Nibbler SEO audit for mailchimp.com
Summary
Overall9.4
The overall score for this website.
Accessibility9.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.7
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.7
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.4
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 12:27 on 5 May 2024 (BST).
Top priorities for website improvement
- Consider shortening long anchor text. (read more)
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Internal links7.3
- 8 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL admin.mailchimp.com/sms Enable efficient & personalized communication Enhance engagement through bulk messaging, calendar integration, shared inbox management, multimedia messaging, personalization, data merging, and targeted messaging. mailchimp.com/solutions/.../ admin.mailchimp.com/.../dashboard Grow & manage your contact list Capture SMS subscriptions through pop-up forms, embedded forms and landing pages, upload customer data in bulk; and personalize email and SMS campaigns at scale by segmenting them across their preferred channels. mailchimp.com/solutions/.../ admin.mailchimp.com/customer-journey Maintain an always-on presence with automations Enable timely communication by scheduling messages, setting up automatic responses based on triggers, and using keywords to trigger automated responses or actions. mailchimp.com/solutions/.../ admin.mailchimp.com/analytics/audience-analytics Measure and optimize performance Use real-time tracking and analytics with a multi-channel marketing dashboard to monitor revenue attribution, audience performance, and SMS credit usage—all from one place. Plus, improve engagement with a branded link shortener and link tracking. mailchimp.com/solutions/.../ admin.mailchimp.com/sms Help Your SMS Compliance Monitor consent management, set up a 10-digit local phone number for messaging, easily manage consent opt-outs, and customize quiet times according to your preferences. mailchimp.com/solutions/.../ mailchimp.com/resources/text-message-marketing Text message marketing guide Every business needs customers in order to generate a profit and increase brand recognition. It’s essential, and finding clients usually boils down to your marketing strategy. mailchimp.com/solutions/.../ mailchimp.com/resources/push-notifications-vs-sms Boost engagement with transactional SMS Unlock the potential of transactional SMS to drive engagement and customer retention. Discover best practices and tips for crafting effective messages. mailchimp.com/solutions/.../ mailchimp.com/resources/sms-campaign SMS campaigns: 5 key strategies Run an SMS campaign to send ads directly to your customers’ phones. Learn best practices for SMS campaigns and how to leverage them successfully. mailchimp.com/solutions/.../
- Consider shortening long anchor text.
- 91 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images8.0
100% of images have a clearly defined size
251 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- 251 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Headings8.9
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some headings (2.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| mailchimp.com/ | Turn Emails into Revenue | H1 |
| mailchimp.com/ | Solutions and Services | H2 |
| mailchimp.com/ | Resources | H2 |
| mailchimp.com/ | Main Menu | H2 |
| mailchimp.com/ | Convert with email & SMS automations | H2 |
| mailchimp.com/ | Create relevant content faster | H2 |
| mailchimp.com/ | Simplify segmentation | H2 |
| mailchimp.com/ | Optimize with analytics & reporting | H2 |
| mailchimp.com/ | Find out why we’re best-in-class | H2 |
| mailchimp.com/ | Get started easily with a personalized product tour | H2 |
| mailchimp.com/ | Try our Standard plan for free! | H2 |
| mailchimp.com/ | Standard | H2 |
| mailchimp.com/ | Premium | H2 |
| mailchimp.com/ | Standard | H2 |
| mailchimp.com/ | Essentials | H2 |
| mailchimp.com/ | Free | H2 |
| mailchimp.com/ | Premium | H2 |
| mailchimp.com/ | Standard | H2 |
| mailchimp.com/ | Essentials | H2 |
| mailchimp.com/ | Free | H2 |
| mailchimp.com/ | Generate up to 7x more orders* with Customer Journey Builder automations | H2 |
| mailchimp.com/ | Keep customers ready to buy with engaging content | H2 |
| mailchimp.com/ | Get up to 141% more revenue* with our Customer Lifetime Value and Likelihood to Purchase segments | H2 |
| mailchimp.com/ | Bring in more data, drive more growth with our integrations | H2 |
| mailchimp.com/ | INTEGRATE YOUR APPS | H3 |
| mailchimp.com/ | For your industry | H3 |
| mailchimp.com/ | Professional Services | H3 |
| mailchimp.com/ | Learn with Mailchimp | H3 |
| mailchimp.com/ | Mailchimp Presents | H3 |
| mailchimp.com/ | For Developers | H3 |
| mailchimp.com/ | Professional Services | H3 |
| mailchimp.com/ | Account | H3 |
| mailchimp.com/ | Solutions and Services | H3 |
| mailchimp.com/ | For your industry | H3 |
| mailchimp.com/ | Professional Services | H3 |
| mailchimp.com/ | Integrate your apps | H3 |
| mailchimp.com/ | Resources | H3 |
| mailchimp.com/ | Learn with Mailchimp | H3 |
| mailchimp.com/ | Mailchimp Presents | H3 |
| mailchimp.com/ | For Developers | H3 |
| mailchimp.com/ | Professional Services | H3 |
| mailchimp.com/ | Account | H3 |
| mailchimp.com/ | Up to 39x ROI | H3 |
| mailchimp.com/ | 22 years experience | H3 |
| mailchimp.com/ | 12M+ Users | H3 |
| mailchimp.com/ | $1.7K per campaign | H3 |
| mailchimp.com/ | Convert more customers at scale | H3 |
| mailchimp.com/ | Discover new ways to automate | H3 |
| mailchimp.com/ | Keep your emails relevant and your brand growing | H3 |
| mailchimp.com/ | Mailchimp will help you focus on your most loyal and valuable customers. | H3 |
| mailchimp.com/ | Predict who’s likely to buy again | H3 |
| mailchimp.com/ | Build customers for life | H3 |
| mailchimp.com/ | Canva | H3 |
| mailchimp.com/ | Mailchimp for Salesforce | H3 |
| mailchimp.com/ | H3 | |
| mailchimp.com/ | Shopify | H3 |
| mailchimp.com/ | Google Analytics | H3 |
| mailchimp.com/ | WooCommerce | H3 |
| mailchimp.com/ | QuickBooks Online | H3 |
| mailchimp.com/ | Squarespace Commerce | H3 |
| mailchimp.com/ | Zapier | H3 |
| mailchimp.com/ | Products | H3 |
| mailchimp.com/ | Resources | H3 |
| mailchimp.com/ | Community | H3 |
| mailchimp.com/ | Company | H3 |
| mailchimp.com/ | Help | H3 |
| mailchimp.com/pricing/.../ | Solutions and Services | H2 |
| mailchimp.com/pricing/.../ | Resources | H2 |
| mailchimp.com/pricing/.../ | Main Menu | H2 |
| mailchimp.com/pricing/.../ | Try the AI-powered platform for free! | H2 |
| mailchimp.com/pricing/.../ | Try our Standard plan for free! | H2 |
| mailchimp.com/pricing/.../ | Standard | H2 |
| mailchimp.com/pricing/.../ | The ultimate expert-assisted platform for growth at scale | H2 |
| mailchimp.com/pricing/.../ | Premium | H2 |
| mailchimp.com/pricing/.../ | Why do we recommend Standard? | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Premium | H2 |
| mailchimp.com/pricing/.../ | Standard | H2 |
| mailchimp.com/pricing/.../ | Essentials | H2 |
| mailchimp.com/pricing/.../ | Free | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Premium | H2 |
| mailchimp.com/pricing/.../ | Standard | H2 |
| mailchimp.com/pricing/.../ | Essentials | H2 |
| mailchimp.com/pricing/.../ | Free | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Premium | H2 |
| mailchimp.com/pricing/.../ | Standard | H2 |
| mailchimp.com/pricing/.../ | Essentials | H2 |
| mailchimp.com/pricing/.../ | Free | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan is for you? | H2 |
| mailchimp.com/pricing/.../ | Here are your results | H2 |
| mailchimp.com/pricing/.../ | Premium | H2 |
| mailchimp.com/pricing/.../ | Standard | H2 |
| mailchimp.com/pricing/.../ | Essentials | H2 |
| mailchimp.com/pricing/.../ | Free | H2 |
| mailchimp.com/pricing/.../ | Basic plans for smaller businesses | H2 |
| mailchimp.com/pricing/.../ | Work with a trusted industry leader | H2 |
| mailchimp.com/pricing/.../ | Switch to Mailchimp with expert migration services | H2 |
| mailchimp.com/pricing/.../ | Easily get started with a personalized product tour | H2 |
| mailchimp.com/pricing/.../ | Not sure which plan to pick? | H2 |
| mailchimp.com/pricing/.../ | Rates for nonprofits and charities | H2 |
| mailchimp.com/pricing/.../ | Prefer to pay as you go? | H2 |
| mailchimp.com/pricing/.../ | FAQs | H2 |
| mailchimp.com/pricing/.../ | INTEGRATE YOUR APPS | H3 |
| mailchimp.com/pricing/.../ | For your industry | H3 |
| mailchimp.com/pricing/.../ | Professional Services | H3 |
| mailchimp.com/pricing/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/pricing/.../ | Mailchimp Presents | H3 |
| mailchimp.com/pricing/.../ | For Developers | H3 |
| mailchimp.com/pricing/.../ | Professional Services | H3 |
| mailchimp.com/pricing/.../ | Account | H3 |
| mailchimp.com/pricing/.../ | Solutions and Services | H3 |
| mailchimp.com/pricing/.../ | For your industry | H3 |
| mailchimp.com/pricing/.../ | Professional Services | H3 |
| mailchimp.com/pricing/.../ | Integrate your apps | H3 |
| mailchimp.com/pricing/.../ | Resources | H3 |
| mailchimp.com/pricing/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/pricing/.../ | Mailchimp Presents | H3 |
| mailchimp.com/pricing/.../ | For Developers | H3 |
| mailchimp.com/pricing/.../ | Professional Services | H3 |
| mailchimp.com/pricing/.../ | Account | H3 |
| mailchimp.com/pricing/.../ | How long is the free trial? | H3 |
| mailchimp.com/pricing/.../ | Can I upgrade or downgrade my plan during the free trial? | H3 |
| mailchimp.com/pricing/.../ | What happens if I pause or cancel during the free trial? | H3 |
| mailchimp.com/pricing/.../ | Will I get billing reminders before the free trial ends? | H3 |
| mailchimp.com/pricing/.../ | How do I get access to SMS? | H3 |
| mailchimp.com/pricing/.../ | How do SMS credits work? | H3 |
| mailchimp.com/pricing/.../ | Can I buy email credits instead of a monthly marketing plan? | H3 |
| mailchimp.com/pricing/.../ | How do I switch to a different plan? | H3 |
| mailchimp.com/pricing/.../ | What payment methods do you offer? | H3 |
| mailchimp.com/pricing/.../ | What happens if I hit my contact or sending limit? | H3 |
| mailchimp.com/pricing/.../ | Do you have pricing for high-volume email senders? | H3 |
| mailchimp.com/pricing/.../ | Products | H3 |
| mailchimp.com/pricing/.../ | Resources | H3 |
| mailchimp.com/pricing/.../ | Community | H3 |
| mailchimp.com/pricing/.../ | Company | H3 |
| mailchimp.com/pricing/.../ | Help | H3 |
| mailchimp.com/pricing/.../ | Email Marketing | H4 |
| mailchimp.com/whats-new/ | What’s new in Mailchimp? | H1 |
| mailchimp.com/whats-new/ | Solutions and Services | H2 |
| mailchimp.com/whats-new/ | Resources | H2 |
| mailchimp.com/whats-new/ | Main Menu | H2 |
| mailchimp.com/whats-new/ | Deliver relevant content, faster, with Intuit Assist | H2 |
| mailchimp.com/whats-new/ | Scale your multichannel marketing with SMS* | H2 |
| mailchimp.com/whats-new/ | Learn more with our inspiring webinars | H2 |
| mailchimp.com/whats-new/ | INTEGRATE YOUR APPS | H3 |
| mailchimp.com/whats-new/ | For your industry | H3 |
