Nibbler SEO audit for www.ezcontacts.com
Summary
Overall7.6
The overall score for this website.
Accessibility8.1
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.9
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 8:02 PM on Apr 10, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Meta tags3.6
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.ezcontacts.com/ | p:domain_verify | ddcfdede99bec72f28dfa97aeac7c23e |
| www.ezcontacts.com/ | msapplication-tilecolor | #da532c |
| www.ezcontacts.com/ | msapplication-tileimage | /mstile-144x144.png |
| www.ezcontacts.com/ | theme-color | #ffffff |
| www.ezcontacts.com/ | notranslate | |
| www.ezcontacts.com/ | norton-safeweb-site-verification | qvrjr4dzvikodu3iyvxshkdhxayl4f36vuuwubjzry-z42im2rru2r3oi2uw7korr9vlesrvgd3f6a2zcntefs403zfyjinariprs8s-nufwci00wwd56vcmwjpu6j79 |
| www.ezcontacts.com/ | viewport | width=device-width, initial-scale=1 |
| www.ezcontacts.com/ | description | |
| www.ezcontacts.com/ | keywords | |
| www.ezcontacts.com/ | author | |
| www.ezcontacts.com/checkout/cart | p:domain_verify | ddcfdede99bec72f28dfa97aeac7c23e |
| www.ezcontacts.com/checkout/cart | notranslate | |
| www.ezcontacts.com/checkout/cart | viewport | width=device-width, initial-scale=1 |
| www.ezcontacts.com/checkout/cart | description | |
| www.ezcontacts.com/checkout/cart | keywords | |
| www.ezcontacts.com/checkout/cart | author | |
| www.ezcontacts.com/account/sign-in | p:domain_verify | ddcfdede99bec72f28dfa97aeac7c23e |
| www.ezcontacts.com/account/sign-in | notranslate | |
| www.ezcontacts.com/account/sign-in | viewport | width=device-width, initial-scale=1 |
| www.ezcontacts.com/account/sign-in | description | |
| www.ezcontacts.com/account/sign-in | keywords | |
| www.ezcontacts.com/account/sign-in | author | |
| www.ezcontacts.com/account/create-account | p:domain_verify | ddcfdede99bec72f28dfa97aeac7c23e |
| www.ezcontacts.com/account/create-account | notranslate | |
| www.ezcontacts.com/account/create-account | viewport | width=device-width, initial-scale=1 |
| www.ezcontacts.com/account/create-account | description | |
| www.ezcontacts.com/account/create-account | keywords | |
| www.ezcontacts.com/account/create-account | author | |
| www.ezcontacts.com/sunglasses | p:domain_verify | ddcfdede99bec72f28dfa97aeac7c23e |
| www.ezcontacts.com/sunglasses | notranslate | |
| www.ezcontacts.com/sunglasses | viewport | width=device-width, initial-scale=1 |
| www.ezcontacts.com/sunglasses | description | Browse Our Large Selection Of Fashionable Sunglasses At Unbeatable Prices. Order Now With Free Shipping. |
| www.ezcontacts.com/sunglasses | keywords | |
| www.ezcontacts.com/sunglasses | author |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.ezcontacts.com/ | Content-Type | text/html; charset=utf-8 |
| www.ezcontacts.com/ | X-UA-Compatible | IE=edge |
| www.ezcontacts.com/checkout/cart | Content-Type | text/html; charset=utf-8 |
| www.ezcontacts.com/checkout/cart | X-UA-Compatible | IE=edge |
| www.ezcontacts.com/account/sign-in | Content-Type | text/html; charset=utf-8 |
| www.ezcontacts.com/account/sign-in | X-UA-Compatible | IE=edge |
| www.ezcontacts.com/account/create-account | Content-Type | text/html; charset=utf-8 |
| www.ezcontacts.com/account/create-account | X-UA-Compatible | IE=edge |
| www.ezcontacts.com/sunglasses | Content-Type | text/html; charset=utf-8 |
| www.ezcontacts.com/sunglasses | X-UA-Compatible | IE=edge |
Internal links3.7
- 141 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings4.8
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some headings (3.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Server behavior8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://ezcontacts.com to http://www.ezcontacts.com. This is ideal.
Images8.4
78% of images have a clearly defined size
29 images are being resized by the browser
- Some images (22.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 29 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.2
Rendering Chart...
- This website has an average of 700 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.ezcontacts.com/ | 5726 | 828 |
| www.ezcontacts.com/checkout/cart | 4939 | 719 |
| www.ezcontacts.com/account/sign-in | 4646 | 682 |
| www.ezcontacts.com/account/create-account | 4646 | 682 |
| www.ezcontacts.com/sunglasses | 4078 | 588 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |