Nibbler SEO audit for initiun.com
Summary
Overall7.1
The overall score for this website.
Accessibility6.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.4
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 4 pages from this website at 22:54 on 22 Apr 2024 (BST).
Top priorities for website improvement
- Consider shortening long anchor text. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
Internal links1.5
- 2 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL Consulta precio y disponibilidad inmediatamente, solo necesitamos la marca, modelo del equipo y cantidad requerida. Ubica las partes que necesitas hoy solo envía un correo y tendrá respuesta antes de 24 Horas. initiun.com/Buscador Consulta precio y disponibilidad inmediatamente, solo necesitamos la marca, modelo del equipo y cantidad requerida. Ubica las partes que necesitas hoy solo envía un correo y tendrá respuesta antes de 24 Horas. initiun.com/Reparacion
- Consider shortening long anchor text.
- 26 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Headings5.6
- A large number (25.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Many headings (14.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
| URL | Heading | Level |
| initiun.com/ | INITIUN DE COLOMBIA | H1 |
| initiun.com/ | Encuentra las piezas que necesitas hoy | H2 |
| initiun.com/ | Nuestra Visión | H2 |
| initiun.com/ | Venta | H2 |
| initiun.com/ | REPARACIÓN | H2 |
| initiun.com/ | Contacto | H2 |
| initiun.com/ | Solicitud de cotización | H2 |
| initiun.com/ | Solución, suministro y reparación de equipo para la automatización Especialista en equipos obsoletos | H3 |
| initiun.com/ | Consulte precios y disponibilidad al instante. | H3 |
| initiun.com/ | Llamanos | H3 |
| initiun.com/ | Dónde encontrarnos: | H3 |
| initiun.com/ | Telefono: | H3 |
| initiun.com/ | Email: | H3 |
| initiun.com/ | Equipo Nuevo | H4 |
| initiun.com/ | Equipos Usados | H4 |
| initiun.com/ | Equipo Obsoletos | H4 |
| initiun.com/ | Alquiler de Equipos | H4 |
| initiun.com/ | Programable Controles. | H4 |
| initiun.com/ | Paneles de operador | H4 |
| initiun.com/ | Programable Controles | H4 |
| initiun.com/ | Drive | H4 |
| initiun.com/ | Servo accionamientos | H4 |
| initiun.com/ | Servo motores | H4 |
| initiun.com/ | Robot | H4 |
| initiun.com/ | Robot | H4 |
| initiun.com/ | Robot | H4 |
| initiun.com/ | Copyright INITIUN DE COLOMBIA S.A.S. All Rights Reserved 2023 @ INITIUN DE COLOMBIA S.A.S., no es un distribuidor autorizado, afiliado o representante de los fabricantes mencionados. Las marcas registradas, nombres comerciales y marcas designadas que aquí aparecen son propiedad de sus respectivos propietarios. Este sitio web no tiene el respaldo o la aprobación de ningún fabricante o marca registrada que aparezca. | H5 |
| initiun.com/Buscador | INITIUN DE COLOMBIA | H1 |
| initiun.com/Buscador | Buscador de partes globales | H2 |
| initiun.com/Buscador | Contacto | H2 |
| initiun.com/Buscador | Solicitud de cotización | H2 |
| initiun.com/Buscador | Dónde encontrarnos: | H3 |
| initiun.com/Buscador | Telefono: | H3 |
| initiun.com/Buscador | Email: | H3 |
| initiun.com/Buscador | Copyright INITIUN DE COLOMBIA S.A.S. All Rights Reserved 2023 @ INITIUN DE COLOMBIA S.A.S., no es un distribuidor autorizado, afiliado o representante de los fabricantes mencionados. Las marcas registradas, nombres comerciales y marcas designadas que aquí aparecen son propiedad de sus respectivos propietarios. Este sitio web no tiene el respaldo o la aprobación de ningún fabricante o marca registrada que aparezca. | H5 |
| initiun.com/Reparacion | INITIUN DE COLOMBIA | H1 |
| initiun.com/Reparacion | Reparación | H2 |
| initiun.com/Reparacion | Contacto | H2 |
| initiun.com/Reparacion | Solicitud de cotización | H2 |
| initiun.com/Reparacion | Dónde encontrarnos: | H3 |
| initiun.com/Reparacion | Telefono: | H3 |
| initiun.com/Reparacion | Email: | H3 |
| initiun.com/Reparacion | Copyright INITIUN DE COLOMBIA S.A.S. All Rights Reserved 2023 @ INITIUN DE COLOMBIA S.A.S., no es un distribuidor autorizado, afiliado o representante de los fabricantes mencionados. Las marcas registradas, nombres comerciales y marcas designadas que aquí aparecen son propiedad de sus respectivos propietarios. Este sitio web no tiene el respaldo o la aprobación de ningún fabricante o marca registrada que aparezca. | H5 |
Amount of content6.1
Rendering Chart...
