Report for www.prisonserviceshop.co.uk

Overall7.4

The overall score for this website.

Accessibility8.1

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

Experience7.0

How satisfying the website is likely to be for users.

Marketing5.0

How well marketed and popular the website is.

Technology8.0

How well designed and built the website is.

Screenshot of www.prisonserviceshop.co.uk

Nibbler tested a sample of 5 pages from this website at 12:20 PM on May 30, 2020 (BST).

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Top priorities for website improvement

  • Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
  • To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect. (read more)
  • Consider the amount of text on this website and increase it if appropriate. (read more)

Printability0.0

0% of pages are optimized for printing

Media specific CSS detected

MediaMin widthMax widthCSS file
all-800pxdss4hwpyv4qfp.cloudfront.net/.../jquery.fancybox.min.css?v=1.861
all800px-dss4hwpyv4qfp.cloudfront.net/.../jquery.fancybox.min.css?v=1.861
screen-900pxdss4hwpyv4qfp.cloudfront.net/.../layout.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1200pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen1800px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1200pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1024pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-500pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-400pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1300pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-480pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen600px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen700px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-420pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-370pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861

Popularity0.0

  • This website has not yet been ranked by Alexa.
    • If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.

Source: Alexa

Amount of content5.9

Rendering Chart...

  • This website has an average of 102 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Twitter6.8

This website is linked with the Twitter account @uk_prison

This website's Twitter account has
44 followers

  • This website was found to link the Twitter account UK Prison Service (@uk_prison).
  • This website's Twitter account has made 45 tweets to 44 followers.
    • Consider how you promote your Twitter account and engage more with your social audience. The number of Twitter followers a page should have depends very much on the type of organisation, its target audience, and how long it has been in operation.

Source: Twitter

Headings7.0

badge conditions contact door happiness postage shaped

  • A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
    • Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.

Page headings detail

Server behavior8.4

Yes404 page

YesCompression

URL format8.8

  • One URL is particularly hard to type or remember.
    • Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.

Mobile10.0

Mobile screenshot of www.prisonserviceshop.co.ukTablet screenshot of www.prisonserviceshop.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
all-800pxdss4hwpyv4qfp.cloudfront.net/.../jquery.fancybox.min.css?v=1.861
all800px-dss4hwpyv4qfp.cloudfront.net/.../jquery.fancybox.min.css?v=1.861
screen-900pxdss4hwpyv4qfp.cloudfront.net/.../layout.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1200pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen1800px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1200pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1024pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-500pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-400pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen751px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-1300pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-480pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen600px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen700px-dss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-750pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-600pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-420pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861
screen-370pxdss4hwpyv4qfp.cloudfront.net/.../layout-shared.css?v=1.861

Analytics10.0

100% of pages use analytics

Multiple Analytics Solutions

  • Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.

Analytics Software Found

Software Name
Google Analytics

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Images10.0

0% of images have a clearly defined size

No images are being resized by the browser

Meta tags10.0

This is how this website will look in Google search listings:

Prison Officer on-line Gifts Store Shop

www.prisonserviceshop.co.uk/

HM Prison Service Officer memorabilia gifts shop with pin badges, ceramic mugs and other prison memorabilia

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.prisonserviceshop.co.uk/descriptionHM Prison Service Officer memorabilia gifts shop with pin badges, ceramic mugs and other prison memorabilia
www.prisonserviceshop.co.uk/keywordsPrison Service Officer Shop Pin Badge Ceramic Mug Scottish Prison Service Officer Polo Shirt
www.prisonserviceshop.co.uk/viewportwidth=device-width,initial-scale=1.0,maximum-scale=1.0
www.prisonserviceshop.co.uk/shipping-1/descriptionPrison Service officers on-line gift shop with t-shirts, pin badges, mugs and many more items.
www.prisonserviceshop.co.uk/shipping-1/keywordsprison service gifts happiness is door shaped pin badge tornado polo shirt id badge lanyard neck strap clothing shop store
www.prisonserviceshop.co.uk/shipping-1/viewportwidth=device-width,initial-scale=1.0,maximum-scale=1.0
www.prisonserviceshop.co.uk/conditions-1/descriptionPrison officers on-line gift shop with t-shirts, pin badges, mugs and many more items.
www.prisonserviceshop.co.uk/conditions-1/keywordsHer Majesty Prison Service Jobs vacancies jail Scottish Prison Service Pin Badge
www.prisonserviceshop.co.uk/conditions-1/viewportwidth=device-width,initial-scale=1.0,maximum-scale=1.0
www.prisonserviceshop.co.uk/contact-1/descriptionPrison officers on-line gift shop with t-shirts, pin badges, mugs and many more items.
www.prisonserviceshop.co.uk/contact-1/keywordsunited kingdom british jail scottish norther irland prison service correction store shop badge id clothing t shirt polo uniform
www.prisonserviceshop.co.uk/contact-1/viewportwidth=device-width,initial-scale=1.0,maximum-scale=1.0
www.prisonserviceshop.co.uk/.../descriptionHappiness Is Door Shaped Pin Badge.Prison - custody officer pin badge. Size: 25 mm, enamel
www.prisonserviceshop.co.uk/.../keywordsPrison Service Officer Shop Pin Badge Ceramic Mug Scottish Prison Service Officer Polo Shirt
www.prisonserviceshop.co.uk/.../twitter:cardsummary
www.prisonserviceshop.co.uk/.../viewportwidth=device-width,initial-scale=1.0,maximum-scale=1.0

Domain agei

  • Sorry, we cannot check the domain age of .co.uk websites.

Freshnessi

  • Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.

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