Nibbler SEO audit for www.essexandhertspestcontrol.co.uk
Summary
Overall7.9
The overall score for this website.
Accessibility9.2
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.6
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 2:25 PM on Apr 13, 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Freshness4.7
Last updated November 13, 2023
- It looks like this website was last updated on Monday, November 13, 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
URL format5.2
4 URLs are less than ideal
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Images8.0
100% of images have a clearly defined size
61 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- 61 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content8.3
Rendering Chart...
- This website has an average of 408 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Internal links9.5
- 15 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://essexandhertspestcontrol.co.uk to http://www.essexandhertspestcontrol.co.uk. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Meta tags10.0
This is how this website will look in Google search listings:
Essex & Herts Pest Control Ltd - RSPH/BPCA
www.essexandhertspestcontrol.co.uk/
Essex & Herts Pest Control Ltd - RSPH/BPCA & DBS Security Checked Staff - Eradication Of Rats, Mice, Moles, Squirrels, Wasps, Hornets & Other Insects.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.essexandhertspestcontrol.co.uk/ | viewport | width=device-width, initial-scale=1 |
| www.essexandhertspestcontrol.co.uk/ | description | Essex & Herts Pest Control Ltd - RSPH/BPCA & DBS Security Checked Staff - Eradication Of Rats, Mice, Moles, Squirrels, Wasps, Hornets & Other Insects. |
| www.essexandhertspestcontrol.co.uk/contact.php | viewport | width=device-width, initial-scale=1 |
| www.essexandhertspestcontrol.co.uk/contact.php | description | Please Use Our Online Contact Us To Place A Booking Or Make A General Enquiry Or Call 0800 612 7708 For Fast Pest Control Help & Assistance. |
| www.essexandhertspestcontrol.co.uk/rat-control.php | viewport | width=device-width, initial-scale=1 |
| www.essexandhertspestcontrol.co.uk/rat-control.php | description | Professional Rat Removal Throughout Essex & East Hertfordshire - RSPH/BPCA Pest Control Accredited & DBS Security Checked Staff. |
| www.essexandhertspestcontrol.co.uk/mouse-control.php | viewport | width=device-width, initial-scale=1 |
| www.essexandhertspestcontrol.co.uk/mouse-control.php | description | Professional Rodent Control Eradicating Mice Throughout Essex & East Herts - Staff RSPH Accredited & DBS Security Checked.. |
| www.essexandhertspestcontrol.co.uk/mole-control.php | viewport | width=device-width, initial-scale=1 |
| www.essexandhertspestcontrol.co.uk/mole-control.php | description | Long Established Professional Mole Catcher Covering Essex & East Hertfordshire - ALL Moles Caught Or No Fee! Traditional Mole Catching Service. |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.essexandhertspestcontrol.co.uk/ | X-UA-Compatible | IE=edge |
| www.essexandhertspestcontrol.co.uk/contact.php | X-UA-Compatible | IE=edge |
| www.essexandhertspestcontrol.co.uk/rat-control.php | X-UA-Compatible | IE=edge |
| www.essexandhertspestcontrol.co.uk/mouse-control.php | X-UA-Compatible | IE=edge |
| www.essexandhertspestcontrol.co.uk/mole-control.php | X-UA-Compatible | IE=edge |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
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Nibbler tested the following pages
- https://www.essexandhertspestcontrol.co.uk/
- https://www.essexandhertspestcontrol.co.uk/contact.php
- https://www.essexandhertspestcontrol.co.uk/rat-control.php
- https://www.essexandhertspestcontrol.co.uk/mouse-control.php
- https://www.essexandhertspestcontrol.co.uk/mole-control.php