- This website has an average of 279 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
- One page of this website has very little content (20 words or less).
- Ensure all pages have a sufficient amount of content.
Amount of content discovered
| Page | Characters | Words |
| initiun.com/ | 3983 | 576 |
| initiun.com/Buscador | 1785 | 259 |
| initiun.com/Reparacion | 1996 | 281 |
| initiun.com/portfolio-details.html | 2 | 1 |
Freshness6.1
Last updated January 3, 2024
- It looks like this website was last updated on Wednesday, 3 January 2024. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Analytics7.5
75% of pages use analytics
Multiple Analytics Solutions
- 75.0% of this website is using some form of analytics software but 1 pages have no analytics. It is still possible to gather a great deal of information for the other 1 of pages from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider adding your analytics solution to the pages which aren't currently monitored.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles7.5
75% of pages have defined titles
0% of page titles are weak
- One page does not specify a title. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a title in the head of the document.
Printability7.5
75% of pages are optimised for printing
- One page of this website does not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print initiun.com/ Optimised initiun.com/Buscador Optimised initiun.com/Reparacion Optimised initiun.com/portfolio-details.html Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Meta tags8.0
This is how this website will look in Google search listings:
INITIUN Solución, suministro y reparación de equipo para la ...
initiun.com/
Solución, suministro y reparación de equipo para la automatización.
- All pages include at least some metadata, but only 75.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| initiun.com/ | viewport | width=device-width, initial-scale=1.0 |
| initiun.com/ | robots | index,follow |
| initiun.com/ | description | Solución, suministro y reparación de equipo para la automatización. |
| initiun.com/ | keywords | Automatización, Automatización industrial, Repuestos obsoletos, sistema de control, PLC, PLCs, DCS, DCSs, PAC, PAC, Variador, Servo, HMI, PANEL, Panel, PC, Ingenieria, Proyectos, obsoletos |
| initiun.com/ | author | INITIUN |
| initiun.com/ | google-site-verification | |
| initiun.com/Buscador | viewport | width=device-width, initial-scale=1.0 |
| initiun.com/Buscador | robots | index,follow |
| initiun.com/Buscador | description | Solución, suministro y reparación de equipo para la automatización. |
| initiun.com/Buscador | keywords | Automatización, Automatización industrial, Repuestos obsoletos, sistema de control, PLC, PLCs, DCS, DCSs, PAC, PAC, Variador, Servo, HMI, PANEL, Panel, PC, Ingenieria, Proyectos, obsoletos |
| initiun.com/Buscador | author | INITIUN |
| initiun.com/Buscador | google-site-verification | |
| initiun.com/Reparacion | viewport | width=device-width, initial-scale=1.0 |
| initiun.com/Reparacion | robots | index,follow |
| initiun.com/Reparacion | description | Solución, suministro y reparación de equipo para la automatización. |
| initiun.com/Reparacion | keywords | Automatización, Automatización industrial, Repuestos obsoletos, sistema de control, PLC, PLCs, DCS, DCSs, PAC, PAC, Variador, Servo, HMI, PANEL, Panel, PC, Ingenieria, Proyectos, obsoletos |
| initiun.com/Reparacion | author | INITIUN |
| initiun.com/Reparacion | google-site-verification | |
| initiun.com/portfolio-details.html | expires | NOW |
| initiun.com/portfolio-details.html | googlebot | index, follow, all |
| initiun.com/portfolio-details.html | robots | index, follow, all |
| initiun.com/portfolio-details.html | viewport | width=device-width; initial-scale=1.0; maximum-scale=1.0; user-scalable=0; |
Mobile8.3
- Most pages (75.0%) of this website appear to be optimised for viewing on a mobile phone or tablet (using CSS media queries). It is important to make sure your content is optimised for a wide range of devices as a growing percentage of web browsing is done on phones and tablets.
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport initiun.com/ Detected Detected Detected initiun.com/Buscador Detected Detected Detected initiun.com/Reparacion Detected Detected Detected initiun.com/portfolio-details.html Not detected Not detected Detected
- Check how the website looks using a mobile and consider adding mobile and tablet styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Media specific CSS detected
URL format8.5
1 URLs are less than ideal
- 1 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Server behaviour9.2
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- Adding or removing a trailing slash to 2 of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
- Add a 301 redirect from the other version to the canonical URL.
- This website uses a temporary (HTTP 302) redirect from http://www.initiun.com to http://initiun.com. This is OK, but a permanent (HTTP 301) redirect is considered best practice.
- If possible, change the temporary redirect to a permanent (HTTP 301) redirect.
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler tested the following pages
- https://initiun.com/
- https://initiun.com/Buscador
- https://initiun.com/Reparacion
- https://initiun.com/portfolio-details.html