| mailchimp.com/whats-new/ | Professional Services | H3 |
| mailchimp.com/whats-new/ | Learn with Mailchimp | H3 |
| mailchimp.com/whats-new/ | Mailchimp Presents | H3 |
| mailchimp.com/whats-new/ | For Developers | H3 |
| mailchimp.com/whats-new/ | Professional Services | H3 |
| mailchimp.com/whats-new/ | Account | H3 |
| mailchimp.com/whats-new/ | Solutions and Services | H3 |
| mailchimp.com/whats-new/ | For your industry | H3 |
| mailchimp.com/whats-new/ | Professional Services | H3 |
| mailchimp.com/whats-new/ | Integrate your apps | H3 |
| mailchimp.com/whats-new/ | Resources | H3 |
| mailchimp.com/whats-new/ | Learn with Mailchimp | H3 |
| mailchimp.com/whats-new/ | Mailchimp Presents | H3 |
| mailchimp.com/whats-new/ | For Developers | H3 |
| mailchimp.com/whats-new/ | Professional Services | H3 |
| mailchimp.com/whats-new/ | Account | H3 |
| mailchimp.com/whats-new/ | Personalized Emails & Automations | H3 |
| mailchimp.com/whats-new/ | SMS in Customer Journey Builder | H3 |
| mailchimp.com/whats-new/ | Unified omni channel reporting | H3 |
| mailchimp.com/whats-new/ | Grow your subscribers with seamless signup | H3 |
| mailchimp.com/whats-new/ | More integrations, more ways to personalize | H3 |
| mailchimp.com/whats-new/ | Use Mailchimp in your preferred language | H3 |
| mailchimp.com/whats-new/ | Products | H3 |
| mailchimp.com/whats-new/ | Resources | H3 |
| mailchimp.com/whats-new/ | Community | H3 |
| mailchimp.com/whats-new/ | Company | H3 |
| mailchimp.com/whats-new/ | Help | H3 |
| mailchimp.com/solutions/.../ | Boost your ROI with the industry-leading email marketing platform | H1 |
| mailchimp.com/solutions/.../ | Solutions and Services | H2 |
| mailchimp.com/solutions/.../ | Resources | H2 |
| mailchimp.com/solutions/.../ | Main Menu | H2 |
| mailchimp.com/solutions/.../ | Find out why we’re best-in-class | H2 |
| mailchimp.com/solutions/.../ | We’re the #1 email marketing and automations platform* for a reason | H2 |
| mailchimp.com/solutions/.../ | Easy for beginners, powerful for sophisticated marketers | H2 |
| mailchimp.com/solutions/.../ | Being a leader in deliverability means your emails get seen | H2 |
| mailchimp.com/solutions/.../ | All of your marketing data in one place | H2 |
| mailchimp.com/solutions/.../ | Leverage our powerful AI and data tools to make your marketing more impactful | H2 |
| mailchimp.com/solutions/.../ | Mailchimp AI can be the next expert marketer on your team | H2 |
| mailchimp.com/solutions/.../ | Track, analyze, and optimize your impact—so you can sell more | H2 |
| mailchimp.com/solutions/.../ | We’re here to guide you with expert support every step of the way | H2 |
| mailchimp.com/solutions/.../ | Get up and running easily with personalized onboarding services | H2 |
| mailchimp.com/solutions/.../ | We offer friendly 24/7 customer service | H2 |
| mailchimp.com/solutions/.../ | Work with Mailchimp Experts to deliver your next big campaign | H2 |
| mailchimp.com/solutions/.../ | Premium | H2 |
| mailchimp.com/solutions/.../ | Standard | H2 |
| mailchimp.com/solutions/.../ | Essentials | H2 |
| mailchimp.com/solutions/.../ | Free | H2 |
| mailchimp.com/solutions/.../ | FAQs | H2 |
| mailchimp.com/solutions/.../ | Millions of users trust us with their email marketing. You can too. | H2 |
| mailchimp.com/solutions/.../ | INTEGRATE YOUR APPS | H3 |
| mailchimp.com/solutions/.../ | For your industry | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/solutions/.../ | Mailchimp Presents | H3 |
| mailchimp.com/solutions/.../ | For Developers | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Account | H3 |
| mailchimp.com/solutions/.../ | Solutions and Services | H3 |
