Nibbler SEO audit for www.dubaipetroleum.ae
Summary
Overall8.7
The overall score for this website.
Accessibility9.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.8
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 18:58 on 27 Apr 2024 (BST).
Top priorities for website improvement
- Consider updating this website regularly with new content. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Freshness2.3
Last updated December 12, 2022
- It looks like this website was last updated on Monday, 12 December 2022. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Amount of content7.6
Rendering Chart...
- This website has an average of 264 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.dubaipetroleum.ae/ | 4013 | 577 |
| www.dubaipetroleum.ae/about-us/.../ | 1512 | 223 |
| www.dubaipetroleum.ae/about-us/.../ | 1514 | 187 |
| www.dubaipetroleum.ae/about-us/.../ | 1403 | 196 |
| www.dubaipetroleum.ae/governance/.../ | 1023 | 138 |
Images8.4
81% of images have a clearly defined size
34 images are being resized by the browser
- Some images (19.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 34 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Meta tags8.4
This is how this website will look in Google search listings:
Dubai Petroleum - operating across Dubai since the early 1960’s ...
www.dubaipetroleum.ae/
Our business has been built on responsibly exploring and extracting oil and gas on and offshore. This is an ongoing process employing technology to maximise existing ...
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.dubaipetroleum.ae/ | viewport | width=device-width, initial-scale=1 |
| www.dubaipetroleum.ae/ | description | Our business has been built on responsibly exploring and extracting oil and gas on and offshore. This is an ongoing process employing technology to maximise existing reserves and exploring new opportunities. |
| www.dubaipetroleum.ae/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.dubaipetroleum.ae/ | twitter:card | summary_large_image |
| www.dubaipetroleum.ae/ | twitter:title | Dubai Petroleum - operating across Dubai since the early 1960’s, exploring and extracting oil and gas on and offshore |
| www.dubaipetroleum.ae/ | twitter:description | Our business has been built on responsibly exploring and extracting oil and gas on and offshore. This is an ongoing process employing technology to maximise existing reserves and exploring new opportunities. |
| www.dubaipetroleum.ae/ | twitter:image | https://www.dubaipetroleum.ae/app/uploads/dubai-petroleum-10th-anniversary-121.jpg |
| www.dubaipetroleum.ae/ | twitter:label1 | Written by |
| www.dubaipetroleum.ae/ | twitter:data1 | admin@dubaipetroleum |
| www.dubaipetroleum.ae/ | twitter:label2 | Time to read |
| www.dubaipetroleum.ae/ | twitter:data2 | 1 minute |
| www.dubaipetroleum.ae/about-us/.../ | viewport | width=device-width, initial-scale=1 |
| www.dubaipetroleum.ae/about-us/.../ | description | Dubai Petroleum has a long history linked to the Emirate of Dubai as it is an angular part of its industry since 1969, date of the first commercial oil export |
| www.dubaipetroleum.ae/about-us/.../ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.dubaipetroleum.ae/about-us/.../ | twitter:card | summary_large_image |
| www.dubaipetroleum.ae/about-us/.../ | twitter:title | Chairman's message | Dubai Petroleum |
| www.dubaipetroleum.ae/about-us/.../ | twitter:description | Dubai Petroleum has a long history linked to the Emirate of Dubai as it is an angular part of its industry since 1969, date of the first commercial oil export |
| www.dubaipetroleum.ae/about-us/.../ | twitter:image | https://www.dubaipetroleum.ae/app/uploads/chairman.jpg |
| www.dubaipetroleum.ae/about-us/.../ | twitter:label1 | Time to read |
| www.dubaipetroleum.ae/about-us/.../ | twitter:data1 | Less than a minute |
| www.dubaipetroleum.ae/about-us/.../ | viewport | width=device-width, initial-scale=1 |
