Report for www.returnonincentives.co.uk

Overall8.1

The overall score for this website.

Accessibility9.1

How accessible the website is to mobile and disabled users.

Experience7.9

How satisfying the website is likely to be for users.

Marketing3.7

How well marketed and popular the website is.

Technology9.4

How well designed and built the website is.

Nibbler tested a sample of 5 pages from this website at 2:21 PM on Jan 13, 2022 (GMT).

Top priorities for website improvement

  • To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect. (read more)
  • Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
  • Sign up for a Twitter account and make sure it is linked to from your site. (read more)

Twitter0.0

This website does not appear to be associated with a Twitter account.

  • This website did not contain a link to Twitter.
    • Sign up for a Twitter account and make sure it is linked to from your site.

Popularity0.0

  • This website has not yet been ranked by Alexa.
    • If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.

Source: Alexa

Amount of content8.6

Rendering Chart...

  • This website has an average of 537 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
    • Consider the amount of text on this website and increase it if appropriate.

Images9.5

24% of images have a clearly defined size

14 images are being resized by the browser

Mobile10.0

Mobile screenshot of www.returnonincentives.co.ukTablet screenshot of www.returnonincentives.co.uk
  • All of this website appears to be optimised for viewing on a mobile phone or a tablet.

Media specific CSS detected

MediaMin widthMax widthCSS file
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Server behavior10.0

Yes404 page

YesCompression

  • This website handles missing pages correctly by sending a 404 HTTP status code.
  • This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
  • This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
  • This website follows the best practice of using a permanent (HTTP 301) redirect from http://returnonincentives.co.uk to http://www.returnonincentives.co.uk. This is ideal.

Analytics10.0

100% of pages use analytics

Google Tag Manager

  • Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.

Page titles10.0

100% of pages have defined titles

0% of page titles are weak

  • All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.

Headings10.0

account analyst approach becky began believe business campaign campaigning campaigns choice chris communications constant coupled create creating customer customisable design director don't driven employee engage expect fits flint fully goodswen grow improvement incentive incentives intelligence intelligent into investments james loyalty manager managing monitoring news nutshell offer organisation paralysis people program programme programmes programs really return returns rewards senior size smart stephen timely today touch turning understand views without your

  • All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.

Page headings detail

URLHeadingLevel
www.returnonincentives.co.uk/Fully customisable loyalty and incentive programs coupled with intelligent, timely communications that engage people and grow your businessH1
www.returnonincentives.co.uk/Customisable loyalty and incentive programs coupled with intelligent communications that grow your businessH1
www.returnonincentives.co.uk/Turning Rewards into Returns...H2
www.returnonincentives.co.uk/Turning Return On Incentives to Return On Investments...H2
www.returnonincentives.co.uk/About ROI...H2
www.returnonincentives.co.uk/Get in touch today...H2
www.returnonincentives.co.uk/News & Views from ROIH2
www.returnonincentives.co.uk/Incentive CampaignsH3
www.returnonincentives.co.uk/Customer Loyalty ProgrammesH3
www.returnonincentives.co.uk/Employee RewardsH3
www.returnonincentives.co.uk/Understand your organisationH3
www.returnonincentives.co.uk/Intelligence driven approachH3
www.returnonincentives.co.uk/Smart campaigningH3
www.returnonincentives.co.uk/Monitoring and constant improvementH3
www.returnonincentives.co.uk/What we do, in a nutshellH3
www.returnonincentives.co.uk/Do rewards really create loyalty?H3
www.returnonincentives.co.uk/Offer choice without creating choice paralysisH3
www.returnonincentives.co.uk/What we do, in a nutshellH3
www.returnonincentives.co.uk/Do rewards really create loyalty?H3
www.returnonincentives.co.uk/about/About ROIH1
www.returnonincentives.co.uk/about/What we do for you...H2
www.returnonincentives.co.uk/about/What to expect from a Return On Incentives loyalty program or incentive campaignH2
www.returnonincentives.co.uk/about/Where it all began...H2
www.returnonincentives.co.uk/about/Who we are...H2
www.returnonincentives.co.uk/about/Get in touch today...H2
www.returnonincentives.co.uk/about/News & Views from ROIH2
www.returnonincentives.co.uk/about/What we do, in a nutshellH3
www.returnonincentives.co.uk/about/Do rewards really create loyalty?H3
www.returnonincentives.co.uk/about/Offer choice without creating choice paralysisH3
www.returnonincentives.co.uk/about/What we do, in a nutshellH3
www.returnonincentives.co.uk/about/Do rewards really create loyalty?H3
www.returnonincentives.co.uk/about/Stephen James, Managing DirectorH5
www.returnonincentives.co.uk/about/Chris Goodswen, Senior AnalystH5
www.returnonincentives.co.uk/about/Becky Flint, Account ManagerH5
www.returnonincentives.co.uk/campaign-builder/We don’t believe in a one size fits all approachH1
www.returnonincentives.co.uk/news-views/News & Views from ROIH1
www.returnonincentives.co.uk/news-views/Design your loyalty programme...H2
www.returnonincentives.co.uk/news-views/What we do, in a nutshellH3
www.returnonincentives.co.uk/news-views/Do rewards really create loyalty?H3
www.returnonincentives.co.uk/news-views/Offer choice without creating choice paralysisH3
www.returnonincentives.co.uk/contact/Get in touch...H1

