Report for www.app4.co.uk

Overall9.4

The overall score for this website.

Accessibility9.8

How accessible the website is to mobile and disabled users.

Experience9.3

How satisfying the website is likely to be for users.

Marketing9.0

How well marketed and popular the website is.

Technology9.2

How well designed and built the website is.

Screenshot of www.app4.co.uk

Nibbler tested a sample of 5 pages from this website at 7:28 PM on Apr 6, 2021 (BST).

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Top priorities for website improvement

  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • Ensure your web server returns a 404 HTTP status code for error pages. (read more)
  • Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)

Popularity6.7

759,941 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 759,941 most popular website in the world.
  • Over the past 3 months, this website has experienced no measurable change in popularity.

Source: Alexa

Server behavior8.0

No404 page

YesCompression

  • This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://app4.co.uk to http://www.app4.co.uk. This is ideal.

Meta tags8.4

This is how this website will look in Google search listings:

App4: Online Ordering System for Restaurants and Takeaways

www.app4.co.uk/

App4 online ordering system takeaways, restaurants, cafes & hospitality Includes a Website, App, Marketing & Loyalty for a fixed monthly fee

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent
www.app4.co.uk/viewportwidth=device-width, initial-scale=1
www.app4.co.uk/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.app4.co.uk/descriptionApp4 online ordering system takeaways, restaurants, cafes & hospitality Includes a Website, App, Marketing & Loyalty for a fixed monthly fee
www.app4.co.uk/twitter:cardsummary_large_image
www.app4.co.uk/twitter:titleApp4 Online Ordering System & App for Takeaways & Restaurants in the UK
www.app4.co.uk/twitter:descriptionApp4 provide takeaways, restaurants, cafes & pubs with their own App & online ordering system for a fixed monthly fee, NO commissions & everything included
www.app4.co.uk/twitter:imagehttps://www.app4.co.uk/wp-content/uploads/2019/11/Screenshot-2019-11-13-at-10.14.33.png
www.app4.co.uk/twitter:site@app4food
www.app4.co.uk/twitter:label1Estimated reading time
www.app4.co.uk/twitter:data112 minutes
www.app4.co.uk/generatorWordPress 5.7
www.app4.co.uk/msapplication-tileimagehttps://www.app4.co.uk/wp-content/uploads/2019/02/app4-512-300x300.png
www.app4.co.uk/how-it-works/viewportwidth=device-width, initial-scale=1
www.app4.co.uk/how-it-works/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.app4.co.uk/how-it-works/descriptionYour own App and online ordering system with marketing, loyalty, payments, booking, delivery managment & reporting, proven to increase your profits
www.app4.co.uk/how-it-works/twitter:cardsummary_large_image
www.app4.co.uk/how-it-works/twitter:site@app4food
www.app4.co.uk/how-it-works/twitter:label1Estimated reading time
www.app4.co.uk/how-it-works/twitter:data17 minutes
www.app4.co.uk/how-it-works/generatorWordPress 5.7
www.app4.co.uk/how-it-works/msapplication-tileimagehttps://www.app4.co.uk/wp-content/uploads/2019/02/app4-512-300x300.png
www.app4.co.uk/all-the-features-of-app4/viewportwidth=device-width, initial-scale=1
www.app4.co.uk/all-the-features-of-app4/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.app4.co.uk/all-the-features-of-app4/descriptionYour own App and online ordering system with marketing, loyalty, payments, booking, delivery managment & reporting, proven to increase your profits
www.app4.co.uk/all-the-features-of-app4/twitter:cardsummary_large_image
www.app4.co.uk/all-the-features-of-app4/twitter:site@app4food
www.app4.co.uk/all-the-features-of-app4/twitter:label1Estimated reading time
www.app4.co.uk/all-the-features-of-app4/twitter:data17 minutes
www.app4.co.uk/all-the-features-of-app4/generatorWordPress 5.7
www.app4.co.uk/all-the-features-of-app4/msapplication-tileimagehttps://www.app4.co.uk/wp-content/uploads/2019/02/app4-512-300x300.png
www.app4.co.uk/app4-pricing/viewportwidth=device-width, initial-scale=1
www.app4.co.uk/app4-pricing/robotsnoindex, nofollow
www.app4.co.uk/app4-pricing/descriptionPricing information for App4 online ordering and mobile App service for reatuarants, takeaways, cafes, pubs and hospitality businesses
www.app4.co.uk/app4-pricing/twitter:cardsummary_large_image
www.app4.co.uk/app4-pricing/twitter:site@app4food
www.app4.co.uk/app4-pricing/twitter:label1Estimated reading time
www.app4.co.uk/app4-pricing/twitter:data16 minutes
www.app4.co.uk/app4-pricing/generatorWordPress 5.7
www.app4.co.uk/app4-pricing/msapplication-tileimagehttps://www.app4.co.uk/wp-content/uploads/2019/02/app4-512-300x300.png
www.app4.co.uk/app4-blog/.../viewportwidth=device-width, initial-scale=1
www.app4.co.uk/app4-blog/.../robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.app4.co.uk/app4-blog/.../twitter:cardsummary_large_image
www.app4.co.uk/app4-blog/.../twitter:site@app4food
www.app4.co.uk/app4-blog/.../generatorWordPress 5.7
www.app4.co.uk/app4-blog/.../msapplication-tileimagehttps://www.app4.co.uk/wp-content/uploads/2019/02/app4-512-300x300.png

