Nibbler SEO audit for www.nbcb.com.cn
Summary
Overall6.2
The overall score for this website.
Accessibility5.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience5.3
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.1
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology6.5
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 19:02 on 28 Apr 2024 (BST).
Top priorities for website improvement
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.nbcb.com.cn/ Not detected www.nbcb.com.cn/home_page/.../ Not detected www.nbcb.com.cn/about_nbcb/.../ Not detected www.nbcb.com.cn/individual_client/ Not detected www.nbcb.com.cn/individual_client/.../ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Headings1.0
- A large number (60.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Page headings detail
| URL | Heading | Level |
| www.nbcb.com.cn/ | 个人金融 | H1 |
| www.nbcb.com.cn/ | 信用卡 | H1 |
| www.nbcb.com.cn/ | 公司金融 | H1 |
| www.nbcb.com.cn/ | 关于宁行 | H1 |
| www.nbcb.com.cn/about_nbcb/.../ | 网点地图 | H1 |
Mobile3.0
- None of this website appears to be fully optimised for viewing on a mobile or tablet (using CSS media queries). It is important to make sure your content can be viewed easily across a wide range of devices as a growing percentage of web browsing is now done on phones and tablets.
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport www.nbcb.com.cn/ Not detected Not detected Not detected www.nbcb.com.cn/home_page/.../ Not detected Not detected Not detected www.nbcb.com.cn/about_nbcb/.../ Not detected Not detected Not detected www.nbcb.com.cn/individual_client/ Not detected Not detected Not detected www.nbcb.com.cn/individual_client/.../ Not detected Not detected Not detected
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
URL format5.2
4 URLs are less than ideal
- 4 URLs are particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
Amount of content6.1
Rendering Chart...
- This website has an average of 618 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.nbcb.com.cn/ | 2159 | 135 |
| www.nbcb.com.cn/home_page/.../ | 41062 | 2816 |
| www.nbcb.com.cn/about_nbcb/.../ | 618 | 43 |
| www.nbcb.com.cn/individual_client/ | 715 | 42 |
| www.nbcb.com.cn/individual_client/.../ | 769 | 54 |
Server behaviour7.6
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- There was no website found on http://nbcb.com.cn. This is bad, as visitors might presume they can visit this website by visiting that address.
- Put a permanent (HTTP 301) redirect to http://www.nbcb.com.cn on http://nbcb.com.cn.
Internal links7.9
- 62 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
宁波银行
www.nbcb.com.cn/
...
- Nearly every page was found to include the description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.nbcb.com.cn/ | keywords | 宁波银行 |
| www.nbcb.com.cn/ | description | 宁波银行，专业创造价值，提供信用卡申请，转账汇款，贷款消费，企业融资，汇率管理，投资理财等综合金融服务，更可登陆网上银行，手机APP办理更多业务。 |
| www.nbcb.com.cn/home_page/.../ | keywords | 宁波银行 |
| www.nbcb.com.cn/home_page/.../ | description | 宁波银行，专业创造价值，提供信用卡申请，转账汇款，贷款消费，企业融资，汇率管理，投资理财等综合金融服务，更可登陆网上银行，手机APP办理更多业务。 |
| www.nbcb.com.cn/about_nbcb/.../ | keywords | 宁波银行 |
| www.nbcb.com.cn/about_nbcb/.../ | description | 宁波银行，中小企业服务专家，金色池塘，小企业全面金融服务，白领通，无抵押个人信用贷款，汇通理财，汇通财富，汇通信用卡，个人网上银行，企业网上银行，手机银行。 |
| www.nbcb.com.cn/about_nbcb/.../ | keywords | 宁波银行 |
| www.nbcb.com.cn/about_nbcb/.../ | description | 宁波银行，专业创造价值，提供信用卡申请，转账汇款，贷款消费，企业融资，汇率管理，投资理财等综合金融服务，更可登陆网上银行，手机APP办理更多业务。 |
| www.nbcb.com.cn/individual_client/ | keywords | 宁波银行 |
| www.nbcb.com.cn/individual_client/ | description | 宁波银行，专业创造价值，提供信用卡申请，转账汇款，贷款消费，企业融资，汇率管理，投资理财等综合金融服务，更可登陆网上银行，手机APP办理更多业务。 |
| www.nbcb.com.cn/individual_client/.../ | keywords | 宁波银行 |
| www.nbcb.com.cn/individual_client/.../ | description | 宁波银行，专业创造价值，提供信用卡申请，转账汇款，贷款消费，企业融资，汇率管理，投资理财等综合金融服务，更可登陆网上银行，手机APP办理更多业务。 |
Meta Tags (http-equiv attribute)
Freshness10.0
Last updated April 28, 2024
- It looks like this website was last updated on Sunday, 28 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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