Nibbler SEO audit for yoast.com
Summary
Overall9.7
The overall score for this website.
Accessibility9.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.8
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:12 on 4 May 2024 (BST).
Top priorities for website improvement
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Images8.1
95% of images have a clearly defined size
176 images are being resized by the browser
- Some images (5.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 176 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links9.4
- 10 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content9.7
Rendering Chart...
- This website has an average of 1,200 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| yoast.com/ | 4921 | 806 |
| yoast.com/shop/ | 4905 | 822 |
| yoast.com/wordpress/.../ | 8412 | 1427 |
| yoast.com/shopify/.../ | 12092 | 2101 |
| yoast.com/wordpress/plugins/ | 5105 | 844 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.yoast.com to http://yoast.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
| URL | Heading | Level |
| yoast.com/ | SEO starts with Yoast | H1 |
| yoast.com/ | Everything you need for SEO | H2 |
| yoast.com/ | Get SEO tools for your niche | H2 |
| yoast.com/ | Get free SEO tips! | H2 |
| yoast.com/ | Upcoming events | H2 |
| yoast.com/ | Our top SEO guides | H2 |
| yoast.com/ | Let us help you! | H2 |
| yoast.com/ | WordCamp Europe 2024 | H3 |
| yoast.com/ | Webinar: How to start with SEO (May 7, 2024) | H3 |
| yoast.com/ | Holistic SEO: Improve every aspect of your website | H3 |
| yoast.com/ | Is AI content helping or hurting your website? | H3 |
| yoast.com/ | How to write a blog post: A step-by-step guide from preparation to publication | H3 |
| yoast.com/shop/ | Shop | H1 |
| yoast.com/shop/ | Filter our products | H2 |
| yoast.com/shop/ | All our products | H2 |
| yoast.com/shop/ | SEO plugins for WordPress | H2 |
| yoast.com/shop/ | Cover all your SEO bases | H2 |
| yoast.com/shop/ | SEO app for Shopify | H2 |
| yoast.com/shop/ | Yoast SEO: The #1 WordPress SEO plugin | H3 |
| yoast.com/shop/ | Yoast Local Premium bundle | H3 |
| yoast.com/shop/ | Yoast WooCommerce Premium bundle | H3 |
| yoast.com/shop/ | Yoast Video Premium bundle | H3 |
| yoast.com/shop/ | Yoast News Premium bundle | H3 |
| yoast.com/shop/ | Yoast Local SEO for WordPress plugin | H3 |
| yoast.com/shop/ | Yoast WooCommerce SEO plugin | H3 |
| yoast.com/shop/ | Yoast Video SEO for WordPress plugin | H3 |
| yoast.com/shop/ | Yoast News SEO for WordPress plugin | H3 |
| yoast.com/shop/ | Plugin subscription | H3 |
| yoast.com/shop/ | Yoast SEO for Shopify | H3 |
| yoast.com/wordpress/.../ | Rank higher in search engines | H1 |
| yoast.com/wordpress/.../ | Your plugin is downloading right now. | H2 |
| yoast.com/wordpress/.../ | Get free SEO tips! | H2 |
| yoast.com/wordpress/.../ | Don’t miss out on these Premium features | H2 |
| yoast.com/wordpress/.../ | Start outranking your competitors with Yoast SEO! | H2 |
| yoast.com/wordpress/.../ | Watch how Yoast SEO Premium helps you | H2 |
| yoast.com/wordpress/.../ | Frequently asked questions about Yoast SEO Premium | H2 |
| yoast.com/wordpress/.../ | Get free SEO tips! | H2 |
| yoast.com/wordpress/.../ | SEO starts with Yoast | H2 |
| yoast.com/wordpress/.../ | All Yoast plugins | H3 |
| yoast.com/wordpress/.../ | Premium Yoast plugin | H3 |
| yoast.com/wordpress/.../ | Free Yoast plugin | H3 |
| yoast.com/shopify/.../ | Yoast SEO for Shopify | H1 |
| yoast.com/shopify/.../ | What does the Yoast SEO app do? | H2 |
| yoast.com/shopify/.../ | What our users say | H2 |
| yoast.com/shopify/.../ | 7 benefits you’ll get from using Yoast SEO for Shopify | H2 |
| yoast.com/shopify/.../ | Your plugin is downloading right now. | H2 |
| yoast.com/shopify/.../ | Get free SEO tips! | H2 |
| yoast.com/shopify/.../ | #1 Create high-quality content that ranks in search engines | H3 |
| yoast.com/shopify/.../ | #2 Easily optimize your content for desired keywords | H3 |
| yoast.com/shopify/.../ | #3 Increase the CTR of your search results with rich results | H3 |
| yoast.com/shopify/.../ | #4 Yoast takes care of your technical SEO automatically | H3 |
| yoast.com/shopify/.../ | #5 Easily control and optimize how your search results look | H3 |
| yoast.com/shopify/.../ | #6 Learn SEO with the Yoast academy | H3 |
| yoast.com/shopify/.../ | #7 Get 365 days a year live chat and email support | H3 |
| yoast.com/shopify/.../ | Yoast SEO helps rank your online store | H3 |
| yoast.com/shopify/.../ | Frequently asked questions about Yoast SEO for Shopify | H3 |
| yoast.com/shopify/.../ | Yoast SEO helps rank your online store | H3 |
| yoast.com/wordpress/plugins/ | WordPress plugins | H1 |
| yoast.com/wordpress/plugins/ | Our SEO plugins | H2 |
| yoast.com/wordpress/plugins/ | Bundle our WordPress plugins and save money! | H2 |
| yoast.com/wordpress/plugins/ | Other plugins | H2 |
| yoast.com/wordpress/plugins/ | Other platforms | H2 |
| yoast.com/wordpress/plugins/ | Get free SEO tips! | H2 |