Images8.9

53% of images have a clearly defined size

45 images are being resized by the browser

Twitter9.1

This website is linked with the Twitter account @app4food

This website's Twitter account has
1,332 followers

  • This website was found to link the Twitter account App4 (@app4food).
  • This website's Twitter account has made 1,653 tweets to 1,332 followers.

Source: Twitter

Amount of content9.4

Rendering Chart...

  • This website has an average of 951 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.

Mobile10.0

Mobile screenshot of www.app4.co.ukTablet screenshot of www.app4.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

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Analytics10.0

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.

Analytics Software Found

Software Name
Google Analytics
Google Tag Manager

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Headings10.0

after apps areas back beer benefit blog boosts bounces branded built business cafes call click collect commission-free complete could customer customers delivery designed dining don't drinkers during england epos existing have here hospitality indoor jobs know lockdown loyalty market means million mobile monthly online order ordering orders outdoor owner plan posts pubs re-opening recent restaurants roadmap saving says stay system table take takeaways thirsty trade won't word working works your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.

Page headings detail

URLHeadingLevel
www.app4.co.uk/Commission-free online ordering system for restaurants, takeaways, cafes, pubs and catering businessesH1
www.app4.co.uk/the roadmap to re-opening!H1
www.app4.co.uk/Get your own online ordering system and mobile appH2
www.app4.co.uk/Upgrade your ordering system?H2
www.app4.co.uk/Join 500+ takeaways, restaurants, cafes & pubs using our online ordering systemH2
www.app4.co.uk/Takeaway owners, you could be £3000 a month better off!H2
www.app4.co.uk/George's Tradition Click & CollectH2
www.app4.co.uk/3,718,000 ordersH2
www.app4.co.uk/£15.8 millionH2
www.app4.co.uk/£4.25 per orderH2
www.app4.co.uk/You don't have to take our word for itH2
www.app4.co.uk/W A Pubs Order at TableH2
www.app4.co.uk/Designed to benefit you and your customersH2
www.app4.co.uk/Integrate App4 online ordering system with your existing Epos systemH2
www.app4.co.uk/Recent Blog PostsH2
www.app4.co.uk/Call: 01332 742511H2
www.app4.co.uk/Outdoor DiningH2
www.app4.co.uk/Indoor DiningH2
www.app4.co.uk/Epos systems App4 online ordering works with..H3
www.app4.co.uk/England Roadmap out...H4
www.app4.co.uk/App4 boosts hospitality...H4
www.app4.co.uk/£22m orders from...H4
www.app4.co.uk/App means beer...H4
www.app4.co.uk/MARKET OWNER SAYS...H4
www.app4.co.uk/App4 working with...H4
www.app4.co.uk/Chilli Banana RestaurantsH5
www.app4.co.uk/Percys BBQH5
www.app4.co.uk/Noodle Nation UK ChainH5
www.app4.co.uk/Alt.Eats - Altrincham MarketH5
www.app4.co.uk/Fireaway Pizza FranchiseH5
www.app4.co.uk/OTTO Bar & KitchenH5
www.app4.co.uk/how-it-works/How It WorksH1
www.app4.co.uk/how-it-works/the roadmap to re-opening!H1
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Did you know that...H2
www.app4.co.uk/how-it-works/Call: 01332 742511H2
www.app4.co.uk/how-it-works/Outdoor DiningH2
www.app4.co.uk/how-it-works/Indoor DiningH2