Meta tags10.0

This is how this website will look in Google search listings:

Home - Return on Incentives

www.returnonincentives.co.uk/

Fully customisable loyalty and incentive programs coupled with intelligent, timely communications that engage people and grow your business Customisable

  • All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.

Meta Tags (name attribute)

Page URLNameContent
www.returnonincentives.co.uk/viewportwidth=device-width, initial-scale=1
www.returnonincentives.co.uk/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.returnonincentives.co.uk/descriptionFully customisable loyalty and incentive programs coupled with intelligent, timely communications that engage people and grow your business Customisable
www.returnonincentives.co.uk/twitter:cardsummary_large_image
www.returnonincentives.co.uk/twitter:label1Estimated reading time
www.returnonincentives.co.uk/twitter:data19 minutes
www.returnonincentives.co.uk/generatorWordPress 5.8.3
www.returnonincentives.co.uk/msapplication-tileimagehttps://www.returnonincentives.co.uk/wp-content/uploads/2021/01/cropped-ROI-Favicon-270x270.png
www.returnonincentives.co.uk/about/viewportwidth=device-width, initial-scale=1
www.returnonincentives.co.uk/about/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.returnonincentives.co.uk/about/descriptionAbout ROI What we do for you... We help you to build an intelligence driven reward campaign or loyalty program (whichever suits you best) that will fit
www.returnonincentives.co.uk/about/twitter:cardsummary_large_image
www.returnonincentives.co.uk/about/twitter:label1Estimated reading time
www.returnonincentives.co.uk/about/twitter:data118 minutes
www.returnonincentives.co.uk/about/generatorWordPress 5.8.3
www.returnonincentives.co.uk/about/msapplication-tileimagehttps://www.returnonincentives.co.uk/wp-content/uploads/2021/01/cropped-ROI-Favicon-270x270.png
www.returnonincentives.co.uk/campaign-builder/viewportwidth=device-width, initial-scale=1
www.returnonincentives.co.uk/campaign-builder/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.returnonincentives.co.uk/campaign-builder/descriptionWe don’t believe in a one size fits all approach Tailor every step of your reward campaign or loyalty programme to get something that really works for
www.returnonincentives.co.uk/campaign-builder/twitter:cardsummary_large_image
www.returnonincentives.co.uk/campaign-builder/twitter:label1Estimated reading time
www.returnonincentives.co.uk/campaign-builder/twitter:data12 minutes
www.returnonincentives.co.uk/campaign-builder/generatorWordPress 5.8.3
www.returnonincentives.co.uk/campaign-builder/msapplication-tileimagehttps://www.returnonincentives.co.uk/wp-content/uploads/2021/01/cropped-ROI-Favicon-270x270.png
www.returnonincentives.co.uk/news-views/viewportwidth=device-width, initial-scale=1
www.returnonincentives.co.uk/news-views/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.returnonincentives.co.uk/news-views/descriptionNews & Views from ROI Read more Read more Read more More Posts Are Coming Soon
www.returnonincentives.co.uk/news-views/twitter:cardsummary_large_image
www.returnonincentives.co.uk/news-views/twitter:label1Estimated reading time
www.returnonincentives.co.uk/news-views/twitter:data14 minutes
www.returnonincentives.co.uk/news-views/generatorWordPress 5.8.3
www.returnonincentives.co.uk/news-views/msapplication-tileimagehttps://www.returnonincentives.co.uk/wp-content/uploads/2021/01/cropped-ROI-Favicon-270x270.png
www.returnonincentives.co.uk/contact/viewportwidth=device-width, initial-scale=1
www.returnonincentives.co.uk/contact/robotsindex, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
www.returnonincentives.co.uk/contact/descriptionGet in touch... Whether you know exactly what your loyalty programme needs to look like or if you are just trying to figure out where to start with an
www.returnonincentives.co.uk/contact/twitter:cardsummary_large_image
www.returnonincentives.co.uk/contact/twitter:label1Estimated reading time
www.returnonincentives.co.uk/contact/twitter:data11 minute
www.returnonincentives.co.uk/contact/generatorWordPress 5.8.3
www.returnonincentives.co.uk/contact/msapplication-tileimagehttps://www.returnonincentives.co.uk/wp-content/uploads/2021/01/cropped-ROI-Favicon-270x270.png

