Nibbler SEO audit for www.sheppards.ie
Summary
Overall7.5
The overall score for this website.
Accessibility7.6
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.8
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 4:45 PM on Apr 16, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Internal links1.0
- 66 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Meta tags3.6
This is how this website will look in Google search listings:
Sheppard's Irish Auction House
www.sheppards.ie/
Specialists in period pieces of furniture and artworks ranging from early eighteenth-century portraits to contemporary paintings.
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.sheppards.ie/ | description | Specialists in period pieces of furniture and artworks ranging from early eighteenth-century portraits to contemporary paintings. |
| www.sheppards.ie/ | keywords | Irish Auctions, Irish Auction Houses, Sheppard's, antiques, laois, durrow, auction, irish, ireland, Sheppards Antiques, Antique Auctions in Ireland, Sheppards Auction House |
| www.sheppards.ie/ | viewport | width=device-width |
| www.sheppards.ie/catalogue | description | |
| www.sheppards.ie/catalogue | keywords | Irish Auctions, Irish Auction Houses, Sheppard's, antiques, laois, durrow, auction, irish, ireland, Sheppards Antiques, Antique Auctions in Ireland, Sheppards Auction House |
| www.sheppards.ie/catalogue | viewport | width=device-width |
| www.sheppards.ie/valuations | description | |
| www.sheppards.ie/valuations | keywords | Irish Auctions, Irish Auction Houses, Sheppard's, antiques, laois, durrow, auction, irish, ireland, Sheppards Antiques, Antique Auctions in Ireland, Sheppards Auction House |
| www.sheppards.ie/valuations | viewport | width=device-width |
| www.sheppards.ie/press | description | |
| www.sheppards.ie/press | keywords | Irish Auctions, Irish Auction Houses, Sheppard's, antiques, laois, durrow, auction, irish, ireland, Sheppards Antiques, Antique Auctions in Ireland, Sheppards Auction House |
| www.sheppards.ie/press | viewport | width=device-width |
| www.sheppards.ie/contact | description | |
| www.sheppards.ie/contact | keywords | Irish Auctions, Irish Auction Houses, Sheppard's, antiques, laois, durrow, auction, irish, ireland, Sheppards Antiques, Antique Auctions in Ireland, Sheppards Auction House |
| www.sheppards.ie/contact | viewport | width=device-width |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.sheppards.ie/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.sheppards.ie/catalogue | X-UA-Compatible | IE=edge,chrome=1 |
| www.sheppards.ie/valuations | X-UA-Compatible | IE=edge,chrome=1 |
| www.sheppards.ie/press | X-UA-Compatible | IE=edge,chrome=1 |
| www.sheppards.ie/contact | X-UA-Compatible | IE=edge,chrome=1 |
Headings4.8
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Some headings (3.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.sheppards.ie/ | Sign up for auction email alerts | H2 |
| www.sheppards.ie/ | Paradigms &the Unexpected | H3 |
| www.sheppards.ie/ | INVITATION TO CONSIGN | H3 |
| www.sheppards.ie/ | ONLINE & LIVE IN DURROW | H4 |
| www.sheppards.ie/ | LIVE SALE SCHEDULE | H4 |
| www.sheppards.ie/ | Online bidding options | H4 |
| www.sheppards.ie/ | UPCOMING AUCTIONS: | H4 |
| www.sheppards.ie/ | CATALOGUE | H4 |
| www.sheppards.ie/ | CONTACT : | H4 |
| www.sheppards.ie/ | Receive news of forthcoming auctions, valuation days and consignment deadlines | H4 |
| www.sheppards.ie/catalogue | Paradigms & the Unexpected | H2 |
| www.sheppards.ie/catalogue | Sign up for auction email alerts | H2 |
| www.sheppards.ie/catalogue | 5 - 7 March | H3 |
| www.sheppards.ie/catalogue | Receive news of forthcoming auctions, valuation days and consignment deadlines | H4 |
| www.sheppards.ie/valuations | CONSIGN SHEPPARD'S IRISH AUCTION HOUSE | H2 |
| www.sheppards.ie/valuations | Sign up for auction email alerts | H2 |
| www.sheppards.ie/valuations | Consign | H4 |
| www.sheppards.ie/valuations | Prompt Response | H4 |
| www.sheppards.ie/valuations | Receive news of forthcoming auctions, valuation days and consignment deadlines | H4 |
| www.sheppards.ie/press | PRESS CENTRE SHEPPARD'S IRISH AUCTION HOUSE | H2 |
| www.sheppards.ie/press | Sign up for auction email alerts | H2 |
| www.sheppards.ie/press | Receive news of forthcoming auctions, valuation days and consignment deadlines | H4 |
| www.sheppards.ie/contact | CONTACT SHEPPARD'S IRISH AUCTION HOUSE | H2 |
| www.sheppards.ie/contact | Your email has been successfully delivered! | H2 |
| www.sheppards.ie/contact | Your email has not been delivered! | H2 |
| www.sheppards.ie/contact | Sign up for auction email alerts | H2 |
| www.sheppards.ie/contact | Mailing Address | H4 |
| www.sheppards.ie/contact | Opening Hours | H4 |
| www.sheppards.ie/contact | Phone | H4 |
| www.sheppards.ie/contact | Fax | H4 |
| www.sheppards.ie/contact | Receive news of forthcoming auctions, valuation days and consignment deadlines | H4 |
Amount of content7.9
Rendering Chart...
- This website has an average of 408 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.sheppards.ie/ | 1638 | 243 |
| www.sheppards.ie/catalogue | 4626 | 665 |
| www.sheppards.ie/valuations | 1008 | 123 |
| www.sheppards.ie/press | 5532 | 878 |
| www.sheppards.ie/contact | 1018 | 131 |
Server behavior8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://sheppards.ie to http://www.sheppards.ie. This is ideal.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| all | 1200px | - | www.sheppards.ie/css/main.css?v=1.4 |
| all | 768px | - | www.sheppards.ie/css/main.css?v=1.4 |
| all | 992px | - | www.sheppards.ie/css/main.css?v=1.4 |
| all | - | 440px | www.sheppards.ie/css/main.css?v=1.4 |
| screen\9 | - | - | www.sheppards.ie/css/main.css?v=1.4 |
| screen | 768px | - | www.sheppards.ie/css/libraries.css |
| screen | 768px | - | www.sheppards.ie/css/libraries.css |
| screen | 768px | - | www.sheppards.ie/css/libraries.css |
| screen | - | 400px | www.sheppards.ie/css/libraries.css |
| only screen | - | 600px | www.sheppards.ie/css/libraries.css |
| only screen | - | 600px | www.sheppards.ie/css/libraries.css |
| only screen | 401px | - | www.sheppards.ie/css/libraries.css |
| only screen | - | 500px | www.sheppards.ie/css/libraries.css |
| only screen | 501px | - | www.sheppards.ie/css/libraries.css |
| only screen | - | 500px | www.sheppards.ie/css/libraries.css |
| only screen | - | 500px | www.sheppards.ie/css/libraries.css |
| only screen | - | 500px | www.sheppards.ie/css/libraries.css |
| only screen | 401px | - | www.sheppards.ie/css/libraries.css |
| only screen | - | - | www.sheppards.ie/css/libraries.css |
Analytics10.0
100% of pages use analytics
Google Analytics
- Every page in this website is using Google Analytics. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 26, 2024
- It looks like this website was last updated on Tuesday, March 26, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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