www.app4.co.uk/how-it-works/Branded Mobile AppsH3
www.app4.co.uk/how-it-works/Website OrderingH3
www.app4.co.uk/how-it-works/Marketing ServicesH3
www.app4.co.uk/how-it-works/Customer LoyaltyH3
www.app4.co.uk/how-it-works/App4 DashboardH3
www.app4.co.uk/how-it-works/Secure paymentsH3
www.app4.co.uk/how-it-works/Reliable HardwareH3
www.app4.co.uk/all-the-features-of-app4/the roadmap to re-opening!H1
www.app4.co.uk/all-the-features-of-app4/Call: 01332 742511H2
www.app4.co.uk/all-the-features-of-app4/Outdoor DiningH2
www.app4.co.uk/all-the-features-of-app4/Indoor DiningH2
www.app4.co.uk/all-the-features-of-app4/Online OrderingH3
www.app4.co.uk/all-the-features-of-app4/Click & CollectH3
www.app4.co.uk/all-the-features-of-app4/Order at TableH3
www.app4.co.uk/all-the-features-of-app4/Email, SMS & Push MessagingH3
www.app4.co.uk/all-the-features-of-app4/Table BookingsH3
www.app4.co.uk/all-the-features-of-app4/Customer Loyalty & RewardsH3
www.app4.co.uk/all-the-features-of-app4/Delivery Areas & ChargesH3
www.app4.co.uk/all-the-features-of-app4/Menu ManagementH3
www.app4.co.uk/all-the-features-of-app4/3rd Party IntegrationsH3
www.app4.co.uk/app4-pricing/App4 PricingH1
www.app4.co.uk/app4-pricing/the roadmap to re-opening!H1
www.app4.co.uk/app4-pricing/Unlimited online orders, commission-free!H2
www.app4.co.uk/app4-pricing/Monthly Fee*H2
www.app4.co.uk/app4-pricing/£109H2
www.app4.co.uk/app4-pricing/+ £299 Setup FeeH2
www.app4.co.uk/app4-pricing/(Per Location)H2
www.app4.co.uk/app4-pricing/* Fee based on 2 Year plan. All prices subject to VATH2
www.app4.co.uk/app4-pricing/Monthly PlanH2
www.app4.co.uk/app4-pricing/Annual PlanH2
www.app4.co.uk/app4-pricing/Two-Year PlanH2
www.app4.co.uk/app4-pricing/Calculate Your SavingsH2
www.app4.co.uk/app4-pricing/Full of features that benefit you and your customersH2
www.app4.co.uk/app4-pricing/Call: 01332 742511H2
www.app4.co.uk/app4-pricing/Outdoor DiningH2
www.app4.co.uk/app4-pricing/Indoor DiningH2
www.app4.co.uk/app4-pricing/Complete online ordering and branded mobile app built for your businessH4
www.app4.co.uk/app4-pricing/Complete online ordering and branded mobile app built for your businessH4
www.app4.co.uk/app4-pricing/Complete online ordering and branded mobile app built for your businessH4
www.app4.co.uk/app4-blog/.../Latest Blog Posts from App4H1
www.app4.co.uk/app4-blog/.../the roadmap to re-opening!H1
www.app4.co.uk/app4-blog/.../Social FeedH2
www.app4.co.uk/app4-blog/.../Call: 01332 742511H2
www.app4.co.uk/app4-blog/.../Outdoor DiningH2
www.app4.co.uk/app4-blog/.../Indoor DiningH2
www.app4.co.uk/app4-blog/.../England Roadmap out of lockdownH3
www.app4.co.uk/app4-blog/.../App4 boosts hospitality industryH3
www.app4.co.uk/app4-blog/.../£22m orders from apps key to saving hospitality jobsH3
www.app4.co.uk/app4-blog/.../App means beer drinkers won’t go thirsty during lockdownH3
www.app4.co.uk/app4-blog/.../MARKET OWNER SAYS APP IS HERE TO STAY AFTER TRADE BOUNCES BACKH3
www.app4.co.uk/app4-blog/.../App4 working with Pubs to help them reopenH3
www.app4.co.uk/app4-blog/.../Order-at-table could unlock beer gardens & outside areasH3
www.app4.co.uk/app4-blog/.../It’s not all about delivery, Click & Collect works tooH3
www.app4.co.uk/app4-blog/.../GOVERNMENT GUIDELINES RECOMMEND FOOD TO BE ORDERED VIA APP OR ONLINEH3