| mailchimp.com/solutions/.../ | For your industry | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Integrate your apps | H3 |
| mailchimp.com/solutions/.../ | Resources | H3 |
| mailchimp.com/solutions/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/solutions/.../ | Mailchimp Presents | H3 |
| mailchimp.com/solutions/.../ | For Developers | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Account | H3 |
| mailchimp.com/solutions/.../ | Up to 39x ROI | H3 |
| mailchimp.com/solutions/.../ | 22 years experience | H3 |
| mailchimp.com/solutions/.../ | 12M+ Users | H3 |
| mailchimp.com/solutions/.../ | $1.7K per campaign | H3 |
| mailchimp.com/solutions/.../ | What is email marketing software? | H3 |
| mailchimp.com/solutions/.../ | What does an email marketing platform do? | H3 |
| mailchimp.com/solutions/.../ | How effective is email marketing? | H3 |
| mailchimp.com/solutions/.../ | What are the four types of email marketing campaigns? | H3 |
| mailchimp.com/solutions/.../ | How can I optimize email marketing campaigns? | H3 |
| mailchimp.com/solutions/.../ | How can I start email marketing? | H3 |
| mailchimp.com/solutions/.../ | Products | H3 |
| mailchimp.com/solutions/.../ | Resources | H3 |
| mailchimp.com/solutions/.../ | Community | H3 |
| mailchimp.com/solutions/.../ | Company | H3 |
| mailchimp.com/solutions/.../ | Help | H3 |
| mailchimp.com/solutions/.../ | SMS powered by the #1 email marketing and automations platform* | H1 |
| mailchimp.com/solutions/.../ | Solutions and Services | H2 |
| mailchimp.com/solutions/.../ | Resources | H2 |
| mailchimp.com/solutions/.../ | Main Menu | H2 |
| mailchimp.com/solutions/.../ | Get more customers and grow your lists with ease | H2 |
| mailchimp.com/solutions/.../ | Boost your sales with abandoned cart automations | H2 |
| mailchimp.com/solutions/.../ | Target your customers by location | H2 |
| mailchimp.com/solutions/.../ | Increase engagement with tailor-made messaging | H2 |
| mailchimp.com/solutions/.../ | Flexible SMS pricing for businesses of any size | H2 |
| mailchimp.com/solutions/.../ | Enable always-on marketing—without the always-on presence | H2 |
| mailchimp.com/solutions/.../ | Build a stronger subscriber profile with seamless contact import | H2 |
| mailchimp.com/solutions/.../ | Boost conversions with email and SMS in one platform | H2 |
| mailchimp.com/solutions/.../ | We have 22+ years of experience in safeguarding your data | H2 |
| mailchimp.com/solutions/.../ | Optimize your SMS and email marketing with advanced analytics | H2 |
| mailchimp.com/solutions/.../ | Maximize your ROI with real-time reporting and advanced audience analytics | H2 |
| mailchimp.com/solutions/.../ | Mailchimp SMS has an average deliverability rate of >93%* | H2 |
| mailchimp.com/solutions/.../ | Get started easily with a personalized product tour | H2 |
| mailchimp.com/solutions/.../ | Learn more about SMS marketing | H2 |
| mailchimp.com/solutions/.../ | FAQs | H2 |
| mailchimp.com/solutions/.../ | Millions of users trust us with their marketing. You can too. | H2 |
| mailchimp.com/solutions/.../ | INTEGRATE YOUR APPS | H3 |
| mailchimp.com/solutions/.../ | For your industry | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/solutions/.../ | Mailchimp Presents | H3 |
| mailchimp.com/solutions/.../ | For Developers | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Account | H3 |
| mailchimp.com/solutions/.../ | Solutions and Services | H3 |
| mailchimp.com/solutions/.../ | For your industry | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Integrate your apps | H3 |
| mailchimp.com/solutions/.../ | Resources | H3 |
| mailchimp.com/solutions/.../ | Learn with Mailchimp | H3 |
| mailchimp.com/solutions/.../ | Mailchimp Presents | H3 |
