Nibbler SEO audit for promotionalbagsdirect.com.au
Summary
Overall8.3
The overall score for this website.
Accessibility8.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.2
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:08 AM on Apr 29, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs. (read more)
Images4.2
94% of images have a clearly defined size
72 images are being resized by the browser
- Some images (6.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 72 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
- 1 image on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Unavailable images
- Check any images which could not be downloaded and fix them if necessary.
Internal links4.4
- 97 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
URL format5.2
4 URLs are less than ideal
- 4 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Meta tags8.4
This is how this website will look in Google search listings:
Promotional bags custom branded in Australia
promotionalbagsdirect.com.au/
Buy bags with personalised promotional branding in Australia from Promotional Bags Direct. We custom decorate duffle bags, tote bags, backpacks, laptop bags, cooler ...
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| promotionalbagsdirect.com.au/ | title | Promotional bags custom branded in Australia |
| promotionalbagsdirect.com.au/ | description | Buy bags with personalised promotional branding in Australia from Promotional Bags Direct. We custom decorate duffle bags, tote bags, backpacks, laptop bags, cooler bags, drawstring bags, wine bags, and more with your custom logo designs. Call 1300 858 288 today for your free personalised bag quote from our experienced team. |
| promotionalbagsdirect.com.au/ | keywords | personalised duffle bags, promotional backpacks, cooler bags, paper bags, drawstring bags, sports bags, drawstring bags, satchel bags, calico bags, trolley bags, cotton bags, small bags, esky bags, woven bags, jute bags, wine bags, bulk, custom, customised, branded, australia |
| promotionalbagsdirect.com.au/ | robots | INDEX,FOLLOW |
| promotionalbagsdirect.com.au/ | viewport | width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no |
| promotionalbagsdirect.com.au/ | format-detection | telephone=no |
| promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html | title | Promotional briefcase bags | corporate bags customised | Australia |
| promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html | description | Buy briefcases expertly branded with your logo. We deliver Australia wide briefcases that are perfect for conferences or for your staff and clients. |
| promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html | robots | INDEX,FOLLOW |
| promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html | viewport | width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no |
| promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html | format-detection | telephone=no |
| promotionalbagsdirect.com.au/corporate-bags.html | title | Buy Promotional Corporate Bags | Personalised Bags | Australia |
| promotionalbagsdirect.com.au/corporate-bags.html | description | Personalise your style with custom-branded corporate bags from Bags Planet. Stand out with our high-quality promotional products. |
| promotionalbagsdirect.com.au/corporate-bags.html | robots | INDEX,FOLLOW |
| promotionalbagsdirect.com.au/corporate-bags.html | viewport | width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no |
| promotionalbagsdirect.com.au/corporate-bags.html | format-detection | telephone=no |
| promotionalbagsdirect.com.au/casual-bags.html | title | Promotional Bags | Casual branded bags, Fast Shipping Australia |
| promotionalbagsdirect.com.au/casual-bags.html | description | Promotional casual bags made with you in mind that are expertly custom branded with your logo or graphics. Fast delivery Australia wide, you will not be disappointed. |
| promotionalbagsdirect.com.au/casual-bags.html | robots | INDEX,FOLLOW |
| promotionalbagsdirect.com.au/casual-bags.html | viewport | width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no |
| promotionalbagsdirect.com.au/casual-bags.html | format-detection | telephone=no |
| promotionalbagsdirect.com.au/corporate-bags/printed-laptop-bags.html | title | Promotional Laptop Bags | custom printed computer bags | Australia |
| promotionalbagsdirect.com.au/corporate-bags/printed-laptop-bags.html | robots | INDEX,FOLLOW |
| promotionalbagsdirect.com.au/corporate-bags/printed-laptop-bags.html | viewport | width=device-width, initial-scale=1, maximum-scale=1.0, user-scalable=no |
| promotionalbagsdirect.com.au/corporate-bags/printed-laptop-bags.html | format-detection | telephone=no |
Amount of content9.3
Rendering Chart...
- This website has an average of 757 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
Server behavior9.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website uses a temporary (HTTP 302) redirect from http://www.promotionalbagsdirect.com.au to http://promotionalbagsdirect.com.au. This is OK, but a permanent (HTTP 301) redirect is considered best practice.
- If possible, change the temporary redirect to a permanent (HTTP 301) redirect.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated April 29, 2024
- It looks like this website was last updated on Monday, April 29, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
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Nibbler tested the following pages
- https://promotionalbagsdirect.com.au/
- https://promotionalbagsdirect.com.au/corporate-bags/custom-branded-briefcases.html
- https://promotionalbagsdirect.com.au/corporate-bags.html
- https://promotionalbagsdirect.com.au/casual-bags.html
- https://promotionalbagsdirect.com.au/corporate-bags/printed-laptop-bags.html