Report for www.sbwadvertising.co.uk
Summary
Overall9.1
The overall score for this website.
Accessibility9.7
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.4
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.8
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 10:19 PM on Jan 13, 2021 (GMT).
Want branded website audits to share with your clients? Learn More
Top priorities for website improvement
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.sbwadvertising.co.uk/ Not detected www.sbwadvertising.co.uk/work/ Not detected www.sbwadvertising.co.uk/about-us/ Not detected www.sbwadvertising.co.uk/blog-and-news/ Not detected www.sbwadvertising.co.uk/contact-us/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Popularity0.0
- This website has not yet been ranked by Alexa.
- If this website is new, this is probably normal. Drive traffic to the website to get an Alexa ranking.
Source: Alexa
Amount of content7.5
Rendering Chart...
- This website has an average of 456 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.sbwadvertising.co.uk/ | 997 | 135 |
| www.sbwadvertising.co.uk/work/ | 903 | 127 |
| www.sbwadvertising.co.uk/about-us/ | 10386 | 1644 |
| www.sbwadvertising.co.uk/blog-and-news/ | 796 | 115 |
| www.sbwadvertising.co.uk/contact-us/ | 1625 | 258 |
Headings8.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Images9.0
51% of images have a clearly defined size
55 images are being resized by the browser
- Some images (49.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 55 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Twitter9.8
This website is linked with the Twitter account @sbw_advertising
This website's Twitter account has
7,199 followers
- This website was found to link the Twitter account SBW Advertising (@sbw_advertising).
- This website's Twitter account has made 3,735 tweets to 7,199 followers.
Source: Twitter
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 2 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
- 2 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://sbwadvertising.co.uk to http://www.sbwadvertising.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Incoming links10.0
156 pages link to this website
64 domains link to this website
- There are 156 pages on 64 domains linking to this website. The volume and quality of incoming links is known to influence a website's search engine ranking.
- To appear higher in search engine results, consider link building activity as a way to build your search ranking. Be careful though, because incoming links which are obviously artificial are likely to be detected by search engines and could have an adverse effect.
Source: Ahrefs
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Meta tags10.0
This is how this website will look in Google search listings:
SBW Advertising | Advertising & Marketing Agency in Bristol and ...
www.sbwadvertising.co.uk/
We are SBW Advertising. An integrated advertising & marketing agency based in Bristol & Cardiff. Services include Design, Branding, Strategy & Recruitment.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.sbwadvertising.co.uk/ | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no |
| www.sbwadvertising.co.uk/ | msapplication-tilecolor | #ffffff |
| www.sbwadvertising.co.uk/ | msapplication-tileimage | https://www.sbwadvertising.co.uk/wp-content/themes/sbw/img/favicons/ms-icon-144x144.png |
| www.sbwadvertising.co.uk/ | theme-color | #FF0000 |
| www.sbwadvertising.co.uk/ | description | We are SBW Advertising. An integrated advertising & marketing agency based in Bristol & Cardiff. Services include Design, Branding, Strategy & Recruitment. |
| www.sbwadvertising.co.uk/ | robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
| www.sbwadvertising.co.uk/work/ | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no |
| www.sbwadvertising.co.uk/work/ | msapplication-tilecolor | #ffffff |
| www.sbwadvertising.co.uk/work/ | msapplication-tileimage | https://www.sbwadvertising.co.uk/wp-content/themes/sbw/img/favicons/ms-icon-144x144.png |
| www.sbwadvertising.co.uk/work/ | theme-color | #FF0000 |
| www.sbwadvertising.co.uk/work/ | description | Advertising & Marketing Agency Work - Our latest and greatest work. From Design and Print, Digital, Integrated, Mobile, Press and Outdoor to Recruitment. |
| www.sbwadvertising.co.uk/work/ | robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
| www.sbwadvertising.co.uk/about-us/ | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no |
| www.sbwadvertising.co.uk/about-us/ | msapplication-tilecolor | #ffffff |
| www.sbwadvertising.co.uk/about-us/ | msapplication-tileimage | https://www.sbwadvertising.co.uk/wp-content/themes/sbw/img/favicons/ms-icon-144x144.png |
| www.sbwadvertising.co.uk/about-us/ | theme-color | #FF0000 |
| www.sbwadvertising.co.uk/about-us/ | description | At SBW Advertising it begins with a cup of tea. See how our Advertising & Marketing Agency process works and the factors that contribute to the 'GOOD STUFF' |
| www.sbwadvertising.co.uk/about-us/ | robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
| www.sbwadvertising.co.uk/blog-and-news/ | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no |
| www.sbwadvertising.co.uk/blog-and-news/ | msapplication-tilecolor | #ffffff |
| www.sbwadvertising.co.uk/blog-and-news/ | msapplication-tileimage | https://www.sbwadvertising.co.uk/wp-content/themes/sbw/img/favicons/ms-icon-144x144.png |
| www.sbwadvertising.co.uk/blog-and-news/ | theme-color | #FF0000 |
| www.sbwadvertising.co.uk/blog-and-news/ | description | Advertising & Marketing Agency Blog- The latest news from SBW Advertising, an integrated marketing agency based in Bristol & Cardiff. |
| www.sbwadvertising.co.uk/blog-and-news/ | robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
| www.sbwadvertising.co.uk/contact-us/ | viewport | width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no |
| www.sbwadvertising.co.uk/contact-us/ | msapplication-tilecolor | #ffffff |
| www.sbwadvertising.co.uk/contact-us/ | msapplication-tileimage | https://www.sbwadvertising.co.uk/wp-content/themes/sbw/img/favicons/ms-icon-144x144.png |
| www.sbwadvertising.co.uk/contact-us/ | theme-color | #FF0000 |
| www.sbwadvertising.co.uk/contact-us/ | description | Contact us - Have a question? Write to us or give us a call. SBW Advertising Bristol Office, 12th Floor, Colston Tower, Colston Avenue, Bristol, BS1 4UB. |
| www.sbwadvertising.co.uk/contact-us/ | robots | max-snippet:-1, max-image-preview:large, max-video-preview:-1 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.sbwadvertising.co.uk/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.sbwadvertising.co.uk/work/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.sbwadvertising.co.uk/about-us/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.sbwadvertising.co.uk/blog-and-news/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.sbwadvertising.co.uk/contact-us/ | X-UA-Compatible | IE=edge,chrome=1 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated December 21, 2020
- It looks like this website was last updated on Monday, December 21, 2020. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Fast, branded website audits
Silktide Prospect creates professional website reports that can be shared with your clients.
How does Silktide Prospect compare?
Nibbler | Silktide | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |