Nibbler SEO audit for petchoice.ua
Summary
Overall8.0
The overall score for this website.
Accessibility7.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.5
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 20:05 on 22 Apr 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Headings5.2
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (16.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| petchoice.ua/ | ДЛЯ СОБАК | H2 |
| petchoice.ua/ | ДЛЯ КОШЕК | H2 |
| petchoice.ua/ | Hipoallergen | H2 |
| petchoice.ua/ | Sensitive | H2 |
| petchoice.ua/ | Grainfree | H2 |
| petchoice.ua/ | Origin | H2 |
| petchoice.ua/ | Відгуки покупців Всі відгуки (1004) | H2 |
| petchoice.ua/ | Коротко про PetChoice | H2 |
| petchoice.ua/ | Чим ми можемо бути корисні ? | H2 |
| petchoice.ua/ | Бренды | H2 |
| petchoice.ua/ | Зоомагазин PetChoice | H2 |
| petchoice.ua/ | Питання ветеринару | H3 |
| petchoice.ua/ | Рейтинг кормів | H3 |
| petchoice.ua/ | Блог | H3 |
| petchoice.ua/ | Адреси ветеренарних клінік | H3 |
| petchoice.ua/ | Ваш вихованець напевно схвалив би онлайн-зоомагазин PetChoice | H3 |
| petchoice.ua/ | Більше 2 тисяч товарів для тварин-це тільки половина того, що можна у нас знайти | H3 |
| petchoice.ua/ | Покупки в магазині зоотоварів PetChoice - це ще й велике задоволення | H3 |
| petchoice.ua/ | Авторизация | H3 |
| petchoice.ua/ | Восстановление пароля | H3 |
| petchoice.ua/ | Надіслати новий пароль | H3 |
| petchoice.ua/ | Регистрация | H3 |
| petchoice.ua/ | Оплатить заказ | H3 |
| petchoice.ua/ | Спасибо | H3 |
| petchoice.ua/ru/ | ДЛЯ СОБАК | H2 |
| petchoice.ua/ru/ | ДЛЯ КОШЕК | H2 |
| petchoice.ua/ru/ | Hipoallergen | H2 |
| petchoice.ua/ru/ | Sensitive | H2 |
| petchoice.ua/ru/ | Grainfree | H2 |
| petchoice.ua/ru/ | Origin | H2 |
| petchoice.ua/ru/ | Отзывы покупателей Все отзывы (1004) | H2 |
| petchoice.ua/ru/ | Кратко о PetChoice | H2 |
| petchoice.ua/ru/ | Чем мы можем быть полезны ? | H2 |
| petchoice.ua/ru/ | Бренды | H2 |
| petchoice.ua/ru/ | Зоомагазин PetChoice | H2 |
| petchoice.ua/ru/ | Вопрос ветеринару | H3 |
| petchoice.ua/ru/ | Рейтинг кормов | H3 |
| petchoice.ua/ru/ | Блог | H3 |
| petchoice.ua/ru/ | Адреса ветеренарных клиник | H3 |
| petchoice.ua/ru/ | Ваш питомец наверняка одобрил бы онлайн-зоомагазин PetChoice | H3 |
| petchoice.ua/ru/ | Больше 2 тысяч товаров для животных – это только половина того, что можно у нас найти | H3 |
| petchoice.ua/ru/ | Покупки в магазине зоотоваров PetChoice – это еще и большое удовольствие | H3 |
| petchoice.ua/ru/ | Авторизация | H3 |
| petchoice.ua/ru/ | Восстановление пароля | H3 |
| petchoice.ua/ru/ | Отправить новый пароль | H3 |
| petchoice.ua/ru/ | Регистрация | H3 |
| petchoice.ua/ru/ | Оплатить заказ | H3 |
| petchoice.ua/ru/ | Спасибо | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Умови доставки та оплати | H1 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Авторизация | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Восстановление пароля | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Надіслати новий пароль | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Регистрация | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Оплатить заказ | H3 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | Спасибо | H3 |
| petchoice.ua/account/register | Відновлення пароля | H3 |
| petchoice.ua/account/register | Авторизация | H3 |
| petchoice.ua/account/register | Восстановление пароля | H3 |
| petchoice.ua/account/register | Надіслати новий пароль | H3 |
| petchoice.ua/account/register | Регистрация | H3 |
| petchoice.ua/account/register | Оплатить заказ | H3 |
| petchoice.ua/account/register | Спасибо | H3 |
| petchoice.ua/contacts | Повідомити про наявність | H3 |
| petchoice.ua/contacts | Авторизация | H3 |
| petchoice.ua/contacts | Восстановление пароля | H3 |
| petchoice.ua/contacts | Надіслати новий пароль | H3 |
| petchoice.ua/contacts | Регистрация | H3 |
| petchoice.ua/contacts | Оплатить заказ | H3 |
| petchoice.ua/contacts | Спасибо | H3 |
Meta tags5.2
This is how this website will look in Google search listings:
Інтернет-зоомагазин ПетЧойс-зоотовари ...
petchoice.ua/
Зоотовари для Ваших улюбленців в інтернет-магазині PetChoice ✓ більше 5 000 товарів ✓ ...
- All pages include at least some metadata, but only 40.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| petchoice.ua/ | description | Зоотовари для Ваших улюбленців в інтернет-магазині PetChoice ✓ більше 5 000 товарів ✓ Безкоштовна доставка по Одесі та Україні ✓ акції та знижки. |
| petchoice.ua/ | viewport | width=device-width, initial-scale=1 |
| petchoice.ua/ | robots | noindex, nofollow |
| petchoice.ua/ru/ | description | Зоотовары для Ваших любимцев в интернет-магазине PetChoice ✓ Более 5 000 товаров ✓ Бесплатная доставка по Одессе и Украине ✓ Акции и скидки. |
| petchoice.ua/ru/ | viewport | width=device-width, initial-scale=1 |
| petchoice.ua/ru/ | robots | noindex, nofollow |
| petchoice.ua/usloviya-dostavki-i-oplatyi | description | |
| petchoice.ua/usloviya-dostavki-i-oplatyi | viewport | width=device-width, initial-scale=1 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | robots | noindex, nofollow |
| petchoice.ua/account/register | description | |
| petchoice.ua/account/register | viewport | width=device-width, initial-scale=1 |
| petchoice.ua/account/register | robots | noindex, nofollow |
| petchoice.ua/contacts | description | |
| petchoice.ua/contacts | viewport | width=device-width, initial-scale=1 |
| petchoice.ua/contacts | robots | noindex, nofollow |
Internal links5.7
- 144 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile7.2
- This website redirects smartphone users to a mobile site at https://m.petchoice.ua/.
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Amount of content9.3
Rendering Chart...
- This website has an average of 830 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| petchoice.ua/ | 9840 | 1262 |
| petchoice.ua/ru/ | 9805 | 1276 |
| petchoice.ua/usloviya-dostavki-i-oplatyi | 4660 | 578 |
| petchoice.ua/account/register | 4272 | 518 |
| petchoice.ua/contacts | 4328 | 514 |
Server behaviour9.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- One page of this website returns page content with or without a trailing slash on its URL. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- Adding or removing a trailing slash to 3 of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.petchoice.ua to http://petchoice.ua. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 18, 2024
- It looks like this website was last updated on Thursday, 18 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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