Nibbler SEO audit for www.grayce.co.uk
Summary
Overall7.9
The overall score for this website.
Accessibility8.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.7
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing7.8
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.5
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:55 on 3 May 2024 (BST).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.grayce.co.uk/ Not detected www.grayce.co.uk/why-grayce/ Not detected www.grayce.co.uk/culture-and-values/ Not detected www.grayce.co.uk/team/ Not detected www.grayce.co.uk/our-solutions/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Internal links4.5
- 2 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
Link URL Link text Page URL www.grayce.co.uk/culture-and-values Discover more www.grayce.co.uk/why-grayce/ www.grayce.co.uk/why-grayce Discover more www.grayce.co.uk/culture-and-values/
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 50 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings6.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.grayce.co.uk/ | Change and transformation for the world’s most ambitious organisations | H1 |
| www.grayce.co.uk/ | Change and transform with Grayce | H2 |
| www.grayce.co.uk/ | 0 | H2 |
| www.grayce.co.uk/ | 0+ | H2 |
| www.grayce.co.uk/ | 0+ | H2 |
| www.grayce.co.uk/ | 0+ | H2 |
| www.grayce.co.uk/ | 0% | H2 |
| www.grayce.co.uk/ | 0% | H2 |
| www.grayce.co.uk/ | We care and we are human | H2 |
| www.grayce.co.uk/ | Grayce understands our project and resource requirements and works to align the very best talent to successfully deliver and align to AstraZeneca’s values. Our Grayce Analysts bring energy, passion, drive, and a diversity of thought. | H3 |
| www.grayce.co.uk/ | RSA have worked with Grayce for just over 7 years, throughout that time we’ve used Grayce alongside similar models to bolster our junior talent resources and to support delivery of high profile strategic change programmes. | H3 |
| www.grayce.co.uk/ | Grayce Analysts are confident, articulate, and speak up in meetings. Their outputs are excellent and they just ‘get it’. They are quick to pick things up, are good at processing information, and representing data in a way which is easy to understand. | H3 |
| www.grayce.co.uk/ | Business solutions | H3 |
| www.grayce.co.uk/ | Digital solutions | H3 |
| www.grayce.co.uk/ | Grayce Analysts deliver where you need it most | H3 |
| www.grayce.co.uk/ | Reach your potential as a Grayce Analyst | H3 |
| www.grayce.co.uk/ | Quick links | H6 |
| www.grayce.co.uk/ | Find out more | H6 |
| www.grayce.co.uk/ | Get in touch | H6 |
| www.grayce.co.uk/why-grayce/ | Helping organisations and brilliant talent succeed together | H2 |
| www.grayce.co.uk/why-grayce/ | Award-winning Transformation Consultancy | H2 |
| www.grayce.co.uk/why-grayce/ | How we work | H2 |
| www.grayce.co.uk/why-grayce/ | Your future is with Grayce | H2 |
| www.grayce.co.uk/why-grayce/ | Ready to experience the Grayce difference? Let’s do this, together. | H2 |
| www.grayce.co.uk/why-grayce/ | Clients | H3 |
| www.grayce.co.uk/why-grayce/ | Careers | H3 |
| www.grayce.co.uk/why-grayce/ | Grayce understands our project and resource requirements and works to align the very best talent to successfully deliver and align to AstraZeneca’s values. Our Grayce Analysts bring energy, passion, drive, and a diversity of thought. | H3 |
| www.grayce.co.uk/why-grayce/ | RSA have worked with Grayce for just over 7 years, throughout that time we’ve used Grayce alongside similar models to bolster our junior talent resources and to support delivery of high profile strategic change programmes. | H3 |
| www.grayce.co.uk/why-grayce/ | Grayce Analysts are confident, articulate, and speak up in meetings. Their outputs are excellent and they just ‘get it’. They are quick to pick things up, are good at processing information, and representing data in a way which is easy to understand. | H3 |
