Nibbler SEO audit for www.att.com
Summary
Overall8.9
The overall score for this website.
Accessibility9.6
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 01:12 on 28 Apr 2024 (BST).
Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.att.com/ Not detected www.att.com/?customerType=personal Not detected www.att.com/deals/ Not detected www.att.com/wireless/ Not detected www.att.com/internet/ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Server behaviour8.0
404 page
Compression
- This website does not return a 404 error HTTP status code for missing pages. This is bad because search engines like Google might mistake this for a real page of content.
- Ensure your web server returns a 404 HTTP status code for error pages.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://att.com to http://www.att.com. This is ideal.
Internal links8.1
- 10 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Amount of content8.9
Rendering Chart...
- This website has an average of 909 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.att.com/ | 3187 | 529 |
| www.att.com/?customerType=personal | 3256 | 539 |
| www.att.com/deals/ | 2364 | 398 |
| www.att.com/wireless/ | 2264 | 389 |
| www.att.com/internet/ | 17274 | 2689 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
SiteCatalyst
- Every page in this website is using SiteCatalyst. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
| URL | Heading | Level |
| www.att.com/ | Our best deals. Just for you. | H1 |
| www.att.com/ | Let's get you connected | H1 |
| www.att.com/ | iPhone 15 Plus starting at $5.99/mo. | H2 |
| www.att.com/ | Samsung Galaxy S23 FE for $5.99/mo. | H2 |
| www.att.com/ | Samsung Galaxy S24 starting at $5.99/mo. | H2 |
| www.att.com/ | iPhone 15 Pro on us | H2 |
| www.att.com/ | Make Mom's day | H2 |
| www.att.com/ | Get unlimited starting at $25/mo. per line | H2 |
| www.att.com/ | Save $240 a year when you go all in one | H2 |
| www.att.com/ | Wi-Fi everywhere but on your mind | H2 |
| www.att.com/ | Save through your employer, union, or AARP | H2 |
| www.att.com/ | Low-priced plans.High-quality network. | H2 |
| www.att.com/?customerType=personal | Our best deals. Just for you. | H1 |
| www.att.com/?customerType=personal | Let's get you connected | H1 |
| www.att.com/?customerType=personal | iPhone 15 Plus starting at $5.99/mo. | H2 |
| www.att.com/?customerType=personal | The new Samsung Galaxy S24+ on us, guaranteed | H2 |
| www.att.com/?customerType=personal | Samsung Galaxy S24 starting at $5.99/mo. | H2 |
| www.att.com/?customerType=personal | Samsung Galaxy S23 FE for $5.99/mo. | H2 |
| www.att.com/?customerType=personal | Make Mom's day | H2 |
| www.att.com/?customerType=personal | Get unlimited starting at $25/mo. per line | H2 |
| www.att.com/?customerType=personal | Save $240 a year when you go all in one | H2 |
| www.att.com/?customerType=personal | Wi-Fi everywhere but on your mind | H2 |
| www.att.com/?customerType=personal | Save through your employer, union, or AARP | H2 |
| www.att.com/?customerType=personal | Low-priced plans.High-quality network. | H2 |
| www.att.com/deals/ | Shop AT&T deals by category | H1 |
| www.att.com/deals/ | iPhone 15 Plus starting at $5.99/mo. | H2 |
| www.att.com/deals/ | Get our best deals on superfast internet | H2 |
| www.att.com/deals/ | Frequently asked questions | H2 |
| www.att.com/deals/ | What are AT&T’s best deals for existing customers? | H2 |
| www.att.com/deals/ | What are the best deals if I switch to AT&T Internet service? | H2 |
| www.att.com/deals/ | If I am an existing wireless customer, what are AT&T’s best deals on AT&T Fiber? | H2 |
| www.att.com/wireless/ | Get our best deals on the new Samsung Galaxy S24 Series, guaranteed | H1 |
| www.att.com/wireless/ | FAQs | H2 |
| www.att.com/wireless/ | How can you switch to AT&T from another carrier? | H2 |
| www.att.com/wireless/ | How does AT&T Wireless service compare to Verizon and T-Mobile service? | H2 |
| www.att.com/wireless/ | What is AT&T’s best wireless plan? | H2 |
| www.att.com/internet/ | Save $20/mo. on AT&T Fiber® | H1 |
| www.att.com/internet/ | Enter your address to get started | H2 |
| www.att.com/internet/ | Frequently asked questions? | H2 |
| www.att.com/internet/ | What type of home internet connection is right for me? | H2 |
| www.att.com/internet/ | How do I find out if AT&T Internet is available in my area? | H2 |
| www.att.com/internet/ | How much does AT&T Internet actually cost? | H2 |
| www.att.com/internet/ | What are the best deals on AT&T Internet? | H2 |
| www.att.com/internet/ | If I want a faster internet connection, can I upgrade my AT&T internet? | H2 |
| www.att.com/internet/ | What is a good broadband speed for my household? | H2 |
| www.att.com/internet/ | How do I increase my internet speed? | H2 |
| www.att.com/internet/ | Does AT&T offer DSL service? | H2 |
| www.att.com/internet/ | What is AT&T Fixed Wireless Internet? | H2 |
| www.att.com/internet/ | How do I contact AT&T Internet customer service? | H2 |
| www.att.com/internet/ | Does AT&T internet have security features? | H2 |
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
Discover the Latest Phones, Devices, Unlimited Data Plans, Internet & ...
