Report for www.beiersdorf.com.ar

Overall7.2

The overall score for this website.

Accessibility8.6

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.0

How satisfying the website is likely to be for users.

Technology8.3

How well designed and built the website is.

Screenshot of www.beiersdorf.com.ar

Nibbler tested a sample of 5 pages from this website at 2:54 AM on Jan 14, 2020 (GMT).

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Top priorities for website improvement

  • Encourage sharing of your content with social media buttons on articles and pages of your website. The amount of social activity a website should have depends very much on the type of website, its target audience, and how long it has been in operation. (read more)
  • Consider updating this website regularly with new content. (read more)
  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Social interest0.0

  • We did not find any Facebook likes or Google +1s for the 5 pages we tested.
    • Encourage sharing of your content with social media buttons on articles and pages of your website. The amount of social activity a website should have depends very much on the type of website, its target audience, and how long it has been in operation.

Sources: Google+, Facebook

Freshness0.9

Last updated June 3, 2016

  • It looks like this website was last updated on Friday, June 3, 2016. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
6/25/15www.beiersdorf.com.ar/sitecoreLast modified header
10/6/15www.beiersdorf.com.ar/sitecoreLast modified header
6/3/16www.beiersdorf.com.ar/sitecoreLast modified header

Popularity4.6

3,844,304 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 3,844,304 most popular website in the world.
  • We couldn't find out the change in popularity for this website. This may be because the website is new.

Source: Alexa

Meta tags5.2

This is how this website will look in Google search listings:

Beiersdorf - Inicio

www.beiersdorf.com.ar/

Bienvenido al mundo del cuidado de la piel. Beiersdorf es una compañía internacional dedicada al cuidado de la piel con marcas líderes a nivel global tales como ...

Meta Tags (name attribute)

Page URLNameContent
www.beiersdorf.com.ar/descriptionBienvenido al mundo del cuidado de la piel. Beiersdorf es una compañía internacional dedicada al cuidado de la piel con marcas líderes a nivel global tales como NIVEA, NIVEA MEN, Eucerin, La Prairie, NIVEA by Labello, CURITAS.
www.beiersdorf.com.ar/keywordsCuidado de la piel, la compañía del cuidado de la piel, Marcas, NIVEA, NIVEA MEN, Eucerin, La Prairie, NIVEA by Labello, CURITAS, Innovaciones, Consumidores, necesidades de los consumidores,
www.beiersdorf.com.ar/viewportuser-scalable=no, initial-scale=1.0, maximum-scale=1.0, width=device-width
www.beiersdorf.com.ar/apple-mobile-web-app-capableyes
www.beiersdorf.com.ar/twitter:cardsummary
www.beiersdorf.com.ar/contacto-servicios/pagina-busqueda-resultadosviewportuser-scalable=no, initial-scale=1.0, maximum-scale=1.0, width=device-width
www.beiersdorf.com.ar/contacto-servicios/pagina-busqueda-resultadosapple-mobile-web-app-capableyes
www.beiersdorf.com.ar/contacto-servicios/pagina-busqueda-resultadostwitter:cardsummary
www.beiersdorf.com.ar/.../serviciosviewportuser-scalable=no, initial-scale=1.0, maximum-scale=1.0, width=device-width
www.beiersdorf.com.ar/.../serviciosapple-mobile-web-app-capableyes
www.beiersdorf.com.ar/.../serviciostwitter:cardsummary
www.beiersdorf.com.ar/.../serviciostwitter:titleservices
www.beiersdorf.com.ar/.../formulario-de-contactokeywordsContacto, preguntas, consultas, sugerencias
www.beiersdorf.com.ar/.../formulario-de-contactoviewportuser-scalable=no, initial-scale=1.0, maximum-scale=1.0, width=device-width
www.beiersdorf.com.ar/.../formulario-de-contactoapple-mobile-web-app-capableyes
www.beiersdorf.com.ar/.../formulario-de-contactotwitter:cardsummary
www.beiersdorf.com.ar/.../formulario-de-contactotwitter:descriptionTus consultas y sugerencias nos enriquecen. No dudes en contactarte con nosotros!
www.beiersdorf.com.ar/.../formulario-de-contactotwitter:titleContactate con Nosotros
www.beiersdorf.com.ar/.../formulario-de-contactotwitter:image:srchttps://www.beiersdorf.com.ar/~/media/Beiersdorf/metanavigation/contact/Beiersdorf-contact-form-Beiersdorf.jpg
www.beiersdorf.com.ar/marcas/niveadescriptionLa gente confía en NIVEA más que en cualquier otra marca de cuidado de la piel. Es sinónimo de cercanía, de confianza y de credibilidad. Y los consumidores en todo el mundo saben que pueden confiar en sus eficaces productos para todos los tipos de piel y para todas sus necesidades.
www.beiersdorf.com.ar/marcas/niveakeywordsCuidado de la piel, marca, NIVEA, tipo de piel, necesidades de la piel, confianza, desodorante, cuidado corporal, cuidado facial, cuidado solar
www.beiersdorf.com.ar/marcas/niveaviewportuser-scalable=no, initial-scale=1.0, maximum-scale=1.0, width=device-width
www.beiersdorf.com.ar/marcas/niveaapple-mobile-web-app-capableyes
www.beiersdorf.com.ar/marcas/niveatwitter:cardsummary
www.beiersdorf.com.ar/marcas/niveatwitter:descriptionNuestra marca más importante lleva 100 años de éxito y hoy es una de las marcas de cuidado de la piel más grandes del mundo.
www.beiersdorf.com.ar/marcas/niveatwitter:titleNIVEA
www.beiersdorf.com.ar/marcas/niveatwitter:image:srchttps://www.beiersdorf.com.ar/~/media/Beiersdorf/brands/brands/nivea/nivea-product-teaser.jpg