| yoast.com/wordpress/plugins/ | Yoast SEO: The #1 WordPress SEO plugin | H3 |
| yoast.com/wordpress/plugins/ | Yoast Video SEO for WordPress plugin | H3 |
| yoast.com/wordpress/plugins/ | Yoast Local SEO for WordPress plugin | H3 |
| yoast.com/wordpress/plugins/ | Yoast News SEO for WordPress plugin | H3 |
| yoast.com/wordpress/plugins/ | Yoast WooCommerce SEO plugin | H3 |
| yoast.com/wordpress/plugins/ | Yoast Local Premium bundle | H3 |
| yoast.com/wordpress/plugins/ | Yoast News Premium bundle | H3 |
| yoast.com/wordpress/plugins/ | Yoast Video Premium bundle | H3 |
| yoast.com/wordpress/plugins/ | Yoast WooCommerce Premium bundle | H3 |
| yoast.com/wordpress/plugins/ | Plugin subscription | H3 |
| yoast.com/wordpress/plugins/ | Yoast Duplicate Post | H3 |
| yoast.com/wordpress/plugins/ | Blog Metrics | H3 |
| yoast.com/wordpress/plugins/ | Bit.ly Shortlinks | H3 |
Meta tags10.0
This is how this website will look in Google search listings:
SEO for everyone • Yoast
yoast.com/
Yoast helps you with your website's search engine optimization, with our internationally loved software and our online SEO courses.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| yoast.com/ | viewport | width=device-width, initial-scale=1 |
| yoast.com/ | color-scheme | only light |
| yoast.com/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| yoast.com/ | description | Yoast helps you with your website's search engine optimization, with our internationally loved software and our online SEO courses. |
| yoast.com/ | twitter:card | summary_large_image |
| yoast.com/ | twitter:site | @yoast |
| yoast.com/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| yoast.com/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| yoast.com/shop/ | viewport | width=device-width, initial-scale=1 |
| yoast.com/shop/ | color-scheme | only light |
| yoast.com/shop/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| yoast.com/shop/ | description | If you are serious about optimizing your website, browse our full set of SEO tools! Optimize your site and knowledge with our easy-to-use SEO plugins and our practical SEO courses! |
| yoast.com/shop/ | twitter:card | summary_large_image |
| yoast.com/shop/ | twitter:title | Browse the Yoast Shop |
| yoast.com/shop/ | twitter:site | @yoast |
| yoast.com/shop/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| yoast.com/shop/ | google-adsense-platform-domain | sitekit.withgoogle.com |
| yoast.com/wordpress/.../ | viewport | width=device-width, initial-scale=1 |
| yoast.com/wordpress/.../ | color-scheme | only light |
| yoast.com/wordpress/.../ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| yoast.com/wordpress/.../ | description | Yoast SEO Premium helps you rank higher & makes SEO easier. The plugin costs $99/€99/£99 per year. Optimize more keywords, redirects, internal links & more! |
| yoast.com/wordpress/.../ | twitter:card | summary_large_image |
| yoast.com/wordpress/.../ | twitter:site | @yoast |
| yoast.com/wordpress/.../ | twitter:label1 | Est. reading time |
| yoast.com/wordpress/.../ | twitter:data1 | 8 minutes |
| yoast.com/wordpress/.../ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| yoast.com/wordpress/.../ | google-adsense-platform-domain | sitekit.withgoogle.com |
| yoast.com/shopify/.../ | viewport | width=device-width, initial-scale=1 |
| yoast.com/shopify/.../ | color-scheme | only light |
| yoast.com/shopify/.../ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| yoast.com/shopify/.../ | description | Drive traffic to your online store with the Yoast SEO for Shopify app. Make your website stand out. Write better product descriptions. |
| yoast.com/shopify/.../ | twitter:card | summary_large_image |
| yoast.com/shopify/.../ | twitter:site | @yoast |
| yoast.com/shopify/.../ | twitter:label1 | Est. reading time |
| yoast.com/shopify/.../ | twitter:data1 | 12 minutes |
| yoast.com/shopify/.../ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| yoast.com/shopify/.../ | google-adsense-platform-domain | sitekit.withgoogle.com |
| yoast.com/wordpress/plugins/ | viewport | width=device-width, initial-scale=1 |
| yoast.com/wordpress/plugins/ | color-scheme | only light |
| yoast.com/wordpress/plugins/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| yoast.com/wordpress/plugins/ | description | At Yoast we take pride in making some of the most popular WordPress plugins available today, you'll find both free and premium plugins here. |
| yoast.com/wordpress/plugins/ | twitter:card | summary_large_image |
| yoast.com/wordpress/plugins/ | twitter:site | @yoast |
| yoast.com/wordpress/plugins/ | google-adsense-platform-account | ca-host-pub-2644536267352236 |
| yoast.com/wordpress/plugins/ | google-adsense-platform-domain | sitekit.withgoogle.com |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 30, 2024
- It looks like this website was last updated on Tuesday, 30 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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