www.att.com/
Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.att.com/ | viewport | width=device-width |
| www.att.com/ | description | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/ | keywords | att, at&t, wireless, internet, tv, support, direct tv, phones, deals, prepaid, entertainment, bundles, apple iphone, samsung galaxy, google pixel, motorola |
| www.att.com/ | robots | INDEX,FOLLOW |
| www.att.com/ | og:title | Discover the Latest Phones, Devices, Unlimited Data Plans, Internet & TV at AT&T |
| www.att.com/ | og:description | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/ | twitter:card | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/ | twitter:title | Discover the Latest Phones, Devices, Unlimited Data Plans, Internet & TV at AT&T |
| www.att.com/ | next-head-count | 25 |
| www.att.com/?customerType=personal | viewport | width=device-width |
| www.att.com/?customerType=personal | description | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/?customerType=personal | keywords | att, at&t, wireless, internet, tv, support, direct tv, phones, deals, prepaid, entertainment, bundles, apple iphone, samsung galaxy, google pixel, motorola |
| www.att.com/?customerType=personal | robots | INDEX,FOLLOW |
| www.att.com/?customerType=personal | og:title | Discover the Latest Phones, Devices, Unlimited Data Plans, Internet & TV at AT&T |
| www.att.com/?customerType=personal | og:description | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/?customerType=personal | twitter:card | Shop deals on new phones, unlimited data plans, home internet with AT&T Fiber, and DIRECTV STREAM. Get 24/7 support, pay your bills & manage your account online. |
| www.att.com/?customerType=personal | twitter:title | Discover the Latest Phones, Devices, Unlimited Data Plans, Internet & TV at AT&T |
| www.att.com/?customerType=personal | next-head-count | 25 |
| www.att.com/deals/ | viewport | width=device-width |
| www.att.com/deals/ | description | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/deals/ | keywords | cell phone deals, smartphone deals, phone deals, iphone deals, apple phone deals, samsung phone deals, galaxy deals, google phone deals, flip phone deals, foldable phone deals, feature phone, samsung galaxy s24 deals, yellow iphone, new iphone color, latest iphone color, newest iphone color, google pixel fold deals, samsung galaxy deals, samsung galaxy phone deals, samsung galaxy watch deals, samsung tablet deals |
| www.att.com/deals/ | robots | INDEX,FOLLOW |
| www.att.com/deals/ | og:title | Get Our Best Deals & Promotions | AT&T |
| www.att.com/deals/ | og:description | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/deals/ | twitter:card | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/deals/ | twitter:title | Get Our Best Deals & Promotions | AT&T |
| www.att.com/deals/ | next-head-count | 18 |
| www.att.com/wireless/ | viewport | width=device-width |
| www.att.com/wireless/ | description | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/wireless/ | keywords | wireless carrier, cell phone provider, cell phone company, wireless store, cell phone service, wireless network, at&t network, 5g wireless plan, cell phone plans, data plan, wireless plan |
| www.att.com/wireless/ | robots | INDEX,FOLLOW |
| www.att.com/wireless/ | og:title | Wireless Service: Cell Phones & Phone Plans | AT&T Wireless |
| www.att.com/wireless/ | og:description | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/wireless/ | twitter:card | Explore everything that AT&T Wireless has to offer. Learn more about our cellular network, shop the latest smartphones and browse our best wireless plans. Get the new Galaxy S24 series now at AT&T. |
| www.att.com/wireless/ | twitter:title | Wireless Service: Cell Phones & Phone Plans | AT&T Wireless |
| www.att.com/wireless/ | next-head-count | 19 |
| www.att.com/internet/ | viewport | width=device-width |
| www.att.com/internet/ | description | Get reliable, fast, and safe Internet service from AT&T, your local Internet Service Provider (ISP). View Internet plans, prices and offers in your area! |
| www.att.com/internet/ | keywords | high speed internet, internet service, internet access, internet provider, broadband service, broadband provider, dsl provider, dsl service, dsl, at&t dsl, internet plans |
| www.att.com/internet/ | robots | INDEX,FOLLOW |
| www.att.com/internet/ | og:title | AT&T Internet | Home Internet including AT&T Fiber |
| www.att.com/internet/ | og:description | Get reliable, fast, and safe Internet service from AT&T, your local Internet Service Provider (ISP). View Internet plans, prices and offers in your area! |
| www.att.com/internet/ | twitter:card | Get reliable, fast, and safe Internet service from AT&T, your local Internet Service Provider (ISP). View Internet plans, prices and offers in your area! |
| www.att.com/internet/ | twitter:title | AT&T Internet | Home Internet including AT&T Fiber |
| www.att.com/internet/ | next-head-count | 17 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.att.com/ | X-UA-Compatible | IE=edge |
| www.att.com/?customerType=personal | X-UA-Compatible | IE=edge |
| www.att.com/deals/ | X-UA-Compatible | IE=edge |
| www.att.com/wireless/ | X-UA-Compatible | IE=edge |
| www.att.com/internet/ | X-UA-Compatible | IE=edge |
Freshness10.0
Last updated April 27, 2024
- It looks like this website was last updated on Saturday, 27 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 17/04/2024 | www.att.com/.../2804811-multi-tile- | Last modified header |
| 12/04/2024 | www.att.com/.../2669103-multi-tile-signature-program-retina.png | Last modified header |
| 12/04/2024 | www.att.com/.../2669103-multi-tile-att-fiber-all-fi-retina.png | Last modified header |
| 12/04/2024 | www.att.com/.../2669103-multi-tile-fiber-wireless-retina.png | Last modified header |
| 15/04/2024 | www.att.com/.../2669103-multi-tile-byod-retina.png | Last modified header |
| 20/04/2024 | www.att.com/.../2764150-multi-tile-mday24-retina.png | Last modified header |
| 27/04/2024 | www.att.com/.../core-global-styles-fonts.min.css | Last modified header |
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