Nibbler SEO audit for digitalmarketinginstitute.com
Summary
Overall9.5
The overall score for this website.
Accessibility9.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.9
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 04:16 on 16 Apr 2024 (BST).
Top priorities for website improvement
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Consider shortening long anchor text. (read more)
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print digitalmarketinginstitute.com/ Not detected digitalmarketinginstitute.com/students/courses Not detected digitalmarketinginstitute.com/institute/industry-advisory-council Not detected digitalmarketinginstitute.com/institute/about-us Not detected digitalmarketinginstitute.com/institute/press Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Images8.5
77% of images have a clearly defined size
150 images are being resized by the browser
- Some images (23.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 150 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links9.2
- 5 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL digitalmarketinginstitute.com/.../masters-in-digital-marketing Masters (MSc) in Digital Marketing→Master your digital marketing skills and elevate your career with BPP’s Master's Programme taught by industry experts and the top practitioners in their fields globally. digitalmarketinginstitute.com/ digitalmarketinginstitute.com/.../masters-in-digital-marketing Masters (MSc) in Digital Marketing→Master your digital marketing skills and elevate your career with BPP’s Master's Programme taught by industry experts and the top practitioners in their fields globally. digitalmarketinginstitute.com/students/courses digitalmarketinginstitute.com/.../masters-in-digital-marketing Masters (MSc) in Digital Marketing→Master your digital marketing skills and elevate your career with BPP’s Master's Programme taught by industry experts and the top practitioners in their fields globally. digitalmarketinginstitute.com/institute/industry-advisory-council digitalmarketinginstitute.com/.../masters-in-digital-marketing Masters (MSc) in Digital Marketing→Master your digital marketing skills and elevate your career with BPP’s Master's Programme taught by industry experts and the top practitioners in their fields globally. digitalmarketinginstitute.com/institute/about-us digitalmarketinginstitute.com/.../masters-in-digital-marketing Masters (MSc) in Digital Marketing→Master your digital marketing skills and elevate your career with BPP’s Master's Programme taught by industry experts and the top practitioners in their fields globally. digitalmarketinginstitute.com/institute/press
- Consider shortening long anchor text.
- 10 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content9.9
Rendering Chart...
- This website has an average of 2,244 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| digitalmarketinginstitute.com/ | 27336 | 4285 |
| digitalmarketinginstitute.com/students/courses | 15323 | 2188 |
| digitalmarketinginstitute.com/institute/industry-advisory-council | 5990 | 880 |
| digitalmarketinginstitute.com/institute/about-us | 8611 | 1285 |
| digitalmarketinginstitute.com/institute/press | 17263 | 2580 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.digitalmarketinginstitute.com to http://digitalmarketinginstitute.com. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some headings (1.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
Meta tags10.0
This is how this website will look in Google search listings:
Gradient Arow
digitalmarketinginstitute.com/
Gain an internationally recognized digital marketing certification with The Digital Marketing Institute.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| digitalmarketinginstitute.com/ | viewport | width=device-width |
| digitalmarketinginstitute.com/ | msapplication-config | none |
| digitalmarketinginstitute.com/ | description | Gain an internationally recognized digital marketing certification with The Digital Marketing Institute. |
| digitalmarketinginstitute.com/ | next-head-count | 21 |
| digitalmarketinginstitute.com/students/courses | viewport | width=device-width |
| digitalmarketinginstitute.com/students/courses | msapplication-config | none |
| digitalmarketinginstitute.com/students/courses | description | Globally accredited digital marketing courses designed, taught and validated by industry leaders including Google, Facebook, and LinkedIn. Enroll now at DMI. |
| digitalmarketinginstitute.com/students/courses | next-head-count | 21 |
| digitalmarketinginstitute.com/institute/industry-advisory-council | viewport | width=device-width |
| digitalmarketinginstitute.com/institute/industry-advisory-council | msapplication-config | none |
| digitalmarketinginstitute.com/institute/industry-advisory-council | description | The Industry Advisory Champions, representing the world’s largest and most influential digital brands, validates all Digital Marketing Institute course content |
| digitalmarketinginstitute.com/institute/industry-advisory-council | next-head-count | 21 |
| digitalmarketinginstitute.com/institute/about-us | viewport | width=device-width |
| digitalmarketinginstitute.com/institute/about-us | msapplication-config | none |
| digitalmarketinginstitute.com/institute/about-us | description | The Digital Marketing Institute is the global certification standard in digital education. To date, over 17,000 people in 80 countries have graduated with a qualification from the Digital Marketing Institute, making ours the most widely taught digital certification standard in the world. |
| digitalmarketinginstitute.com/institute/about-us | next-head-count | 21 |
| digitalmarketinginstitute.com/institute/press | viewport | width=device-width |
| digitalmarketinginstitute.com/institute/press | msapplication-config | none |
| digitalmarketinginstitute.com/institute/press | description | Press Releases | DMI page of the Digital Marketing Institute, the global certification standard in digital marketing education. |
| digitalmarketinginstitute.com/institute/press | next-head-count | 21 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 11, 2024
- It looks like this website was last updated on Thursday, 11 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
Fast, branded website audits
Insites creates professional website reports that can be shared with your clients.
How does Insites compare?
Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
| Try it free |
Nibbler tested the following pages
- https://digitalmarketinginstitute.com/
- https://digitalmarketinginstitute.com/students/courses
- https://digitalmarketinginstitute.com/institute/industry-advisory-council
- https://digitalmarketinginstitute.com/institute/about-us
- https://digitalmarketinginstitute.com/institute/press