Report for little-lilys.co.uk

Overall7.9

The overall score for this website.

Accessibility9.6

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.2

How satisfying the website is likely to be for users.

Marketing4.7

How well marketed and popular the website is.

Technology9.2

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 8:02 PM on Oct 13, 2021 (BST).

Top priorities for website improvement

  • Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)
  • Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Analytics0.0

0% of pages use analytics

No Analytics SolutionNo

  • None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider a leading website analytics solution, such as WebTrends or Google Analytics.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Printability0.0

0% of pages are optimized for printing

Media specific CSS detected

MediaMin widthMax widthCSS file
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screen-500pxlittle-lilys.co.uk/
screen740px-little-lilys.co.uk/
screen740px-little-lilys.co.uk/
screen750px-little-lilys.co.uk/
screen-750pxlittle-lilys.co.uk/
screen740px-little-lilys.co.uk/cart
screen740px-little-lilys.co.uk/cart
screen750px-little-lilys.co.uk/cart
screen-750pxlittle-lilys.co.uk/cart
screen740px-little-lilys.co.uk/collections/girls
screen740px-little-lilys.co.uk/collections/girls
screen750px-little-lilys.co.uk/collections/girls
screen-750pxlittle-lilys.co.uk/collections/girls
screen740px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen740px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen750px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen-750pxlittle-lilys.co.uk/collections/girls-babygrows-baby-vests
screen740px-little-lilys.co.uk/collections/girls-babysuits
screen740px-little-lilys.co.uk/collections/girls-babysuits
screen750px-little-lilys.co.uk/collections/girls-babysuits
screen-750pxlittle-lilys.co.uk/collections/girls-babysuits

Popularity0.0

  • This website has not yet been ranked by Alexa.
    • If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.

Source: Alexa

Amount of content8.3

Rendering Chart...

  • This website has an average of 465 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Meta tags8.4

This is how this website will look in Google search listings:

Visa

little-lilys.co.uk/

Shop boys and girls designer kids brands at Little Lily & Co, gorgeous kids clothes and shoes. Kids brands include Frugi, Billieblush, Lelli Kelly and Geox. Designer ...

