Report for


The overall score for this website.


How accessible the website is to mobile and disabled users.


How satisfying the website is likely to be for users.


How well marketed and popular the website is.


How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 8:18 PM on Jul 12, 2021 (BST).

Top priorities for website improvement

  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)
  • Consider the amount of text on this website and increase it if appropriate. (read more)
  • Put a permanent (HTTP 301) redirect to on (read more)


This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Server behavior7.6

Yes404 page


  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • There was no website found on This is bad, as visitors might presume they can visit this website by visiting that address.
    • Put a permanent (HTTP 301) redirect to on

Amount of content7.6

Rendering Chart...

  • This website has an average of 257 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Amount of content discovered

Meta tags8.4

This is how this website will look in Google search listings:

The NHS website - NHS

Find information and advice on health conditions, symptoms, healthy living, medicines and how to get help.

  • All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
    • Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.

      Pages with no meta description

Meta Tags (name attribute)

Page URLNameContent, initial-scale=1, shrink-to-fit=no information and advice on health conditions, symptoms, healthy living, medicines and how to get help., initial-scale=1, shrink-to-fit=no, initial-scale=1, shrink-to-fit=no, tips and tools to help you make the best choices about your health and wellbeing., initial-scale=1, shrink-to-fit=no information and support for your mental health., initial-scale=1, shrink-to-fit=no you or someone you know needs help with day-to-day living because of illness or disability, this website explains your options and where you can get support.

Meta Tags (http-equiv attribute)

Page URLNameContent


Mobile screenshot of www.nhs.ukTablet screenshot of
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file


100% of pages use analytics


  • Every page in this website is using SiteCatalyst. This is excellent and should allow for a complete analysis of visitor behavior.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.


added after alcohol apps baby become benefits blood care carers caring charities children coronavirus covid- decisions donor else emergency equipment exercise focus give guide health healthy help here homes hospital information introduction it's kickstart library life links live living making medicines mental money need people practical quit ready recently related save services sleep smoking social someone stay steps support tips tiredness treatment video weaning weight well wellbeing work young your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.

Page headings detail

URLHeadingLevel’re here for youH1 A to ZH2 A to ZH2 (COVID-19)H2 us help you get the treatment you needH2 AppH2 servicesH2 on...H2 livingH2 appsH2 linksH2 you need help now, but it’s not an emergencyH3 and care video libraryH3 your healthH3 added appsH3 a life: give bloodH3 a donorH3 your baby ready for weaning?H3 A to ZH1 linksH2 WellH1 steps to mental wellbeingH2 weightH2 and tirednessH2 wellH2 supportH2 smokingH2 bodyH2 healthH2 linksH2 healthH1 tasks in Mental healthH2, symptoms and behavioursH2 health conditionsH2 for life situations and eventsH2, voluntary and charity servicesH2 health for children, teenagers and young adultsH2 therapies, medicine and psychiatryH2 care and your rightsH2 informationH2 linksH2 care and support guideH1 linksH2 to care and supportH3 from social services and charitiesH3 services, equipment and care homesH3, work and benefitsH3 after a hospital stayH3 and benefits for carersH3 tips if you care for someoneH3 for children and young peopleH3 decisions for someone elseH3


0% of images have a clearly defined size

No images are being resized by the browser


100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file

URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.


1,826 Most popular website in the world

This website recently saw a moderate increase in popularity.

  • This is the 1,826 most popular website in the world.
  • Over the past 3 months, this website has experienced a moderate increase in popularity.

Source: Alexa


Last updated June 30, 2021

  • It looks like this website was last updated on Wednesday, June 30, 2021. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

6/30/ modified header

Domain agei

  • Sorry, we cannot check the domain age of websites.

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