Nibbler SEO audit for www.brother.com.sg
Summary
Overall8.5
The overall score for this website.
Accessibility9.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.6
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.9
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:26 PM on Mar 28, 2024 (GMT).
Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider updating this website regularly with new content. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.brother.com.sg/ Not detected www.brother.com.sg/en Not detected www.brother.com.sg/en/printers Not detected www.brother.com.sg/.../all-printers?fr=inkjet Not detected www.brother.com.sg/.../all-printers?fr=laser Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | 481px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | - | 374px | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 481px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
Freshness4.2
Last updated September 28, 2023
- It looks like this website was last updated on Thursday, September 28, 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 7/5/23 | www.brother.com.sg/-/.../sort.svg | Last modified header |
| 7/5/23 | www.brother.com.sg/-/.../filter.svg | Last modified header |
| 7/5/23 | www.brother.com.sg/-/.../close.svg | Last modified header |
| 8/14/23 | www.brother.com.sg/-/.../close.svg | Last modified header |
| 8/14/23 | www.brother.com.sg/-/.../white-close.svg | Last modified header |
| 8/14/23 | www.brother.com.sg/.../left-white-arrow.sgv | Last modified header |
| 8/14/23 | www.brother.com.sg/-/.../hamburger.svg | Last modified header |
| 8/14/23 | www.brother.com.sg/-/.../search.svg | Last modified header |
| 9/28/23 | www.brother.com.sg/.../mfx-header-overwrite.css | Last modified header |
| 8/8/23 | www.brother.com.sg/.../swiper-bundlemin-826.css | Last modified header |
URL format7.6
2 URLs are less than ideal
- 2 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content8.1
Rendering Chart...
- This website has an average of 371 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.brother.com.sg/ | 2447 | 225 |
| www.brother.com.sg/en | 2447 | 225 |
| www.brother.com.sg/en/printers | 6057 | 773 |
| www.brother.com.sg/.../all-printers?fr=inkjet | 2751 | 322 |
| www.brother.com.sg/.../all-printers?fr=laser | 2698 | 309 |
Internal links8.4
- 32 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behavior9.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 2 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- 2 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is usually ideal, as search engines will know which version to index, but there are links on this website which point to the non canonical version.
- Make sure all internal links to this page go to the canonical version.
Incorrectly linked pages
- Make sure all internal links to this page go to the canonical version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://brother.com.sg to http://www.brother.com.sg. This is ideal.
Images9.4
21% of images have a clearly defined size
38 images are being resized by the browser
- Most images (79.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- One image is not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 38 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | 481px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | - | 374px | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 1024px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 481px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
| all | 640px | - | c.marsflag.com/mf/.../mfx-serp-resp.css |
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Meta tags10.0
This is how this website will look in Google search listings:
Welcome to Brother Singapore
www.brother.com.sg/
Brother Singapore has an extensive range of Multifunction printers, scanners, sewing machines and label printers.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.brother.com.sg/ | vicurrentdatetime | 638472579560194179 |
| www.brother.com.sg/ | virtualfolder | / |
| www.brother.com.sg/ | twitter:image:src | https://www.brother.com.sg/-/media/ap/Common/Icons/Common/sns_brotherlogoicon.ashx |
| www.brother.com.sg/ | twitter:description | Brother Singapore has an extensive range of Multifunction printers, scanners, sewing machines and label printers. |
| www.brother.com.sg/ | google-site-verification | 5QG85awTmgWAPrv4Q4nyONw4ncA3KYIHdbYwmBIQuA8 |
| www.brother.com.sg/ | facebook-domain-verification | j5jvwj2utix65ejrw9uzg1deen0aoa |
| www.brother.com.sg/ | description | Brother Singapore has an extensive range of Multifunction printers, scanners, sewing machines and label printers. |
| www.brother.com.sg/ | keywords | Printer, Scanner, Sewing machine, label printer, brother |
| www.brother.com.sg/ | viewport | width=device-width,initial-scale=1 |
| www.brother.com.sg/en | vicurrentdatetime | 638472579585436575 |
| www.brother.com.sg/en | virtualfolder | / |
| www.brother.com.sg/en | twitter:image:src | https://www.brother.com.sg/-/media/ap/Common/Icons/Common/sns_brotherlogoicon.ashx |
| www.brother.com.sg/en | twitter:description | Brother Singapore has an extensive range of Multifunction printers, scanners, sewing machines and label printers. |
| www.brother.com.sg/en | google-site-verification | 5QG85awTmgWAPrv4Q4nyONw4ncA3KYIHdbYwmBIQuA8 |
| www.brother.com.sg/en | facebook-domain-verification | j5jvwj2utix65ejrw9uzg1deen0aoa |
| www.brother.com.sg/en | description | Brother Singapore has an extensive range of Multifunction printers, scanners, sewing machines and label printers. |
| www.brother.com.sg/en | keywords | Printer, Scanner, Sewing machine, label printer, brother |
| www.brother.com.sg/en | viewport | width=device-width,initial-scale=1 |
| www.brother.com.sg/en/printers | vicurrentdatetime | 638472579615845981 |
| www.brother.com.sg/en/printers | virtualfolder | / |
| www.brother.com.sg/en/printers | description | Discover award-winning Brother printers for home and office. Affordable, fast, and trusted by thousands. Upgrade today! |
| www.brother.com.sg/en/printers | keywords | printer, printers, brother printer, brother printers |
| www.brother.com.sg/en/printers | viewport | width=device-width,initial-scale=1 |
| www.brother.com.sg/.../all-printers?fr=inkjet | vicurrentdatetime | 638472579648357240 |
| www.brother.com.sg/.../all-printers?fr=inkjet | virtualfolder | / |
| www.brother.com.sg/.../all-printers?fr=inkjet | description | Brother Singapore has a wide range of quality and reliable printers to suit your needs. |
| www.brother.com.sg/.../all-printers?fr=inkjet | viewport | width=device-width, initial-scale=1 |
| www.brother.com.sg/.../all-printers?fr=laser | vicurrentdatetime | 638472579675546162 |
| www.brother.com.sg/.../all-printers?fr=laser | virtualfolder | / |
| www.brother.com.sg/.../all-printers?fr=laser | description | Brother Singapore has a wide range of quality and reliable printers to suit your needs. |
| www.brother.com.sg/.../all-printers?fr=laser | viewport | width=device-width, initial-scale=1 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.brother.com.sg/ | Content-Type | text/html; charset=utf-8 |
| www.brother.com.sg/ | x-ua-compatible | ie=edge |
| www.brother.com.sg/en | Content-Type | text/html; charset=utf-8 |
| www.brother.com.sg/en | x-ua-compatible | ie=edge |
| www.brother.com.sg/en/printers | Content-Type | text/html; charset=utf-8 |
| www.brother.com.sg/en/printers | x-ua-compatible | ie=edge |
| www.brother.com.sg/.../all-printers?fr=inkjet | Content-Type | text/html; charset=utf-8 |
| www.brother.com.sg/.../all-printers?fr=inkjet | x-ua-compatible | ie=edge |
| www.brother.com.sg/.../all-printers?fr=laser | Content-Type | text/html; charset=utf-8 |
| www.brother.com.sg/.../all-printers?fr=laser | x-ua-compatible | ie=edge |
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