Nibbler SEO audit for www.bilibili.com
Summary
Overall5.1
The overall score for this website.
Accessibility5.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience5.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing2.0
How well marketed and popular the website is.
The following tests contribute to this score:
Technology6.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 7:29 AM on Apr 19, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Headings0.0
- No pages were found to be using defined headings. This means that users and search engines may find it harder to determine the content of this website's page. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Internal links0.0
- 3 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.bilibili.com/ Not detected www.bilibili.com/v/game/match/ Not detected www.bilibili.com/festival/2021bnj Not detected www.bilibili.com/cheese/ Not detected www.bilibili.com/.../detail...&from=bnj Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Amount of content1.2
Rendering Chart...
- This website has an average of 20 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
- 4 pages of this website have very little content (20 words or less).
- Ensure all pages have a sufficient amount of content.
Amount of content discovered
Mobile6.1
- This website redirects smartphone users to a mobile site at https://m.bilibili.com/.
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Meta tags6.8
This is how this website will look in Google search listings:
哔哩哔哩 (゜-゜)つロ 干杯~-bilibili
www.bilibili.com/
bilibili是国内知名的视频弹幕网站，这里有及时的动漫新番，活跃的ACG氛围，有创意的Up主。大家可以在这里找到许多欢乐。
- All pages include at least some metadata, but only 60.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.bilibili.com/ | description | bilibili是国内知名的视频弹幕网站，这里有及时的动漫新番，活跃的ACG氛围，有创意的Up主。大家可以在这里找到许多欢乐。 |
| www.bilibili.com/ | keywords | bilibili,哔哩哔哩,哔哩哔哩动画,哔哩哔哩弹幕网,弹幕视频,B站,弹幕,字幕,AMV,MAD,MTV,ANIME,动漫,动漫音乐,游戏,游戏解说,二次元,游戏视频,ACG,galgame,动画,番组,新番,初音,洛天依,vocaloid,日本动漫,国产动漫,手机游戏,网络游戏,电子竞技,ACG燃曲,ACG神曲,追新番,新番动漫,新番吐槽,巡音,镜音双子,千本樱,初音MIKU,舞蹈MMD,MIKUMIKUDANCE,洛天依原创曲,洛天依翻唱曲,洛天依投食歌,洛天依MMD,vocaloid家族,OST,BGM,动漫歌曲,日本动漫音乐,宫崎骏动漫音乐,动漫音乐推荐,燃系mad,治愈系mad,MAD MOVIE,MAD高燃 |
| www.bilibili.com/ | renderer | webkit |
| www.bilibili.com/ | spm_prefix | 333.851 |
| www.bilibili.com/ | referrer | no-referrer-when-downgrade |
| www.bilibili.com/ | baidu-site-verification | code-qkzzf7NQkQ |
| www.bilibili.com/ | applicable-device | pc |
| www.bilibili.com/v/game/match/ | spm_prefix | 333.1111 |
| www.bilibili.com/v/game/match/ | description | 上B站，看赛事！丰富多样的赛事信息速递，精彩纷呈的玩家二创内容，更多趣味预测玩法以及全面数据复盘，尽在哔哩哔哩赛事中心； |
| www.bilibili.com/v/game/match/ | keywords | 电竞赛事，英雄联盟，王者荣耀，CSGO，守望先锋，DOTA2，第五人格，英雄联盟手游，绝地求生，和平精英，LPL，MSI，S12，KPL，MAJOR，OWL，DPC，TI，IVL，PCL，PEL |
| www.bilibili.com/festival/2021bnj | format-detection | telephone=no, email=no |
| www.bilibili.com/festival/2021bnj | spm_prefix | 333.941 |
| www.bilibili.com/cheese/ | description | bilibili课堂是为UP主提供付费内容制作、服务交付、营销等一站式解决方案，为用户提供高质量的知识付费内容平台。 |
| www.bilibili.com/cheese/ | keywords | bilibili课堂，哔哩哔哩课程，bilibili，哔哩哔哩，付费课程，B站付费课程，知识付费，内容付费，课堂首页，课堂专区页，课程购买，讲师，老师 |
| www.bilibili.com/cheese/ | renderer | webkit |
| www.bilibili.com/cheese/ | baidu-site-verification | gbRdPloQBZ |
| www.bilibili.com/cheese/ | spm_prefix | 333.874 |
| www.bilibili.com/.../detail...&from=bnj | viewport | width=device-width,user-scalable=no,initial-scale=1,maximum-scale=1,minimum-scale=1,viewport-fit=cover |
| www.bilibili.com/.../detail...&from=bnj | spm_prefix | 333.859 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.bilibili.com/ | X-UA-Compatible | IE=edge |
| www.bilibili.com/ | Cache-Control | no-transform |
| www.bilibili.com/ | Cache-Control | no-siteapp |
| www.bilibili.com/festival/2021bnj | Content-Type | text/html |
| www.bilibili.com/cheese/ | X-UA-Compatible | IE=edge |
Server behavior8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://bilibili.com to http://www.bilibili.com. This is ideal.
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 20.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
- Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page titles9.0
100% of pages have defined titles
20% of page titles are weak
- All pages were found to specify page titles, but one page has a relatively weak title which could be improved. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'.
Page titles
| Page title | Notes |
| 哔哩哔哩 (゜-゜)つロ 干杯~-bilibili | OK |
| 赛事 - 哔哩哔哩 (゜-゜)つロ 干杯~-bilibili | This title appears to be overly complex. Consider a more meaningful title |
| 2021拜年纪 | OK |
| bilibili课堂首页 | OK |
| No Title | Missing |
Images10.0
100% of images have a clearly defined size
No images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
Freshness10.0
Last updated April 15, 2024
- It looks like this website was last updated on Monday, April 15, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 4/15/24 | www.bilibili.com/v/game/match/ | Last modified header |
| 2/11/21 | www.bilibili.com/festival/2021bnj | Body text |
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