| www.grayce.co.uk/why-grayce/ | Access high-quality talent | H4 |
| www.grayce.co.uk/why-grayce/ | Build your internal capability | H4 |
| www.grayce.co.uk/why-grayce/ | Work in partnership to achieve your goals | H4 |
| www.grayce.co.uk/why-grayce/ | Grow in an inclusive, welcoming community | H4 |
| www.grayce.co.uk/why-grayce/ | Continuously develop your potential | H4 |
| www.grayce.co.uk/why-grayce/ | Launch your career in sought-after specialisms | H4 |
| www.grayce.co.uk/why-grayce/ | Why Grayce? | H6 |
| www.grayce.co.uk/why-grayce/ | Who we are | H6 |
| www.grayce.co.uk/why-grayce/ | Quick links | H6 |
| www.grayce.co.uk/why-grayce/ | Find out more | H6 |
| www.grayce.co.uk/why-grayce/ | Get in touch | H6 |
| www.grayce.co.uk/culture-and-values/ | A community that puts people first | H2 |
| www.grayce.co.uk/culture-and-values/ | Who we are | H2 |
| www.grayce.co.uk/culture-and-values/ | Our culture | H2 |
| www.grayce.co.uk/culture-and-values/ | 0% | H2 |
| www.grayce.co.uk/culture-and-values/ | 0% | H2 |
| www.grayce.co.uk/culture-and-values/ | 0% | H2 |
| www.grayce.co.uk/culture-and-values/ | 0% | H2 |
| www.grayce.co.uk/culture-and-values/ | Get in touch | H2 |
| www.grayce.co.uk/culture-and-values/ | See what our community has been up to | H2 |
| www.grayce.co.uk/culture-and-values/ | Home to an award-winning culture | H3 |
| www.grayce.co.uk/culture-and-values/ | Equality, diversity and inclusion | H3 |
| www.grayce.co.uk/culture-and-values/ | Community initiatives | H3 |
| www.grayce.co.uk/culture-and-values/ | Community partners | H3 |
| www.grayce.co.uk/culture-and-values/ | We are human and we care | H5 |
| www.grayce.co.uk/culture-and-values/ | We are trusted and we deliver excellence | H5 |
| www.grayce.co.uk/culture-and-values/ | We are changemakers and we succeed together | H5 |
| www.grayce.co.uk/culture-and-values/ | Culture and values | H6 |
| www.grayce.co.uk/culture-and-values/ | Get in touch to find out more | H6 |
| www.grayce.co.uk/culture-and-values/ | Quick links | H6 |
| www.grayce.co.uk/culture-and-values/ | Find out more | H6 |
| www.grayce.co.uk/culture-and-values/ | Get in touch | H6 |
| www.grayce.co.uk/team/ | Committed to delivering effective and sustainable change and transformation | H2 |
| www.grayce.co.uk/team/ | Executive Team | H2 |
| www.grayce.co.uk/team/ | Non-Executive Directors | H2 |
| www.grayce.co.uk/team/ | Meet some of our Analysts | H2 |
| www.grayce.co.uk/team/ | Chris Sellers | H4 |
| www.grayce.co.uk/team/ | Paul Jezzard | H4 |
| www.grayce.co.uk/team/ | Adrian Goodliffe | H4 |
| www.grayce.co.uk/team/ | Miranda Di Rosa | H4 |
| www.grayce.co.uk/team/ | Melissa Burke | H4 |
| www.grayce.co.uk/team/ | Peter Busby | H4 |
| www.grayce.co.uk/team/ | Ritu Mohanka | H4 |
| www.grayce.co.uk/team/ | Paul Pindar | H4 |
| www.grayce.co.uk/team/ | Chris Sellers | H5 |
| www.grayce.co.uk/team/ | Paul Jezzard | H5 |
| www.grayce.co.uk/team/ | Adrian Goodliffe | H5 |
| www.grayce.co.uk/team/ | Miranda Di Rosa | H5 |
| www.grayce.co.uk/team/ | Melissa Burke | H5 |
| www.grayce.co.uk/team/ | Peter Busby | H5 |
| www.grayce.co.uk/team/ | Ritu Mohanka | H5 |
| www.grayce.co.uk/team/ | Paul Pindar | H5 |
| www.grayce.co.uk/team/ | Case Study | H5 |
| www.grayce.co.uk/team/ | Meet Daniel | H5 |
| www.grayce.co.uk/team/ | Lead Project Analyst | H5 |
| www.grayce.co.uk/team/ | Case Study | H5 |
| www.grayce.co.uk/team/ | Meet Abi | H5 |
| www.grayce.co.uk/team/ | Data Science Analyst | H5 |
| www.grayce.co.uk/team/ | Case Study | H5 |
| www.grayce.co.uk/team/ | Meet Vivian | H5 |
| www.grayce.co.uk/team/ | Junior Software Developer | H5 |
| www.grayce.co.uk/team/ | Meet the team | H6 |
| www.grayce.co.uk/team/ | Quick links | H6 |
| www.grayce.co.uk/team/ | Find out more | H6 |
| www.grayce.co.uk/team/ | Get in touch | H6 |
| www.grayce.co.uk/our-solutions/ | Solutions tailored to your most pressing needs | H2 |
| www.grayce.co.uk/our-solutions/ | Supporting you in the areas you need the most | H2 |
