Nibbler SEO audit for www.studenthealth.gov.hk
Summary
Overall6.9
The overall score for this website.
Accessibility7.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.3
How well marketed and popular the website is.
The following tests contribute to this score:
Technology7.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 3:07 PM on Mar 29, 2024 (GMT).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Headings0.0
- No pages were found to be using defined headings. This means that users and search engines may find it harder to determine the content of this website's page. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Meta tags2.0
- All pages include at least some metadata, but no pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.studenthealth.gov.hk/ | viewport | width=device-width, initial-scale=1.0 |
| www.studenthealth.gov.hk/eindex.html | keywords | Student Health Service |
| www.studenthealth.gov.hk/eindex.html | viewport | width=device-width, initial-scale=1.0 |
| www.studenthealth.gov.hk/cindex.html | keywords | 衞生署學生健康服務 |
| www.studenthealth.gov.hk/cindex.html | viewport | width=device-width, initial-scale=1.0 |
| www.studenthealth.gov.hk/scindex.html | keywords | 卫生署学生健康服务 |
| www.studenthealth.gov.hk/scindex.html | viewport | width=device-width, initial-scale=1.0 |
| www.studenthealth.gov.hk/.../contactus.html | keywords | Contact Us,Contact Us, |
| www.studenthealth.gov.hk/.../contactus.html | date | 2006-07-26T19:27:35+8:00 |
| www.studenthealth.gov.hk/.../contactus.html | viewport | width=device-width, initial-scale=1.0 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.studenthealth.gov.hk/ | Content-Type | text/html; charset=utf-8 |
| www.studenthealth.gov.hk/ | X-UA-Compatible | IE=edge |
| www.studenthealth.gov.hk/eindex.html | Content-Type | text/html; charset=utf-8 |
| www.studenthealth.gov.hk/eindex.html | X-UA-Compatible | IE=edge |
| www.studenthealth.gov.hk/cindex.html | Content-Type | text/html; charset=utf-8 |
| www.studenthealth.gov.hk/cindex.html | X-UA-Compatible | IE=edge |
| www.studenthealth.gov.hk/scindex.html | Content-Type | text/html; charset=utf-8 |
| www.studenthealth.gov.hk/scindex.html | X-UA-Compatible | IE=edge |
| www.studenthealth.gov.hk/.../contactus.html | Content-Type | text/html; charset=utf-8 |
| www.studenthealth.gov.hk/.../contactus.html | X-UA-Compatible | IE=edge |
URL format5.2
4 URLs are less than ideal
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content6.1
Rendering Chart...
- This website has an average of 112 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.studenthealth.gov.hk/ | 399 | 57 |
| www.studenthealth.gov.hk/eindex.html | 1575 | 217 |
| www.studenthealth.gov.hk/cindex.html | 605 | 71 |
| www.studenthealth.gov.hk/scindex.html | 592 | 71 |
| www.studenthealth.gov.hk/.../contactus.html | 904 | 145 |
Server behavior7.6
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- There was no website found on http://studenthealth.gov.hk. This is bad, as visitors might presume they can visit this website by visiting that address.
- Put a permanent (HTTP 301) redirect to http://www.studenthealth.gov.hk on http://studenthealth.gov.hk.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Internal links10.0
- Every link tested appears to be well defined. This is good because well defined links help SEO and aid accessibility.
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated March 28, 2024
- It looks like this website was last updated on Thursday, March 28, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
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| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
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| Multi-lingual | No | 20+ languages |
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