| mailchimp.com/solutions/.../ | For Developers | H3 |
| mailchimp.com/solutions/.../ | Professional Services | H3 |
| mailchimp.com/solutions/.../ | Account | H3 |
| mailchimp.com/solutions/.../ | “We added over 100 people to our SMS audience in a couple days, and then had a 50% click rate on the flash sale message. Within the audience who clicked the link, we had a 91% conversion rate!” | H3 |
| mailchimp.com/solutions/.../ | Enable efficient & personalized communication | H3 |
| mailchimp.com/solutions/.../ | Grow & manage your contact list | H3 |
| mailchimp.com/solutions/.../ | Maintain an always-on presence with automations | H3 |
| mailchimp.com/solutions/.../ | Measure and optimize performance | H3 |
| mailchimp.com/solutions/.../ | Help Your SMS Compliance | H3 |
| mailchimp.com/solutions/.../ | Text message marketing guide | H3 |
| mailchimp.com/solutions/.../ | Boost engagement with transactional SMS | H3 |
| mailchimp.com/solutions/.../ | SMS campaigns: 5 key strategies | H3 |
| mailchimp.com/solutions/.../ | What is SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | Why should I use SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | How do I do SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | How does SMS marketing work? | H3 |
| mailchimp.com/solutions/.../ | How do I use SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | Is SMS marketing effective? | H3 |
| mailchimp.com/solutions/.../ | How do I collect mobile numbers for SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | Does Mailchimp offer SMS marketing? | H3 |
| mailchimp.com/solutions/.../ | Products | H3 |
| mailchimp.com/solutions/.../ | Resources | H3 |
| mailchimp.com/solutions/.../ | Community | H3 |
| mailchimp.com/solutions/.../ | Company | H3 |
| mailchimp.com/solutions/.../ | Help | H3 |
Amount of content9.9
Rendering Chart...
- This website has an average of 2,564 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| mailchimp.com/ | 18832 | 2735 |
| mailchimp.com/pricing/.../ | 30307 | 4491 |
| mailchimp.com/whats-new/ | 5704 | 758 |
| mailchimp.com/solutions/.../ | 15246 | 2208 |
| mailchimp.com/solutions/.../ | 18146 | 2630 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.mailchimp.com to http://mailchimp.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
Marketing, Automation & Email Platform | Mailchimp
mailchimp.com/
Use real-time behavior data and AI to convert more customers with Mailchimp's marketing, automation & email marketing platform. Easy to use - start for free!
- Nearly every page was found to include the description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| mailchimp.com/ | viewport | width=device-width, initial-scale=1 |
| mailchimp.com/ | verify-v1 | |
| mailchimp.com/ | msvalidate.01 | |
| mailchimp.com/ | google-site-verification | Xg1n4sbg_Ovzp2zQ3gVV-GBaWZKQeyuePwOikbHbwDU |
| mailchimp.com/ | robots | index,follow,archive |
| mailchimp.com/ | language | en |
| mailchimp.com/ | path | / |
| mailchimp.com/ | entry_id | 66SJ9gsMD48tKLRxFYda2s |
| mailchimp.com/ | content_type | homePage |
| mailchimp.com/ | description | Use real-time behavior data and AI to convert more customers with Mailchimp's marketing, automation & email marketing platform. Easy to use - start for free! |
| mailchimp.com/ | title | Marketing, Automation & Email Platform | Mailchimp |
| mailchimp.com/ | description | Use real-time behavior data and AI to convert more customers with Mailchimp's marketing, automation & email marketing platform. Easy to use - start for free! |
| mailchimp.com/ | image | https://eep.io/images/yzco4xsimv0y/1SB1jCYU95Dh5YDdrucTh0/add18363e44ff00d54254592c7c0860c/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png |
| mailchimp.com/ | optanonactivegroups | |
