Nibbler SEO audit for www.decathlon.co.uk
Summary
Overall9.3
The overall score for this website.
Accessibility9.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.7
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.9
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:18 PM on Mar 25, 2024 (GMT).
Top priorities for website improvement
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.decathlon.co.uk/ Not detected www.decathlon.co.uk/sports Not detected www.decathlon.co.uk/sports/cycling Not detected www.decathlon.co.uk/sports/hiking Not detected www.decathlon.co.uk/sports/running Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Mobile8.6
- This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Internal links8.8
- 67 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images9.1
44% of images have a clearly defined size
71 images are being resized by the browser
- Most images (56.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 71 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.9
Rendering Chart...
- This website has an average of 1,163 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.decathlon.co.uk/ | 7519 | 1152 |
| www.decathlon.co.uk/sports | 6765 | 989 |
| www.decathlon.co.uk/sports/cycling | 9437 | 1418 |
| www.decathlon.co.uk/sports/hiking | 8304 | 1197 |
| www.decathlon.co.uk/sports/running | 7323 | 1059 |
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://decathlon.co.uk to http://www.decathlon.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Meta tags10.0
This is how this website will look in Google search listings:
Decathlon | Sports Shoes, Sports Gear & Sports Equipment
www.decathlon.co.uk/
Shop 70+ sports in-store & online, free shipping on select in-app purchases. Free click & collect. 2-year Decathlon product warranty. Members…
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.decathlon.co.uk/ | viewport | width=device-width, initial-scale=1 |
| www.decathlon.co.uk/ | description | Shop 70+ sports in-store & online, free shipping on select in-app purchases. Free click & collect. 2-year Decathlon product warranty. Members… |
| www.decathlon.co.uk/ | google-site-verification | M7FQVUBZwVzu9Iakf4vN57kePLtOm-ZOCMIef0ecUCY |
| www.decathlon.co.uk/ | next-size-adjust | |
| www.decathlon.co.uk/sports | viewport | width=device-width, initial-scale=1 |
| www.decathlon.co.uk/sports | description | Welcome to Decathlon, we stock a wide range of Sports. Enjoy low prices every day. Get what you need now ! |
| www.decathlon.co.uk/sports | next-size-adjust | |
| www.decathlon.co.uk/sports/cycling | viewport | width=device-width, initial-scale=1 |
| www.decathlon.co.uk/sports/cycling | description | Welcome to Decathlon's Cycling & Bike shop. We've got bikes, clothing, equipment and spares whether you're a mountain biker, commuter or road cyclist. |
| www.decathlon.co.uk/sports/cycling | robots | follow,index |
| www.decathlon.co.uk/sports/cycling | category | 76375be6-4c59-4260-9b15-f83c35ce2557 |
| www.decathlon.co.uk/sports/cycling | next-size-adjust | |
| www.decathlon.co.uk/sports/hiking | viewport | width=device-width, initial-scale=1 |
| www.decathlon.co.uk/sports/hiking | description | Welcome to our Walking and Outdoor Store. Explore our unique collection of Rucksacks, Outdoor Clothes, Gear and more. Shop now and enjoy free Click… |
| www.decathlon.co.uk/sports/hiking | robots | follow,index |
| www.decathlon.co.uk/sports/hiking | category | b7ae8d3a-d64a-4b2a-a481-e33764fc6984 |
| www.decathlon.co.uk/sports/hiking | next-size-adjust | |
| www.decathlon.co.uk/sports/running | viewport | width=device-width, initial-scale=1 |
| www.decathlon.co.uk/sports/running | description | Welcome to our Running shop. Discover our unique collection of running clothing & equipment. Shop now and enjoy free next day click & collect. 365… |
| www.decathlon.co.uk/sports/running | robots | follow,index |
| www.decathlon.co.uk/sports/running | category | 5070ac84-3e76-4aac-ad54-45c3b8c8eb15 |
| www.decathlon.co.uk/sports/running | next-size-adjust |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 25, 2024
- It looks like this website was last updated on Monday, March 25, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 3/25/24 | www.decathlon.co.uk/.../7f21ade4427eacd1.css | Last modified header |
| 3/25/24 | www.decathlon.co.uk/.../4374d599abf88c40.css | Last modified header |
| 3/25/24 | www.decathlon.co.uk/.../2751a2f4244f4eba.css | Last modified header |
| 3/25/24 | www.decathlon.co.uk/.../5b65e9a2fc9cf21b.css | Last modified header |
| 3/18/24 | www.decathlon.co.uk/.../3b83deee1b75c0d4.css | Last modified header |
| 3/20/24 | www.decathlon.co.uk/.../e9470fc6193f68d7.css | Last modified header |
| 3/25/24 | www.decathlon.co.uk/.../ff73a51638a3cf17.css | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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