| www.grayce.co.uk/our-solutions/ | Power up your transformation with Grayce | H2 |
| www.grayce.co.uk/our-solutions/ | Business solutions | H3 |
| www.grayce.co.uk/our-solutions/ | Digital solutions | H3 |
| www.grayce.co.uk/our-solutions/ | Junior Project Managers | H4 |
| www.grayce.co.uk/our-solutions/ | Business Analysts | H4 |
| www.grayce.co.uk/our-solutions/ | Project Management Officers | H4 |
| www.grayce.co.uk/our-solutions/ | Product Owners | H4 |
| www.grayce.co.uk/our-solutions/ | Scrum Masters | H4 |
| www.grayce.co.uk/our-solutions/ | Data Analysts | H4 |
| www.grayce.co.uk/our-solutions/ | Software Developers | H4 |
| www.grayce.co.uk/our-solutions/ | Cyber Security Analysts | H4 |
| www.grayce.co.uk/our-solutions/ | Software Testers | H4 |
| www.grayce.co.uk/our-solutions/ | Data Engineers | H4 |
| www.grayce.co.uk/our-solutions/ | DevOps Analysts | H4 |
| www.grayce.co.uk/our-solutions/ | Optimise team efficiency | H4 |
| www.grayce.co.uk/our-solutions/ | Find exceptional talent | H4 |
| www.grayce.co.uk/our-solutions/ | Retain expertise with free transitions | H4 |
| www.grayce.co.uk/our-solutions/ | Our solutions | H6 |
| www.grayce.co.uk/our-solutions/ | Get in touch to find out more | H6 |
| www.grayce.co.uk/our-solutions/ | Quick links | H6 |
| www.grayce.co.uk/our-solutions/ | Find out more | H6 |
| www.grayce.co.uk/our-solutions/ | Get in touch | H6 |
Images9.4
30% of images have a clearly defined size
59 images are being resized by the browser
- Most images (70.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 59 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.6
Rendering Chart...
- This website has an average of 958 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.grayce.co.uk/ | 4834 | 708 |
| www.grayce.co.uk/why-grayce/ | 5966 | 853 |
| www.grayce.co.uk/culture-and-values/ | 7119 | 1064 |
| www.grayce.co.uk/team/ | 5625 | 815 |
| www.grayce.co.uk/our-solutions/ | 9720 | 1350 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://grayce.co.uk to http://www.grayce.co.uk. This is ideal.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Meta tags10.0
This is how this website will look in Google search listings:
Change And Transform With Grayce
www.grayce.co.uk/
We deliver a low-risk and scalable solution for your change and transformation plans.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.grayce.co.uk/ | viewport | width=device-width, initial-scale=1.0 |
| www.grayce.co.uk/ | description | We deliver a low-risk and scalable solution for your change and transformation plans. |
| www.grayce.co.uk/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.grayce.co.uk/ | twitter:card | summary_large_image |
| www.grayce.co.uk/ | twitter:title | Change And Transform With Grayce |
| www.grayce.co.uk/ | twitter:description | We deliver a low-risk and scalable solution for your change and transformation plans. |
| www.grayce.co.uk/ | twitter:label1 | Written by |
| www.grayce.co.uk/ | twitter:data1 | triomedia |
| www.grayce.co.uk/ | twitter:label2 | Time to read |
| www.grayce.co.uk/ | twitter:data2 | Less than a minute |
| www.grayce.co.uk/ | generator | Site Kit by Google 1.124.0 |
| www.grayce.co.uk/ | msapplication-tileimage | https://www.grayce.co.uk/wp-content/uploads/2024/03/cropped-Favicon-270x270.png |
| www.grayce.co.uk/why-grayce/ | viewport | width=device-width, initial-scale=1.0 |
| www.grayce.co.uk/why-grayce/ | description | Discover why Grayce is the best solution for your change and transformation challenges. |
| www.grayce.co.uk/why-grayce/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.grayce.co.uk/why-grayce/ | twitter:card | summary_large_image |
| www.grayce.co.uk/why-grayce/ | twitter:title | Why Grayce | Grayce |
| www.grayce.co.uk/why-grayce/ | twitter:description | Discover why Grayce is the best solution for your change and transformation challenges. |
| www.grayce.co.uk/why-grayce/ | twitter:label1 | Time to read |