Printability10.0

100% of pages are optimized for printing

  • All pages of this website appear to be optimized for printing (using CSS).

Media specific CSS detected

MediaMin widthMax widthCSS file
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URL format10.0

  • This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.

Freshness10.0

Last updated December 8, 2021

  • It looks like this website was last updated on Wednesday, December 8, 2021. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
  • To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.

All dates found

DateFileSource
1/6/21www.returnonincentives.co.uk/.../About-WhoWeAre.jpgLast modified header
2/1/21www.returnonincentives.co.uk/.../Becky-p27xmkcjiucgclgduyqewtcspvbye6s006jiwkkjhc.jpgLast modified header
2/1/21www.returnonincentives.co.uk/.../Chris-p27xmladpodqo7f0ph51hb49b97blvvqcb70duj5b4.jpgLast modified header
2/1/21www.returnonincentives.co.uk/.../rsz_1dsc01427_2-p27xmfncko60qjn7mepa2cjhqxz4bp9cbja3i6ricg.jpgLast modified header
1/6/21www.returnonincentives.co.uk/.../About-WhereItAllBegan.jpgLast modified header
12/8/21www.returnonincentives.co.uk/.../star_blue.pngLast modified header
12/8/21www.returnonincentives.co.uk/.../star_gold.pngLast modified header
12/8/21www.returnonincentives.co.uk/.../star_purple.pngLast modified header
1/6/21www.returnonincentives.co.uk/.../About-WhatWeDoForYou.jpgLast modified header
1/5/21www.returnonincentives.co.uk/.../ROI-LogoMain-White.pngLast modified header
3/13/21www.returnonincentives.co.uk/.../choice-paralysis2-p42d7kncalaipty2tusjzm6zl9vcbigzti28xnte2u.jpgLast modified header
3/13/21www.returnonincentives.co.uk/.../Reward2-p42dpumd6mb8gvec3r7eh05nezs9zn13nyq4vcpt3a.jpgLast modified header
3/13/21www.returnonincentives.co.uk/.../the-creative-exchange-kmz39UAtKZ0-unsplash-scaled-p42crp5gvbk6mx07izrdvmeqf046bjg6yxf15fcr5y.jpgLast modified header
1/5/21www.returnonincentives.co.uk/.../About-ROI-Home.jpgLast modified header
1/5/21www.returnonincentives.co.uk/.../CirclesBorderV2.svgLast modified header
1/20/21www.returnonincentives.co.uk/.../Group-25.svgLast modified header

Domain agei

  • Sorry, we cannot check the domain age of .co.uk websites.

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