Printability10.0

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Media specific CSS detected

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URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Freshness10.0

Last updated March 31, 2021

  • It looks like this website was last updated on Wednesday, March 31, 2021. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
4/27/20www.app4.co.uk/.../pizza-delivery-boxes.jpgLast modified header
4/29/20www.app4.co.uk/.../click-collect.jpgLast modified header
1/9/20www.app4.co.uk/.../image003.jpgLast modified header
5/13/20www.app4.co.uk/.../open-beer-gardens-order-at-table.jpgLast modified header
8/5/20www.app4.co.uk/.../Screenshot-2020-08-05-at-10.51.10.pngLast modified header
11/13/20www.app4.co.uk/.../holdens.pngLast modified header
11/13/20www.app4.co.uk/wp-content/.../perf.pngLast modified header
11/13/20www.app4.co.uk/.../covid-takeaways.jpegLast modified header
2/23/21www.app4.co.uk/.../chairs-1169692_1920.jpgLast modified header
12/31/20www.app4.co.uk/.../pngegg-3.pngLast modified header
9/21/20www.app4.co.uk/.../eposnow-e1600715393549-1024x668.jpgLast modified header
9/19/20www.app4.co.uk/.../business-reporting-tools-1024x636.jpgLast modified header
9/21/20www.app4.co.uk/.../menu-management-app4.pngLast modified header
9/19/20www.app4.co.uk/.../delivery-app4.jpgLast modified header
9/19/20www.app4.co.uk/.../app-loyaltypoints.pngLast modified header
9/19/20www.app4.co.uk/.../app4-bookings.pngLast modified header
1/9/20www.app4.co.uk/.../image001-1024x610.jpgLast modified header
9/19/20www.app4.co.uk/.../app4-takeaway.pngLast modified header
9/14/20www.app4.co.uk/.../basement-browns-app4-1.pngLast modified header
9/14/20www.app4.co.uk/.../tabelt-printer-app4-equipment.pngLast modified header
12/31/20www.app4.co.uk/.../epson-logo-1-1-e1609420926871-p0oeuev1lqna3ptbreo7zfqiuofaxtyzpv0fvk0vls.pngLast modified header
8/2/19www.app4.co.uk/.../PayPal-145x40.pngLast modified header
8/2/19www.app4.co.uk/.../worldpay-150x40.pngLast modified header
8/2/19www.app4.co.uk/.../app4-easy-payments.pngLast modified header
8/2/19www.app4.co.uk/.../front-of-card.pngLast modified header
8/2/19www.app4.co.uk/.../loyalty-icons-app4.pngLast modified header
8/2/19www.app4.co.uk/.../app4-loyalty-2.pngLast modified header
8/2/19www.app4.co.uk/.../messaging.pngLast modified header
2/5/19www.app4.co.uk/.../marketing-00.pngLast modified header
9/14/20www.app4.co.uk/.../basement-browns-100percent.pngLast modified header
9/14/20www.app4.co.uk/.../white-oveepjfxne4s51sctfdj4vmlubh76ergtmc7aiezx8.pngLast modified header
8/2/19www.app4.co.uk/.../app4-600wide-white-obojvf79m02ex2ocljgg7wx6sj6in1b6ovygal9o8w.pngLast modified header
