Nibbler SEO audit for klironline.com
Summary
Overall8.9
The overall score for this website.
Accessibility8.6
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.6
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 6:09 PM on May 17, 2024 (BST).
Top priorities for website improvement
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325. (read more)
- Ensure your web server returns a 404 HTTP status code for error pages. (read more)
URL format3.6
4 URLs are less than ideal
- 4 URLs are particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- 4 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 80.0% of URLs include an ID query parameter (e.g. www.example.com?sessionid=1234).
- Avoid use of any query parameter ending in id, e.g. 'sessionid;' Google explicitly states that it will not include pages with this format in their index. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Internal links6.1
- 46 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behavior8.0
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.klironline.com to http://klironline.com. This is ideal.
Images9.3
37% of images have a clearly defined size
23 images are being resized by the browser
- Most images (63.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 23 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.6
Rendering Chart...
- This website has an average of 1,276 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| klironline.com/ | 15154 | 2226 |
| klironline.com/?page_id=1889 | 13544 | 1925 |
| klironline.com/?page_id=1868 | 4436 | 650 |
| klironline.com/?page_id=2165 | 6419 | 904 |
| klironline.com/?page_id=2161 | 4898 | 674 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
| URL | Heading | Level |
| klironline.com/ | Grow Your Trade With Social Media | H1 |
| klironline.com/ | Ey up, mate! Ready to get your trade business buzzing on social? | H2 |
| klironline.com/ | What we do | H2 |
| klironline.com/ | Our Instragram | H2 |
| klironline.com/ | Our Blog | H2 |
| klironline.com/ | Do you want to boost your business today? | H2 |
| klironline.com/ | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/ | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/ | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/ | Stand Out | H3 |
| klironline.com/ | Build Relationships | H3 |
| klironline.com/ | Increase Profit | H3 |
| klironline.com/ | Social Media Management | H3 |
| klironline.com/ | Social Media Content Creation | H3 |
| klironline.com/ | Social Media Branding | H3 |
| klironline.com/ | klironline | H3 |
| klironline.com/ | Engage & Grow Your Socials | H3 |
| klironline.com/ | Stand Out On Social Media | H3 |
| klironline.com/ | Boost Your Trade on Social Media | H3 |
| klironline.com/ | Welcome to Our Blog | H3 |
| klironline.com/ | Services | H4 |
| klironline.com/ | Follow us: | H4 |
| klironline.com/?page_id=1889 | Grow your trade with social media. | H1 |
| klironline.com/?page_id=1889 | Our Services | H2 |
| klironline.com/?page_id=1889 | Our Instagram | H2 |
| klironline.com/?page_id=1889 | Let's Talk | H2 |
| klironline.com/?page_id=1889 | Do you want to boost your business today? | H2 |
| klironline.com/?page_id=1889 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1889 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1889 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1889 | Social Media Management | H3 |
| klironline.com/?page_id=1889 | Content Creation | H3 |
| klironline.com/?page_id=1889 | Social Media Optimisation | H3 |
| klironline.com/?page_id=1889 | klironline | H3 |
| klironline.com/?page_id=1889 | Services | H4 |
| klironline.com/?page_id=1889 | Follow us: | H4 |
| klironline.com/?page_id=1868 | About Me | H1 |
| klironline.com/?page_id=1868 | What I Do — Building Your Digital Foundation | H2 |
| klironline.com/?page_id=1868 | Why Choose Me? - Hammering Out Success Together | H2 |
| klironline.com/?page_id=1868 | They believe in us | H2 |
| klironline.com/?page_id=1868 | Ready to make your business a local legend? | H2 |
| klironline.com/?page_id=1868 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1868 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1868 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=1868 | Meet Danni: Your Social Media Toolbelt | H3 |
| klironline.com/?page_id=1868 | Strategy Development | H3 |
| klironline.com/?page_id=1868 | Content Creation | H3 |
| klironline.com/?page_id=1868 | Social Media Management | H3 |
| klironline.com/?page_id=1868 | Social Media Branding | H3 |
| klironline.com/?page_id=1868 | Services | H4 |
| klironline.com/?page_id=1868 | Follow us: | H4 |
| klironline.com/?page_id=2165 | Services In A Nutshell | H1 |
| klironline.com/?page_id=2165 | Ask us anything | H2 |
| klironline.com/?page_id=2165 | Do you want to boost your business today? | H2 |
| klironline.com/?page_id=2165 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2165 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2165 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2165 | Social Media Management | H3 |
| klironline.com/?page_id=2165 | Social Media Content Creation | H3 |
| klironline.com/?page_id=2165 | Social Media Branding | H3 |
| klironline.com/?page_id=2165 | Services | H4 |
| klironline.com/?page_id=2165 | Follow us: | H4 |
