Report for thetoucan.app

Overall8.2

The overall score for this website.

Accessibility8.0

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience8.6

How satisfying the website is likely to be for users.

Marketing6.7

How well marketed and popular the website is.

Technology8.9

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 12:33 PM on Sep 15, 2021 (BST).

Top priorities for website improvement

  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
  • To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect. (read more)

Popularity3.7

6,686,311 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 6,686,311 most popular website in the world.
  • We couldn't find out the change in popularity for this website. This may be because the website is new.

Source: Alexa

Headings6.0

access basis behalf building calls care cause causes change charities cold control controller create data different done early find give giving givinggoals have help hero homework impact join just kind legal limited links list location marketing matters millions most nature only operations parties personal platform policy portfolio privacy processing processors' proud responsibility right second seconds share social stand statement swipe third toucan wait want ways we've world you're your zero

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
thetoucan.app/Show the world what you stand for.H1
thetoucan.app/15H1
thetoucan.app/MillionsH1
thetoucan.app/20,000 ways to change the worldH2
thetoucan.app/A different kind of portfolioH2
thetoucan.app/Help all the causes you care aboutH2
thetoucan.app/Give to who you want, when you wantH2
thetoucan.app/A statement you're proud ofH2
thetoucan.app/Social impact just got socialH2
thetoucan.app/Swipe right on what matters mostH2
thetoucan.app/Zero to hero in secondsH2
thetoucan.app/Building a world where giving is second natureH3
thetoucan.app/Find charities by cause & locationH3
thetoucan.app/Create your giving portfolioH3
thetoucan.app/See & share your impactH3
thetoucan.app/Yes to control. No to cold calls.H3
thetoucan.app/We've done our homeworkH3
thetoucan.app/#GivingGoalsH3
thetoucan.app/Join the wait list and get early accessH3
thetoucan.app/The only charity platform with all English & Scottish charitiesH3
thetoucan.app/18,293H4
thetoucan.app/aboutOur tail feathersH2
thetoucan.app/aboutAbout ToucanH3
thetoucan.app/aboutJoin the wait list and get early accessH3
thetoucan.app/charitiesIt's great to already have you hereH3
thetoucan.app/charitiesJoin the wait list and get early accessH3
thetoucan.app/contactContact usH3
thetoucan.app/contactJoin the wait list and get early accessH3
thetoucan.app/privacy-policyPrivacy PolicyH3
thetoucan.app/privacy-policyIntroductionH3
thetoucan.app/privacy-policyLegal Basis for Data CollectionH3
thetoucan.app/privacy-policyHow we use your Personal DataH3
thetoucan.app/privacy-policyYour rights and how you are protected by usH3
thetoucan.app/privacy-policyYour Data and Third PartiesH3
thetoucan.app/privacy-policyHow long will we retain your data for?H3
thetoucan.app/privacy-policyAge Limit for our usersH3
thetoucan.app/privacy-policyInternational Transfer of DataH3
thetoucan.app/privacy-policyNotifications of changes and acceptance of policyH3
thetoucan.app/privacy-policyInterpretationH3
thetoucan.app/privacy-policyJoin the wait list and get early accessH3
thetoucan.app/privacy-policyImportant information and who we areH4
thetoucan.app/privacy-policyWho is Your Data ControllerH4
thetoucan.app/privacy-policyProcessing Data on Behalf of a Controller and Processors’ responsibility to youH4
thetoucan.app/privacy-policyTypes of Data / Privacy Policy ScopeH4
thetoucan.app/privacy-policyThe Legal Basis for Collecting That DataH4
thetoucan.app/privacy-policyOur UsesH4
thetoucan.app/privacy-policyMarketing and Content UpdatesH4
thetoucan.app/privacy-policyChange of PurposeH4
thetoucan.app/privacy-policyWhat Control Do I Have Over Toucan Operations Limited Ltd’s Use Of My Personal Data?H4
thetoucan.app/privacy-policyHow Does Toucan Operations Limited Ltd Protect Customers' Personal Data?H4
thetoucan.app/privacy-policyOpting Out Of Marketing PromotionsH4
thetoucan.app/privacy-policyHow to Request your Data and the Process for Obtaining itH4
thetoucan.app/privacy-policyWill We Share Your Data With Third Parties?H4
thetoucan.app/privacy-policyThird-Party LinksH4

Twitter6.7

This website is linked with the Twitter account @toucangiving

This website's Twitter account has
40 followers

  • This website was found to link the Twitter account Toucan (@toucangiving).
  • This website's Twitter account has made 38 tweets to 40 followers.
    • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.

Source: Twitter

Amount of content8.1

Rendering Chart...

  • This website has an average of 839 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Amount of content discovered

Mobile10.0

Mobile screenshot of thetoucan.appTablet screenshot of thetoucan.app
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Server behavior10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.thetoucan.app to http://thetoucan.app. This is ideal.

Analytics10.0

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Images10.0

0% of images have a clearly defined size

No images are being resized by the browser

Meta tags10.0

This is how this website will look in Google search listings:

Toucan Giving - Monthly donations to your favourite charities

thetoucan.app/

Build your giving portfolio & split a monthly donation between the charities you care about most. Watch your impact grow and share your goodwill. Join today.