| www.grayce.co.uk/why-grayce/ | twitter:data1 | Less than a minute |
| www.grayce.co.uk/why-grayce/ | generator | Site Kit by Google 1.124.0 |
| www.grayce.co.uk/why-grayce/ | msapplication-tileimage | https://www.grayce.co.uk/wp-content/uploads/2024/03/cropped-Favicon-270x270.png |
| www.grayce.co.uk/culture-and-values/ | viewport | width=device-width, initial-scale=1.0 |
| www.grayce.co.uk/culture-and-values/ | description | The Grayce community is built upon our strong culture and values, with social initiatives that drive real change. |
| www.grayce.co.uk/culture-and-values/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.grayce.co.uk/culture-and-values/ | twitter:card | summary_large_image |
| www.grayce.co.uk/culture-and-values/ | twitter:title | Our Culture And Values | Grayce |
| www.grayce.co.uk/culture-and-values/ | twitter:description | The Grayce community is built upon our strong culture and values, with social initiatives that drive real change. |
| www.grayce.co.uk/culture-and-values/ | twitter:label1 | Time to read |
| www.grayce.co.uk/culture-and-values/ | twitter:data1 | Less than a minute |
| www.grayce.co.uk/culture-and-values/ | generator | Site Kit by Google 1.124.0 |
| www.grayce.co.uk/culture-and-values/ | msapplication-tileimage | https://www.grayce.co.uk/wp-content/uploads/2024/03/cropped-Favicon-270x270.png |
| www.grayce.co.uk/team/ | viewport | width=device-width, initial-scale=1.0 |
| www.grayce.co.uk/team/ | description | Meet the Grayce team developing change and transformation talent for the world's most ambitious organisations. |
| www.grayce.co.uk/team/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.grayce.co.uk/team/ | twitter:card | summary_large_image |
| www.grayce.co.uk/team/ | twitter:title | Meet The Grayce Team | Grayce |
| www.grayce.co.uk/team/ | twitter:description | Meet the Grayce team developing change and transformation talent for the world's most ambitious organisations. |
| www.grayce.co.uk/team/ | twitter:label1 | Time to read |
| www.grayce.co.uk/team/ | twitter:data1 | Less than a minute |
| www.grayce.co.uk/team/ | generator | Site Kit by Google 1.124.0 |
| www.grayce.co.uk/team/ | msapplication-tileimage | https://www.grayce.co.uk/wp-content/uploads/2024/03/cropped-Favicon-270x270.png |
| www.grayce.co.uk/our-solutions/ | viewport | width=device-width, initial-scale=1.0 |
| www.grayce.co.uk/our-solutions/ | description | Grayce helps organisations grow sustainable talent pipelines for critical business and digital roles. Explore our solutions here. |
| www.grayce.co.uk/our-solutions/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.grayce.co.uk/our-solutions/ | twitter:card | summary_large_image |
| www.grayce.co.uk/our-solutions/ | twitter:title | Our Solutions | Grayce |
| www.grayce.co.uk/our-solutions/ | twitter:description | Grayce helps organisations grow sustainable talent pipelines for critical business and digital roles. Explore our solutions here. |
| www.grayce.co.uk/our-solutions/ | twitter:label1 | Time to read |
| www.grayce.co.uk/our-solutions/ | twitter:data1 | Less than a minute |
| www.grayce.co.uk/our-solutions/ | generator | Site Kit by Google 1.124.0 |
| www.grayce.co.uk/our-solutions/ | msapplication-tileimage | https://www.grayce.co.uk/wp-content/uploads/2024/03/cropped-Favicon-270x270.png |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.grayce.co.uk/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.grayce.co.uk/why-grayce/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.grayce.co.uk/culture-and-values/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.grayce.co.uk/team/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.grayce.co.uk/our-solutions/ | X-UA-Compatible | IE=edge,chrome=1 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 20, 2024
- It looks like this website was last updated on Wednesday, 20 March 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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