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent
little-lilys.co.uk/twitter:cardsummary
little-lilys.co.uk/twitter:site@
little-lilys.co.uk/twitter:titleDesigner Children's Clothing | Kids Shoes | Little Lily & Co
little-lilys.co.uk/twitter:descriptionShop boys and girls designer kids brands at Little Lily & Co, gorgeous kids clothes and shoes. Kids brands include Frugi, Billieblush, Lelli Kelly and Geox. Designer babies, boys and girls, plus organic kids clothes brands. Fast, free UK delivery available
little-lilys.co.uk/descriptionShop boys and girls designer kids brands at Little Lily & Co, gorgeous kids clothes and shoes. Kids brands include Frugi, Billieblush, Lelli Kelly and Geox. Designer babies, boys and girls, plus organic kids clothes brands. Fast, free UK delivery available
little-lilys.co.uk/viewportwidth=device-width, initial-scale=1, maximum-scale=1
little-lilys.co.uk/google-site-verificationft6avVx6Yxz7umR_21mSwyltiQaznKUUBHeQ0xePtxg
little-lilys.co.uk/shopify-digital-wallet/33306837124/digital_wallets/dialog
little-lilys.co.uk/shopify-checkout-api-tokenedbdc5be90629253c77055f575b02e7a
little-lilys.co.uk/carttwitter:cardsummary
little-lilys.co.uk/carttwitter:site@
little-lilys.co.uk/cartviewportwidth=device-width, initial-scale=1, maximum-scale=1
little-lilys.co.uk/cartgoogle-site-verificationft6avVx6Yxz7umR_21mSwyltiQaznKUUBHeQ0xePtxg
little-lilys.co.uk/cartshopify-digital-wallet/33306837124/digital_wallets/dialog
little-lilys.co.uk/cartshopify-checkout-api-tokenedbdc5be90629253c77055f575b02e7a
little-lilys.co.uk/collections/girlstwitter:cardsummary
little-lilys.co.uk/collections/girlstwitter:site@
little-lilys.co.uk/collections/girlsdescriptionBeautiful girls clothes from the best children's designer brands. Quality girls clothes from newborn to 8 years, lovely girls dresses, outfits, coats and more! Free UK delivery available
little-lilys.co.uk/collections/girlsviewportwidth=device-width, initial-scale=1, maximum-scale=1
little-lilys.co.uk/collections/girlsgoogle-site-verificationft6avVx6Yxz7umR_21mSwyltiQaznKUUBHeQ0xePtxg
little-lilys.co.uk/collections/girlsshopify-digital-wallet/33306837124/digital_wallets/dialog
little-lilys.co.uk/collections/girlsshopify-checkout-api-tokenedbdc5be90629253c77055f575b02e7a
little-lilys.co.uk/collections/girls-babygrows-baby-veststwitter:cardsummary
little-lilys.co.uk/collections/girls-babygrows-baby-veststwitter:site@
little-lilys.co.uk/collections/girls-babygrows-baby-vestsdescriptionShop our amazing range of baby girls sleepsuits and babygrows online now! We have everything you red for your beautiful baby girls first wardrobe, from soft organic cotton babygrows to sleepsuits and essential frill vests. Brands include Frugi, Babidu and Sofija. Free UK delivery available
little-lilys.co.uk/collections/girls-babygrows-baby-vestsviewportwidth=device-width, initial-scale=1, maximum-scale=1
little-lilys.co.uk/collections/girls-babygrows-baby-vestsgoogle-site-verificationft6avVx6Yxz7umR_21mSwyltiQaznKUUBHeQ0xePtxg
little-lilys.co.uk/collections/girls-babygrows-baby-vestsshopify-digital-wallet/33306837124/digital_wallets/dialog
little-lilys.co.uk/collections/girls-babygrows-baby-vestsshopify-checkout-api-tokenedbdc5be90629253c77055f575b02e7a
little-lilys.co.uk/collections/girls-babysuitstwitter:cardsummary
little-lilys.co.uk/collections/girls-babysuitstwitter:site@
little-lilys.co.uk/collections/girls-babysuitsdescriptionShop our fantastic range of cute baby girl clothes at Little Lily and Co. We have an amazing range of baby girl outfits to create your babies first wardrobe. Shop our beautiful collection of girls baby clothes at Little Lily & Co. We have the perfect baby outfits for your little princess! Free UK delivery available
little-lilys.co.uk/collections/girls-babysuitsviewportwidth=device-width, initial-scale=1, maximum-scale=1
little-lilys.co.uk/collections/girls-babysuitsgoogle-site-verificationft6avVx6Yxz7umR_21mSwyltiQaznKUUBHeQ0xePtxg
little-lilys.co.uk/collections/girls-babysuitsshopify-digital-wallet/33306837124/digital_wallets/dialog
little-lilys.co.uk/collections/girls-babysuitsshopify-checkout-api-tokenedbdc5be90629253c77055f575b02e7a

Headings8.9

also arrivals babygrows babysuits bobux cart delivery dreams feet geox girls information instagram lily little newsletter payments ricosta season sleepsuits small subscribe useful viewed welcome