8/2/19www.app4.co.uk/.../eposnow.pngLast modified header
12/13/19www.app4.co.uk/wp-content/.../3spos.pngLast modified header
8/2/19www.app4.co.uk/.../APP4_RED_03.pngLast modified header
8/2/19www.app4.co.uk/.../APP4_RED_02.pngLast modified header
8/2/19www.app4.co.uk/.../APP4_RED_contact.pngLast modified header
8/2/19www.app4.co.uk/.../app4-table-icon-1.pngLast modified header
8/2/19www.app4.co.uk/.../APP4_RED_basket.pngLast modified header
8/2/19www.app4.co.uk/.../horsham.pngLast modified header
8/2/19www.app4.co.uk/.../bombay-e1564756327896.pngLast modified header
8/2/19www.app4.co.uk/wp-content/.../zads.pngLast modified header
8/2/19www.app4.co.uk/.../otto-150x150.pngLast modified header
2/26/21www.app4.co.uk/.../fireaway-150x150.pngLast modified header
2/26/21www.app4.co.uk/.../alty-150x150.jpgLast modified header
8/2/19www.app4.co.uk/.../noodle-icon.pngLast modified header
8/2/19www.app4.co.uk/wp-content/.../percys.pngLast modified header
8/2/19www.app4.co.uk/.../chillib.pngLast modified header
7/24/20www.app4.co.uk/.../basement-browns-app-osxp15lq2p7qunc5mke3x3twdjuoade4t5qd0evmou.pngLast modified header
12/12/19www.app4.co.uk/.../desserts-delivered-app-obojx9035v14xcm4off8tj11hnx7lukfxk4qp29gny.pngLast modified header
7/24/20www.app4.co.uk/.../phones-lorentes-osxn8rnpx92nk8v3lqg44cr7hd7j0rs1ygyzk2cgwu.pngLast modified header
12/12/19www.app4.co.uk/.../atpizza-app-obojx9035v14xcm4off8tj11hnx7lukfxk4qp29gny.pngLast modified header
7/24/20www.app4.co.uk/.../chilli-banana-thai-street-food-osxngad8ljd8fxxvozgo2gfykc58llmqzoutrr734u.pngLast modified header
12/12/19www.app4.co.uk/.../wa-pubs-app-demo-oi1zyu4vdemkb8bgv3z2rv8rhwicj4gf0rila79uou.pngLast modified header
7/24/20www.app4.co.uk/.../fireaway-pizza-app-osxnci2n2k6nohfusujriwu4fgt0lhlo4y9f6mt672.pngLast modified header
12/12/19www.app4.co.uk/.../otto-app-e1564756392182-oboknjjkc10voof85akk2e67oobtx1y57p2oypa0m6.pngLast modified header
7/24/20www.app4.co.uk/.../george-tradition-mobile-app-osxpjm5makhguyiuu1ncdy4scyv6gdod0iynb1iahq.pngLast modified header
12/12/19www.app4.co.uk/.../rosso-app-e1564756412350-obokmt830o0unlhgez704ktb1vxjxj1ns2t3iyd1ge.pngLast modified header
7/24/20www.app4.co.uk/.../alteats-app-osxp10wj4j1b8lize0cz2n0lemhu7vvh4igxm12ljy.pngLast modified header
8/2/19www.app4.co.uk/.../app4-600wide-white-obojvf79lzfohd0v6ka2znkrep6fni7utg53887lds.pngLast modified header
3/31/21www.app4.co.uk/wp-content/.../2rgyi.cssLast modified header
3/31/21www.app4.co.uk/wp-content/.../2rgyi.cssLast modified header
3/31/21www.app4.co.uk/wp-content/.../2rgyi.cssLast modified header
3/31/21www.app4.co.uk/wp-content/.../2rgym.cssLast modified header

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