| mailchimp.com/pricing/.../ | viewport | width=device-width, initial-scale=1 |
| mailchimp.com/pricing/.../ | verify-v1 | |
| mailchimp.com/pricing/.../ | msvalidate.01 | |
| mailchimp.com/pricing/.../ | google-site-verification | Xg1n4sbg_Ovzp2zQ3gVV-GBaWZKQeyuePwOikbHbwDU |
| mailchimp.com/pricing/.../ | robots | index,follow,archive |
| mailchimp.com/pricing/.../ | language | en |
| mailchimp.com/pricing/.../ | path | /pricing/marketing/ |
| mailchimp.com/pricing/.../ | entry_id | 1Dl5hT4548xJvq2Y3ZdYBP |
| mailchimp.com/pricing/.../ | content_type | detailPage |
| mailchimp.com/pricing/.../ | tags | Hjyzb5roBwt9E5YlUGSZL |
| mailchimp.com/pricing/.../ | tags | 28FRo4XaT6aeRK3Wrh9Z3p |
| mailchimp.com/pricing/.../ | title_for_recirculation | Marketing Plan Pricing |
| mailchimp.com/pricing/.../ | eyebrow_for_recirculation | Pricing |
| mailchimp.com/pricing/.../ | description_for_recirculation | Needs change as businesses grow. Our flexible plans help you market smarter from day one. |
| mailchimp.com/pricing/.../ | thumbnail_for_recirculation | https://eep.io/images/yzco4xsimv0y/24H6wd91AK6dsK0oZqflB6/002bed565a1a474d01ac6469bcc89cbb/D3_General.png |
| mailchimp.com/pricing/.../ | description | Create beautiful emails, automate campaigns, and track performance. Try it now and see how our tools can drive your business. |
| mailchimp.com/pricing/.../ | title | Mailchimp Pricing Plans | Get Started Today |
| mailchimp.com/pricing/.../ | description | Create beautiful emails, automate campaigns, and track performance. Try it now and see how our tools can drive your business. |
| mailchimp.com/pricing/.../ | image | https://eep.io/images/yzco4xsimv0y/24H6wd91AK6dsK0oZqflB6/002bed565a1a474d01ac6469bcc89cbb/D3_General.png |
| mailchimp.com/pricing/.../ | optanonactivegroups | |
| mailchimp.com/whats-new/ | viewport | width=device-width, initial-scale=1 |
| mailchimp.com/whats-new/ | verify-v1 | |
| mailchimp.com/whats-new/ | msvalidate.01 | |
| mailchimp.com/whats-new/ | google-site-verification | Xg1n4sbg_Ovzp2zQ3gVV-GBaWZKQeyuePwOikbHbwDU |
| mailchimp.com/whats-new/ | robots | index,follow,archive |
| mailchimp.com/whats-new/ | language | en |
| mailchimp.com/whats-new/ | path | /whats-new/ |
| mailchimp.com/whats-new/ | entry_id | 4JaCxUPmswdkiBqnALoX31 |
| mailchimp.com/whats-new/ | content_type | detailPage |
| mailchimp.com/whats-new/ | title_for_recirculation | What’s New in Mailchimp |
| mailchimp.com/whats-new/ | description_for_recirculation | New features for Mailchimp customers: AI growth assistant, enhanced SMS, e-commerce integrations, and more. |
| mailchimp.com/whats-new/ | thumbnail_for_recirculation | https://eep.io/images/yzco4xsimv0y/7c5C6f3PFdlabhIrRxPkbm/30a3d116dd3074872106415590bd670c/Social-Thumbnail_1920x1080.png |
| mailchimp.com/whats-new/ | description | New features for Mailchimp customers: AI growth assistant, enhanced SMS, e-commerce integrations, and more. |
| mailchimp.com/whats-new/ | title | What’s New in Mailchimp |
| mailchimp.com/whats-new/ | description | New features for Mailchimp customers: AI growth assistant, enhanced SMS, e-commerce integrations, and more. |
| mailchimp.com/whats-new/ | image | https://eep.io/images/yzco4xsimv0y/7c5C6f3PFdlabhIrRxPkbm/30a3d116dd3074872106415590bd670c/Social-Thumbnail_1920x1080.png |
| mailchimp.com/whats-new/ | optanonactivegroups | |
| mailchimp.com/solutions/.../ | viewport | width=device-width, initial-scale=1 |
| mailchimp.com/solutions/.../ | verify-v1 | |
| mailchimp.com/solutions/.../ | msvalidate.01 | |
| mailchimp.com/solutions/.../ | google-site-verification | Xg1n4sbg_Ovzp2zQ3gVV-GBaWZKQeyuePwOikbHbwDU |
| mailchimp.com/solutions/.../ | robots | index,follow,archive |