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some headings (3.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
    • Make sure all headings have content which is relevant to the page of content.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
little-lilys.co.uk/Welcome to Little Lily & Co!H1
little-lilys.co.uk/SMALL FEET, BIG DREAMSH1
little-lilys.co.uk/INSTAGRAMH1
little-lilys.co.uk/New Season ArrivalsH2
little-lilys.co.uk/Subscribe to our newsletterH2
little-lilys.co.uk/BOBUXH3
little-lilys.co.uk/RICOSTAH3
little-lilys.co.uk/GEOXH3
little-lilys.co.uk/AboutH4
little-lilys.co.uk/Delivery & PaymentsH4
little-lilys.co.uk/Useful InformationH4
little-lilys.co.uk/Little Lily & CoH4
little-lilys.co.uk/cartMy CartH2
little-lilys.co.uk/cartYou also ViewedH4
little-lilys.co.uk/cartAboutH4
little-lilys.co.uk/cartDelivery & PaymentsH4
little-lilys.co.uk/cartUseful InformationH4
little-lilys.co.uk/cartLittle Lily & CoH4
little-lilys.co.uk/collections/girlsGirlsH1
little-lilys.co.uk/collections/girlsAboutH4
little-lilys.co.uk/collections/girlsDelivery & PaymentsH4
little-lilys.co.uk/collections/girlsUseful InformationH4
little-lilys.co.uk/collections/girlsLittle Lily & CoH4
little-lilys.co.uk/collections/girls-babygrows-baby-vestsGirls Babygrows & SleepsuitsH1
little-lilys.co.uk/collections/girls-babygrows-baby-vestsAboutH4
little-lilys.co.uk/collections/girls-babygrows-baby-vestsDelivery & PaymentsH4
little-lilys.co.uk/collections/girls-babygrows-baby-vestsUseful InformationH4
little-lilys.co.uk/collections/girls-babygrows-baby-vestsLittle Lily & CoH4
little-lilys.co.uk/collections/girls-babysuitsGirls BabysuitsH1
little-lilys.co.uk/collections/girls-babysuitsAboutH4
little-lilys.co.uk/collections/girls-babysuitsDelivery & PaymentsH4
little-lilys.co.uk/collections/girls-babysuitsUseful InformationH4
little-lilys.co.uk/collections/girls-babysuitsLittle Lily & CoH4

Mobile10.0

Mobile screenshot of little-lilys.co.ukTablet screenshot of little-lilys.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
screen-980pxcdn.shopify.com/.../queries.css?v=2710450455496838650
screen740px980pxcdn.shopify.com/.../queries.css?v=2710450455496838650
screen-740pxcdn.shopify.com/.../queries.css?v=2710450455496838650
screen740px-cdn.shopify.com/.../queries.css?v=2710450455496838650
screen981px-cdn.shopify.com/.../queries.css?v=2710450455496838650
screen500px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen740px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen980px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen1220px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen1680px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-739pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-739pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-499pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen740px979pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen980px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen1220px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-980pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-860pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-740pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-768pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
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screen-768pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-480pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-768pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-480pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen769px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen-480pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
screen481px-cdn.shopify.com/.../stylesheet.css?v=4752755067499006238
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screen-740pxcdn.shopify.com/.../stylesheet.css?v=4752755067499006238
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screen750px-little-lilys.co.uk/
screen-750pxlittle-lilys.co.uk/
screen740px-little-lilys.co.uk/cart
screen740px-little-lilys.co.uk/cart
screen750px-little-lilys.co.uk/cart
screen-750pxlittle-lilys.co.uk/cart
screen740px-little-lilys.co.uk/collections/girls
screen740px-little-lilys.co.uk/collections/girls
screen750px-little-lilys.co.uk/collections/girls
screen-750pxlittle-lilys.co.uk/collections/girls
screen740px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen740px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen750px-little-lilys.co.uk/collections/girls-babygrows-baby-vests
screen-750pxlittle-lilys.co.uk/collections/girls-babygrows-baby-vests
screen740px-little-lilys.co.uk/collections/girls-babysuits
screen740px-little-lilys.co.uk/collections/girls-babysuits
screen750px-little-lilys.co.uk/collections/girls-babysuits
screen-750pxlittle-lilys.co.uk/collections/girls-babysuits

Server behavior10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.little-lilys.co.uk to http://little-lilys.co.uk. This is ideal.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Page titles

Page titleNotes
No TitleMissing
No TitleMissing
No TitleMissing
No TitleMissing
No TitleMissing

Images10.0

0% of images have a clearly defined size

No images are being resized by the browser

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Domain agei

  • Sorry, we cannot check the domain age of .co.uk websites.

Freshnessi

  • Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.

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