Report for www.google.lk

Overall6.1

The overall score for this website.

Accessibility7.3

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience6.2

How satisfying the website is likely to be for users.

Marketing5.2

How well marketed and popular the website is.

Technology7.2

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 3:06 PM on Nov 24, 2021 (GMT).

Top priorities for website improvement

  • Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
  • Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
  • Consider the amount of text on this website and increase it if appropriate. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Analytics0.0

0% of pages use analytics

No Analytics SolutionNo

  • None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
    • Consider a leading website analytics solution, such as WebTrends or Google Analytics.
  • Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.

Headings0.0

answers autocomplete currently customization englishedit filters google language open page products region results safesearch search searches settings should showing spoken trending which

  • A large number (80.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
    • Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
  • Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
    • Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.

Page headings detail

URLHeadingLevel
www.google.lk/preferences?hl=enWhich language should Google products use?H2
www.google.lk/preferences?hl=enCurrently showing search results in:EnglishEditH2
www.google.lk/preferences?hl=enSafeSearch filtersH2
www.google.lk/preferences?hl=enResults per pageH2
www.google.lk/preferences?hl=enAutocomplete with trending searchesH2
www.google.lk/preferences?hl=enSpoken answersH2
www.google.lk/preferences?hl=enWhere results openH2
www.google.lk/preferences?hl=enSearch customizationH2
www.google.lk/preferences?hl=enRegion SettingsH2

Printability0.0

0% of pages are optimized for printing

Media specific CSS detected

MediaMin widthMax widthCSS file
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen-361pxwww.google.lk/
(-ms-high-contrast:black-on-white)--www.google.lk/advanced_search?hl=en&authuser=0
(-ms-high-contrast:white-on-black)--www.google.lk/advanced_search?hl=en&authuser=0
all-1056pxwww.google.lk/advanced_search?hl=en&authuser=0
(-ms-high-contrast:black-on-white)--www.google.lk/preferences?hl=en
(-ms-high-contrast:white-on-black)--www.google.lk/preferences?hl=en

Freshness2.2

Last updated May 26, 2020

  • It looks like this website was last updated on Tuesday, May 26, 2020. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
    • Consider updating this website regularly with new content.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
5/26/20www.google.lk/intl/.../Last modified header
5/26/20www.google.lk/intl/.../Last modified header
10/22/19www.google.lk/.../googlelogo_white_background_color_272x92dp.pngLast modified header

Meta tags3.6

This is how this website will look in Google search listings:

Google

www.google.lk/

Search the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking for.

  • All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.google.lk/descriptionSearch the world's information, including webpages, images, videos and more. Google has many special features to help you find exactly what you're looking for.
www.google.lk/robotsnoodp

Meta Tags (http-equiv attribute)

Page URLNameContent
www.google.lk/Content-Typetext/html; charset=UTF-8
www.google.lk/intl/.../refresh0; URL=https://policies.google.com/terms
www.google.lk/intl/.../refresh0; URL=https://policies.google.com/privacy
www.google.lk/advanced_search?hl=en&authuser=0content-typetext/html; charset=utf-8
www.google.lk/preferences?hl=enContent-Typetext/html; charset=UTF-8

Amount of content4.1

Rendering Chart...

  • This website has an average of 190 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.
  • 2 pages of this website have very little content (20 words or less).
    • Ensure all pages have a sufficient amount of content.

URL format7.2

  • One URL is particularly hard to type or remember.
    • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
  • 2 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.

Mobile7.8

Mobile screenshot of www.google.lkTablet screenshot of www.google.lk
  • This website delivers a mobile optimized version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
    • Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.

Media specific CSS detected

MediaMin widthMax widthCSS file
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen361px-www.google.lk/
screen-361pxwww.google.lk/
screen-361pxwww.google.lk/
(-ms-high-contrast:black-on-white)--www.google.lk/advanced_search?hl=en&authuser=0
(-ms-high-contrast:white-on-black)--www.google.lk/advanced_search?hl=en&authuser=0
all-1056pxwww.google.lk/advanced_search?hl=en&authuser=0
(-ms-high-contrast:black-on-white)--www.google.lk/preferences?hl=en
(-ms-high-contrast:white-on-black)--www.google.lk/preferences?hl=en

Images8.0

100% of images have a clearly defined size

4 images are being resized by the browser

Popularity9.6

2,144 Most popular website in the world

There has been no mentionable change in this website's popularity recently.

  • This is the 2,144 most popular website in the world.
  • Over the past 3 months, this website has experienced no measurable change in popularity.
  • This website accounts for 88.4% of the Internet traffic to google.lk and its subdomains.

Source: Alexa

Server behavior9.8

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • 2 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
  • Adding or removing a trailing slash to 2 of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://google.lk to http://www.google.lk. This is ideal.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Page titles

Domain agei

  • Sorry, we cannot check the domain age of .lk websites.

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