| mailchimp.com/solutions/.../ | language | en |
| mailchimp.com/solutions/.../ | path | /solutions/email-marketing-platform/ |
| mailchimp.com/solutions/.../ | entry_id | 4X8m6dDmc3hjYHIpNSeCqz |
| mailchimp.com/solutions/.../ | content_type | detailPage |
| mailchimp.com/solutions/.../ | title_for_recirculation | Best Email Marketing Platform to Grow Your Business |
| mailchimp.com/solutions/.../ | eyebrow_for_recirculation | Email Marketing Platform |
| mailchimp.com/solutions/.../ | description_for_recirculation | See how Mailchimp’s email marketing platform can help grow your business with our best-in-class email tools. |
| mailchimp.com/solutions/.../ | thumbnail_for_recirculation | https://eep.io/images/yzco4xsimv0y/1lxfP6GfnxG6qpYI5qh2Yv/fd662d896f64f6908dc3e33ea7d1ac8f/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png |
| mailchimp.com/solutions/.../ | description | See how Mailchimp’s email marketing platform can help grow your business with our best-in-class email tools. |
| mailchimp.com/solutions/.../ | title | Best Email Marketing Platform to Grow Your Business | Mailchimp |
| mailchimp.com/solutions/.../ | description | See how Mailchimp’s email marketing platform can help grow your business with our best-in-class email tools. |
| mailchimp.com/solutions/.../ | image | https://eep.io/images/yzco4xsimv0y/1lxfP6GfnxG6qpYI5qh2Yv/fd662d896f64f6908dc3e33ea7d1ac8f/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png |
| mailchimp.com/solutions/.../ | optanonactivegroups | |
| mailchimp.com/solutions/.../ | viewport | width=device-width, initial-scale=1 |
| mailchimp.com/solutions/.../ | verify-v1 | |
| mailchimp.com/solutions/.../ | msvalidate.01 | |
| mailchimp.com/solutions/.../ | google-site-verification | Xg1n4sbg_Ovzp2zQ3gVV-GBaWZKQeyuePwOikbHbwDU |
| mailchimp.com/solutions/.../ | robots | index,follow,archive |
| mailchimp.com/solutions/.../ | language | en |
| mailchimp.com/solutions/.../ | path | /solutions/sms-marketing-tools/ |
| mailchimp.com/solutions/.../ | entry_id | 7ywR9yij8nnBx9SVUm8bdM |
| mailchimp.com/solutions/.../ | content_type | detailPage |
| mailchimp.com/solutions/.../ | title_for_recirculation | Solution page: SMS marketing |
| mailchimp.com/solutions/.../ | eyebrow_for_recirculation | Marketing tips |
| mailchimp.com/solutions/.../ | description_for_recirculation | Use our SMS marketing tools to send product discounts, transactional follow-ups, customer service messages and more via SMS. |
| mailchimp.com/solutions/.../ | description | Use our SMS marketing tools to send product discounts, transactional follow-ups, customer service messages and more via SMS. |
| mailchimp.com/solutions/.../ | title | SMS Marketing: Send Customers SMS Messages | Mailchimp |
| mailchimp.com/solutions/.../ | description | Use our SMS marketing tools to send product discounts, transactional follow-ups, customer service messages and more via SMS. |
| mailchimp.com/solutions/.../ | image | https://eep.io/images/yzco4xsimv0y/1lxfP6GfnxG6qpYI5qh2Yv/fd662d896f64f6908dc3e33ea7d1ac8f/Intuit_Mailchimp_-_Wordmark_2023_-_Recirculation_.png |
| mailchimp.com/solutions/.../ | optanonactivegroups |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| mailchimp.com/ | X-UA-Compatible | IE=edge,chrome=1 |
| mailchimp.com/pricing/.../ | X-UA-Compatible | IE=edge,chrome=1 |
| mailchimp.com/whats-new/ | X-UA-Compatible | IE=edge,chrome=1 |
| mailchimp.com/solutions/.../ | X-UA-Compatible | IE=edge,chrome=1 |
| mailchimp.com/solutions/.../ | X-UA-Compatible | IE=edge,chrome=1 |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated May 2, 2024
- It looks like this website was last updated on Thursday, 2 May 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |