather interior ❤ Contact with Mwarabu Cars on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html...&lid=r--iuNoMhln6aV9qtO | robots | noindex, follow |
| jiji.co.ke/.../audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html...&lid=r--iuNoMhln6aV9qtO | viewport | width=device-width, initial-scale=1, maximum-scale=1 |
| jiji.co.ke/.../audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html...&lid=r--iuNoMhln6aV9qtO | description | Jiji.co.ke™ ➔ Audi A5 sportsback newest shape is a stylish coupe with the practicality of a sedan. The 2.0L engine churning 252HP provides a smooth ride and power when needed. Other extras Sunroof Leather interior Power seats Parking/ proximity sensors Hire purchase Trade in Bank/ sacco finance ❤ Contact with Gift Musila on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html...&lid=r--iuNoMhln6aV9qtO | abstract | Jiji.co.ke™ ➔ Audi A5 sportsback newest shape is a stylish coupe with the practicality of a sedan. The 2.0L engine churning 252HP provides a smooth ride and power when needed. Other extras Sunroof Leather interior Power seats Parking/ proximity sensors Hire purchase Trade in Bank/ sacco finance ❤ Contact with Gift Musila on Jiji.co.ke ❤ Try FREE online classified in Kenya today! |
| jiji.co.ke/.../audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html...&lid=r--iuNoMhln6aV9qtO | robots | noindex, follow |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |
Nibbler tested the following pages
- https://jiji.co.ke/
- https://jiji.co.ke/nairobi-central/cars/mercedes-benz-gls-class-2021-white-1uZvrygdBkPXyRFKYixezeYw.html?page=1&pos=1&cur_pos=1&ads_per_page=20&ads_count=20&lid=r--iuNoMhln6aV9qtO
- https://jiji.co.ke/kilimani/cars/suzuki-jimny-2020-white-7Fh34BxcVFCkZ7fowRS9l347.html?page=1&pos=2&cur_pos=2&ads_per_page=20&ads_count=20&lid=r--iuNoMhln6aV9qtO
- https://jiji.co.ke/mombasa-cbd/cars/mercedes-benz-gla-250-2017-gold-dFrKsOImjOgP695PnP4AMMsq.html?page=1&pos=3&cur_pos=3&ads_per_page=20&ads_count=20&lid=r--iuNoMhln6aV9qtO
- https://jiji.co.ke/mombasa-cbd/cars/audi-a5-2017-white-fcLoZexQxkkUFwLF0s6c2Oqt.html?page=1&pos=4&cur_pos=4&ads_per_page=20&ads_count=20&lid=r--iuNoMhln6aV9qtO