Meta Tags (http-equiv attribute)

Page URLNameContent
www.beiersdorf.com.ar/Content-Typetext/html;charset=utf-8
www.beiersdorf.com.ar/X-UA-CompatibleIE=edge,chrome=1
www.beiersdorf.com.ar/contacto-servicios/pagina-busqueda-resultadosContent-Typetext/html;charset=utf-8
www.beiersdorf.com.ar/contacto-servicios/pagina-busqueda-resultadosX-UA-CompatibleIE=edge,chrome=1
www.beiersdorf.com.ar/.../serviciosContent-Typetext/html;charset=utf-8
www.beiersdorf.com.ar/.../serviciosX-UA-CompatibleIE=edge,chrome=1
www.beiersdorf.com.ar/.../formulario-de-contactoContent-Typetext/html;charset=utf-8
www.beiersdorf.com.ar/.../formulario-de-contactoX-UA-CompatibleIE=edge,chrome=1
www.beiersdorf.com.ar/marcas/niveaContent-Typetext/html;charset=utf-8
www.beiersdorf.com.ar/marcas/niveaX-UA-CompatibleIE=edge,chrome=1

Headings5.5

beiersdorf bienvenidos categor cerca compa consumidores contacto cuidado deres etiqueta fundamentos global marcas mundo nivea niveasiempre noticias nuestras piel servicios sinton sobre somos tiempos

  • A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
    • Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
  • Almost all headings (71.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
    • Make sure all headings have content which is relevant to the page of content.

Page headings detail

URLHeadingLevel
www.beiersdorf.com.ar/Somos Cuidado de la PielH1
www.beiersdorf.com.ar/Marcas LíderesH2
www.beiersdorf.com.ar/Cerca de los ConsumidoresH2
www.beiersdorf.com.ar/Nuestras Marcas…H2
www.beiersdorf.com.ar/Bienvenidos al Mundo del Cuidado de la PielH2
www.beiersdorf.com.ar/Fundamentos de la CompañíaH2
www.beiersdorf.com.ar/.../serviciosServicios de BeiersdorfH1
www.beiersdorf.com.ar/.../serviciosEtiqueta de Noticias sobre Beiersdorf GlobalH2
www.beiersdorf.com.ar/.../formulario-de-contactoContactoH1
www.beiersdorf.com.ar/marcas/niveaNIVEAH1
www.beiersdorf.com.ar/marcas/niveaCategorías NIVEASiempre en Sintonía con los TiemposH2

Server behavior7.6

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
  • There was no website found on http://beiersdorf.com.ar. This is bad, as visitors might presume they can visit this website by visiting that address.
    • Put a permanent (HTTP 301) redirect to http://www.beiersdorf.com.ar on http://beiersdorf.com.ar.

Amount of content8.0

Rendering Chart...

  • This website has an average of 397 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Images9.4

30% of images have a clearly defined size

20 images are being resized by the browser

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file
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Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Analytics10.0

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.

Domain agei

  • Sorry, we cannot check the domain age of .com.ar websites.

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Tests 17 fixed tests 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more
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Test as a batchNoYes
Integrations + APINoYes
Multi-lingualNo20+ languages
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