| klironline.com/?page_id=2165 | What specific services does Klir Online offer to address the frustrations commonly faced by tradesmen in social media marketing? | H5 |
| klironline.com/?page_id=2165 | How can social media marketing from Klir Online help my trade business? | H5 |
| klironline.com/?page_id=2165 | How much does social media marketing and advertising from Klir Online cost for tradesmen? | H5 |
| klironline.com/?page_id=2165 | How long does it take to see results from social media marketing efforts with Klir Online? | H5 |
| klironline.com/?page_id=2165 | Do I need to provide content, or will Klir Online handle everything for social media marketing? | H5 |
| klironline.com/?page_id=2165 | Which social media platforms should my trade business focus on with Klir Online's services? | H5 |
| klironline.com/?page_id=2165 | Can social media marketing from Klir Online help me reach a specific audience in my locality? | H5 |
| klironline.com/?page_id=2161 | Social Media Management | H1 |
| klironline.com/?page_id=2161 | Key Areas | H2 |
| klironline.com/?page_id=2161 | Check Out Our Benefits! | H2 |
| klironline.com/?page_id=2161 | More of our services | H2 |
| klironline.com/?page_id=2161 | Do you want to boost your business today? | H2 |
| klironline.com/?page_id=2161 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2161 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2161 | Learn how we helped 100 top brands gain success | H2 |
| klironline.com/?page_id=2161 | Account Setup and Optimisation | H3 |
| klironline.com/?page_id=2161 | Post Scheduling | H3 |
| klironline.com/?page_id=2161 | Engagement Handling | H3 |
| klironline.com/?page_id=2161 | Monitoring and Analytics | H3 |
| klironline.com/?page_id=2161 | Saves You Time | H3 |
| klironline.com/?page_id=2161 | Gets You Noticed | H3 |
| klironline.com/?page_id=2161 | Builds Proper Connections | H3 |
| klironline.com/?page_id=2161 | Professional Touch | H3 |
| klironline.com/?page_id=2161 | Content Creation | H3 |
| klironline.com/?page_id=2161 | Social Media Branding | H3 |
| klironline.com/?page_id=2161 | Services | H4 |
| klironline.com/?page_id=2161 | Follow us: | H4 |
Meta tags10.0
This is how this website will look in Google search listings:
Reset
klironline.com/
Boost your trade business in Nottingham with professional social media marketing.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| klironline.com/ | viewport | width=device-width, initial-scale=1.0, viewport-fit=cover |
| klironline.com/ | robots | max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| klironline.com/ | description | Boost your trade business in Nottingham with professional social media marketing. |
| klironline.com/ | twitter:card | summary_large_image |
| klironline.com/ | twitter:site | @KlirOnline |
| klironline.com/ | twitter:creator | @KlirOnline |
| klironline.com/ | twitter:title | Social Media Marketing For Trades | Klir Online | Nottingham |
| klironline.com/ | twitter:description | Boost your trade business in Nottingham with professional social media marketing. |
| klironline.com/ | twitter:image | https://klironline.com/wp-content/uploads/2024/04/400x380_3_Homepage-1.jpg |
| klironline.com/ | generator | Site Kit by Google 1.126.0 |
| klironline.com/ | generator | Elementor 3.21.5; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap |
| klironline.com/ | msapplication-tileimage | https://klironline.com/wp-content/uploads/2024/04/cropped-2-2-270x270.png |
| klironline.com/?page_id=1889 | viewport | width=device-width, initial-scale=1.0, viewport-fit=cover |
| klironline.com/?page_id=1889 | robots | max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| klironline.com/?page_id=1889 | description | We’ll create and fine-tune your social media profiles, making sure they showcase your trade skills and services effectively to attract potential customers. |
| klironline.com/?page_id=1889 | twitter:card | summary_large_image |
| klironline.com/?page_id=1889 | twitter:site | @KlirOnline |
| klironline.com/?page_id=1889 | twitter:creator | @KlirOnline |
| klironline.com/?page_id=1889 | twitter:title | Home |
| klironline.com/?page_id=1889 | twitter:description | We’ll create and fine-tune your social media profiles, making sure they showcase your trade skills and services effectively to attract potential customers. lEARN MORE Keep your profiles active and… |
| klironline.com/?page_id=1889 | twitter:image | https://klironline.com/wp-content/uploads/2024/04/DMA-home-hero.jpg |
| klironline.com/?page_id=1889 | generator | Site Kit by Google 1.126.0 |
| klironline.com/?page_id=1889 | generator | Elementor 3.21.5; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap |
| klironline.com/?page_id=1889 | msapplication-tileimage | https://klironline.com/wp-content/uploads/2024/04/cropped-2-2-270x270.png |
| klironline.com/?page_id=1868 | viewport | width=device-width, initial-scale=1.0, viewport-fit=cover |
| klironline.com/?page_id=1868 | robots | max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| klironline.com/?page_id=1868 | description | Hey up, ducks! I’m Danni, your go-to gal for all things social media right here in Nottingham. Whether you sling a hammer, twist a wrench, or handle a saw… |
| klironline.com/?page_id=1868 | twitter:card | summary_large_image |
| klironline.com/?page_id=1868 | twitter:site | @KlirOnline |