| www.dubaipetroleum.ae/about-us/.../ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.dubaipetroleum.ae/about-us/.../ | twitter:card | summary_large_image |
| www.dubaipetroleum.ae/about-us/.../ | twitter:title | Our journey | Dubai Petroleum |
| www.dubaipetroleum.ae/about-us/.../ | twitter:label1 | Time to read |
| www.dubaipetroleum.ae/about-us/.../ | twitter:data1 | Less than a minute |
| www.dubaipetroleum.ae/about-us/.../ | viewport | width=device-width, initial-scale=1 |
| www.dubaipetroleum.ae/about-us/.../ | description | Our operations comprise five offshore oil fields: Fateh, South-West Fateh, Falah, Rashid and Jalilah fields. Located approximately 60 miles offshore in the Arabian Gulf. |
| www.dubaipetroleum.ae/about-us/.../ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.dubaipetroleum.ae/about-us/.../ | twitter:card | summary_large_image |
| www.dubaipetroleum.ae/about-us/.../ | twitter:title | Oil and gas assets | Dubai Petroleum |
| www.dubaipetroleum.ae/about-us/.../ | twitter:description | Our operations comprise five offshore oil fields: Fateh, South-West Fateh, Falah, Rashid and Jalilah fields. Located approximately 60 miles offshore in the Arabian Gulf. |
| www.dubaipetroleum.ae/about-us/.../ | twitter:image | https://www.dubaipetroleum.ae/app/uploads/about-us-headers.jpg |
| www.dubaipetroleum.ae/about-us/.../ | twitter:label1 | Time to read |
| www.dubaipetroleum.ae/about-us/.../ | twitter:data1 | Less than a minute |
| www.dubaipetroleum.ae/governance/.../ | viewport | width=device-width, initial-scale=1 |
| www.dubaipetroleum.ae/governance/.../ | description | Cybersecurity is identified and treated as high risk to DPE, with the risk to the confidentiality of our data, security of information, availability of IT |
| www.dubaipetroleum.ae/governance/.../ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.dubaipetroleum.ae/governance/.../ | twitter:card | summary_large_image |
| www.dubaipetroleum.ae/governance/.../ | twitter:title | Cyber security | Dubai Petroleum |
| www.dubaipetroleum.ae/governance/.../ | twitter:description | Cybersecurity is identified and treated as high risk to DPE, with the risk to the confidentiality of our data, security of information, availability of IT |
| www.dubaipetroleum.ae/governance/.../ | twitter:image | https://www.dubaipetroleum.ae/app/uploads/wide-headers-governance.jpg |
| www.dubaipetroleum.ae/governance/.../ | twitter:label1 | Time to read |
| www.dubaipetroleum.ae/governance/.../ | twitter:data1 | Less than a minute |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.dubaipetroleum.ae/ | x-ua-compatible | ie=edge |
| www.dubaipetroleum.ae/about-us/.../ | x-ua-compatible | ie=edge |
| www.dubaipetroleum.ae/about-us/.../ | x-ua-compatible | ie=edge |
| www.dubaipetroleum.ae/about-us/.../ | x-ua-compatible | ie=edge |
| www.dubaipetroleum.ae/governance/.../ | x-ua-compatible | ie=edge |
Internal links9.2
- 2 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
Link URL Link text Page URL www.dubaipetroleum.ae/careers/fraudulent-recruitment click here www.dubaipetroleum.ae/ www.dubaipetroleum.ae/innovation-technology/cyber-security-and-fraud click here www.dubaipetroleum.ae/
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- One link uses text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.dubaipetroleum.ae/.../south-west-sw-fateh-field South West Fateh Field The South West Fateh field was discovered in 1972, production began three years later. The field consists of 23 platforms, including 13 satellite wellhead platforms and 10 bridge linked central complex platforms. www.dubaipetroleum.ae/about-us/.../
- Consider shortening long anchor text.
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://dubaipetroleum.ae to http://www.dubaipetroleum.ae. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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