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
thetoucan.app/descriptionBuild your giving portfolio & split a monthly donation between the charities you care about most. Watch your impact grow and share your goodwill. Join today.
thetoucan.app/twitter:cardsummary_large_image
thetoucan.app/viewportwidth=device-width, initial-scale=1
thetoucan.app/google-site-verification5dbq1fHsqifBt7HDTBdxTTWFTItDVe0n0tOuAavZPXA
thetoucan.app/generatorWebflow
thetoucan.app/aboutdescriptionToucan is creating a community of givers to build a world where giving is second nature. Our mission is to make giving fun, flexible and accessible for all.
thetoucan.app/abouttwitter:cardsummary_large_image
thetoucan.app/aboutviewportwidth=device-width, initial-scale=1
thetoucan.app/aboutgoogle-site-verification5dbq1fHsqifBt7HDTBdxTTWFTItDVe0n0tOuAavZPXA
thetoucan.app/aboutgeneratorWebflow
thetoucan.app/charitiesdescriptionToucan is creating a community of givers to build a world where giving is second nature. Our mission is to make giving fun, flexible and accessible for all.
thetoucan.app/charitiestwitter:cardsummary_large_image
thetoucan.app/charitiesviewportwidth=device-width, initial-scale=1
thetoucan.app/charitiesgoogle-site-verification5dbq1fHsqifBt7HDTBdxTTWFTItDVe0n0tOuAavZPXA
thetoucan.app/charitiesgeneratorWebflow
thetoucan.app/contactdescriptionToucan's mission is to make giving fun, flexible and accessible for all. Have a question? Get in contact with us today.
thetoucan.app/contacttwitter:cardsummary_large_image
thetoucan.app/contactviewportwidth=device-width, initial-scale=1
thetoucan.app/contactgoogle-site-verification5dbq1fHsqifBt7HDTBdxTTWFTItDVe0n0tOuAavZPXA
thetoucan.app/contactgeneratorWebflow
thetoucan.app/privacy-policydescriptionToucan is creating a community of givers to amplify the work done by charities, and build a world where giving is second nature. Our mission is to make giving fun, flexible and accessible for all.
thetoucan.app/privacy-policytwitter:cardsummary_large_image
thetoucan.app/privacy-policyviewportwidth=device-width, initial-scale=1
thetoucan.app/privacy-policygoogle-site-verification5dbq1fHsqifBt7HDTBdxTTWFTItDVe0n0tOuAavZPXA
thetoucan.app/privacy-policygeneratorWebflow

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Freshness10.0

Last updated September 7, 2021

  • It looks like this website was last updated on Tuesday, September 7, 2021. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
9/7/21thetoucan.app/Last modified header
9/7/21thetoucan.app/aboutLast modified header
9/7/21thetoucan.app/charitiesLast modified header
9/7/21thetoucan.app/contactLast modified header
3/19/21thetoucan.app/privacy-policyBody text
9/7/21thetoucan.app/privacy-policyLast modified header
9/7/21thetoucan.app/images/charity2.jpgLast modified header
9/7/21thetoucan.app/images/charity1.jpgLast modified header
9/7/21thetoucan.app/images/insta4.jpgLast modified header
9/7/21thetoucan.app/images/insta3.jpgLast modified header
9/7/21thetoucan.app/images/insta2.jpgLast modified header
9/7/21thetoucan.app/images/insta1.jpgLast modified header
9/7/21thetoucan.app/images/icon_linkedin.svgLast modified header
9/7/21thetoucan.app/images/icon_twitter.svgLast modified header
9/7/21thetoucan.app/images/icon_instagram.svgLast modified header
9/7/21thetoucan.app/images/home_presents.jpgLast modified header
9/7/21thetoucan.app/images/feature6.jpgLast modified header
9/7/21thetoucan.app/images/feature5.jpgLast modified header
9/7/21thetoucan.app/images/impact2.pngLast modified header
9/7/21thetoucan.app/images/feature3.jpgLast modified header
9/7/21thetoucan.app/images/shape_thin.svgLast modified header
9/7/21thetoucan.app/images/feature2-2.pngLast modified header
9/7/21thetoucan.app/images/discoverOnboarding2.pngLast modified header
9/7/21thetoucan.app/images/impactIcon.svgLast modified header
9/7/21thetoucan.app/images/portfolioIcon.svgLast modified header
9/7/21thetoucan.app/images/discoverIcon.svgLast modified header
9/7/21thetoucan.app/images/shape_filled.svgLast modified header
9/7/21thetoucan.app/images/home_hero_2.pngLast modified header
9/7/21thetoucan.app/images/heroFeature2.pngLast modified header
9/7/21thetoucan.app/images/logo_android.svgLast modified header
9/7/21thetoucan.app/images/logo_apple.svgLast modified header
9/7/21thetoucan.app/images/toucan_logo_horiz.svgLast modified header
9/7/21thetoucan.app/css/normalize.cssLast modified header
9/7/21thetoucan.app/css/webflow.cssLast modified header
9/7/21thetoucan.app/css/toucan-site.webflow.cssLast modified header

Domain agei

  • Sorry, we cannot check the domain age of .app websites.

Fast, branded website audits

Insites creates professional website reports that can be shared with your clients.

How does Insites compare?

Tests 17 fixed tests 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more
Add your brandingNoYes
Export & shareNoPDF & link
Lead generationNoEmbed on your site
Competitor auditsNoYes
Test as a batchNoYes
Integrations + APINoYes
Multi-lingualNo20+ languages
Try it free