| klironline.com/?page_id=1868 | twitter:creator | @KlirOnline |
| klironline.com/?page_id=1868 | twitter:title | About |
| klironline.com/?page_id=1868 | twitter:description | Hey up, ducks! I’m Danni, your go-to gal for all things social media right here in Nottingham. Whether you sling a hammer, twist a wrench, or handle a saw, I’m here to jazz up your online spaces… |
| klironline.com/?page_id=1868 | twitter:image | https://klironline.com/wp-content/uploads/2024/05/IMG_8137-e1715248542498-768x810.jpg |
| klironline.com/?page_id=1868 | generator | Site Kit by Google 1.126.0 |
| klironline.com/?page_id=1868 | generator | Elementor 3.21.5; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap |
| klironline.com/?page_id=1868 | msapplication-tileimage | https://klironline.com/wp-content/uploads/2024/04/cropped-2-2-270x270.png |
| klironline.com/?page_id=2165 | viewport | width=device-width, initial-scale=1.0, viewport-fit=cover |
| klironline.com/?page_id=2165 | robots | max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| klironline.com/?page_id=2165 | description | Ay up! I want to help you get your socials on the right track! Get Started Get Started get started Klir Online’s social media marketing agency specialises in… |
| klironline.com/?page_id=2165 | twitter:card | summary_large_image |
| klironline.com/?page_id=2165 | twitter:site | @KlirOnline |
| klironline.com/?page_id=2165 | twitter:creator | @KlirOnline |
| klironline.com/?page_id=2165 | twitter:title | Services |
| klironline.com/?page_id=2165 | twitter:description | Ay up! I want to help you get your socials on the right track! Get Started Get Started get started Klir Online’s social media marketing agency specialises in promoting trade businesses like yours on… |
| klironline.com/?page_id=2165 | twitter:image | https://klironline.com/wp-content/uploads/2024/04/400x380_6_Services-1.jpg |
| klironline.com/?page_id=2165 | generator | Site Kit by Google 1.126.0 |
| klironline.com/?page_id=2165 | generator | Elementor 3.21.5; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap |
| klironline.com/?page_id=2165 | msapplication-tileimage | https://klironline.com/wp-content/uploads/2024/04/cropped-2-2-270x270.png |
| klironline.com/?page_id=2161 | viewport | width=device-width, initial-scale=1.0, viewport-fit=cover |
| klironline.com/?page_id=2161 | robots | max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| klironline.com/?page_id=2161 | description | Welcome! Our Social Media Management service is designed to enhance your online presence without the stress of daily updates. We handle your social media… |
| klironline.com/?page_id=2161 | twitter:card | summary_large_image |
| klironline.com/?page_id=2161 | twitter:site | @KlirOnline |
| klironline.com/?page_id=2161 | twitter:creator | @KlirOnline |
| klironline.com/?page_id=2161 | twitter:title | Social Media Management |
| klironline.com/?page_id=2161 | twitter:description | Welcome! Our Social Media Management service is designed to enhance your online presence without the stress of daily updates. We handle your social media accounts, ensuring that they are always active… |
| klironline.com/?page_id=2161 | twitter:image | https://klironline.com/wp-content/uploads/2024/04/400x380_8_Single-service-1.jpg |
| klironline.com/?page_id=2161 | generator | Site Kit by Google 1.126.0 |
| klironline.com/?page_id=2161 | generator | Elementor 3.21.5; features: e_optimized_assets_loading, e_optimized_css_loading, e_font_icon_svg, additional_custom_breakpoints; settings: css_print_method-external, google_font-enabled, font_display-swap |
| klironline.com/?page_id=2161 | msapplication-tileimage | https://klironline.com/wp-content/uploads/2024/04/cropped-2-2-270x270.png |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
Freshness10.0
Last updated May 17, 2024
- It looks like this website was last updated on Friday, May 17, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 5/11/24 | klironline.com/ | Body text |
| 5/10/24 | klironline.com/ | Body text |
| 5/9/24 | klironline.com/.../IMG_8137-e1715248542498-768x810.jpg | Last modified header |
| 4/28/24 | klironline.com/.../DMA-home-hero.jpg | Last modified header |
| 4/28/24 | klironline.com/.../submit-spin.svg | Last modified header |
| 4/28/24 | klironline.com/.../post-featured-img5-2-300x187.jpg | Last modified header |
| 4/28/24 | klironline.com/.../placeholder.png | Last modified header |
| 5/17/24 | klironline.com/.../klironline.jpg | Last modified header |
| 4/28/24 | klironline.com/.../cropped-2-1.png | Last modified header |
| 5/6/24 | klironline.com/.../default-minimal.jpg | Last modified header |
| 5/6/24 | klironline.com/.../widget-nav-menu.min.css | Last modified header |
| 5/9/24 | klironline.com/.../widget-icon-box.min.css | Last modified header |
| 5/6/24 | klironline.com/.../widget-posts.min.css | Last modified header |
| 5/9/24 | klironline.com/.../widget-icon-list.min.css | Last modified header |
| 5/6/24 | klironline.com/.../widget-carousel.min.css | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
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| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
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| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
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