Nibbler SEO audit for www.bfcosmetics.co.uk
Summary
Overall7.4
The overall score for this website.
Accessibility9.4
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.3
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.7
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 04:41 on 20 Apr 2024 (BST).
Top priorities for website improvement
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.bfcosmetics.co.uk/ Not detected www.bfcosmetics.co.uk/collections/all Not detected www.bfcosmetics.co.uk/account/login Not detected www.bfcosmetics.co.uk/account/register Not detected www.bfcosmetics.co.uk/cart Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Images1.9
86% of images have a clearly defined size
25 images are being resized by the browser
- Some images (14.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 25 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
- 1 image on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Unavailable images
- Check any images which could not be downloaded and fix them if necessary.
Meta tags3.6
This is how this website will look in Google search listings:
BF®️Beauty Forever London - Makeup Items, Eyelashes & Lenses
www.bfcosmetics.co.uk/
Explore Beauty Forever London Makeup, Eyelashes and Cosmetic Lenses for bold and Classy looks. Shop incredible range of affordable products. Romford, London....
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.bfcosmetics.co.uk/ | viewport | width=device-width,initial-scale=1 |
| www.bfcosmetics.co.uk/ | theme-color | #ef288f |
| www.bfcosmetics.co.uk/ | google-site-verification | M4P5QRLDozTVjnOeyyH23Edttvbn5kJKJehCKvtHO0Q |
| www.bfcosmetics.co.uk/ | google-site-verification | i5EF2Un3YAbBmhjSNGGXl2qoeR0hrM2r1mvYWj5ugdg |
| www.bfcosmetics.co.uk/ | shopify-digital-wallet | /28423651373/digital_wallets/dialog |
| www.bfcosmetics.co.uk/ | shopify-checkout-api-token | 4eae98e17971155e300995890d9f74f9 |
| www.bfcosmetics.co.uk/ | smart-seo-integrated | true |
| www.bfcosmetics.co.uk/ | description | Explore Beauty Forever London Makeup, Eyelashes and Cosmetic Lenses for bold and Classy looks. Shop incredible range of affordable products. Romford, London.... |
| www.bfcosmetics.co.uk/ | p:domain_verify | c1244e885ae3b6ec68ad83210a9fe884 |
| www.bfcosmetics.co.uk/ | format-detection | telephone=no |
| www.bfcosmetics.co.uk/ | format-detection | date=no |
| www.bfcosmetics.co.uk/ | format-detection | address=no |
| www.bfcosmetics.co.uk/collections/all | viewport | width=device-width,initial-scale=1 |
| www.bfcosmetics.co.uk/collections/all | theme-color | #ef288f |
| www.bfcosmetics.co.uk/collections/all | google-site-verification | M4P5QRLDozTVjnOeyyH23Edttvbn5kJKJehCKvtHO0Q |
| www.bfcosmetics.co.uk/collections/all | google-site-verification | i5EF2Un3YAbBmhjSNGGXl2qoeR0hrM2r1mvYWj5ugdg |
| www.bfcosmetics.co.uk/collections/all | shopify-digital-wallet | /28423651373/digital_wallets/dialog |
| www.bfcosmetics.co.uk/collections/all | shopify-checkout-api-token | 4eae98e17971155e300995890d9f74f9 |
| www.bfcosmetics.co.uk/collections/all | smart-seo-integrated | true |
| www.bfcosmetics.co.uk/collections/all | description | |
| www.bfcosmetics.co.uk/collections/all | smartseo-timestamp | |
| www.bfcosmetics.co.uk/collections/all | p:domain_verify | c1244e885ae3b6ec68ad83210a9fe884 |
| www.bfcosmetics.co.uk/collections/all | format-detection | telephone=no |
| www.bfcosmetics.co.uk/collections/all | format-detection | date=no |
| www.bfcosmetics.co.uk/collections/all | format-detection | address=no |
| www.bfcosmetics.co.uk/account/login | viewport | width=device-width,initial-scale=1 |
| www.bfcosmetics.co.uk/account/login | theme-color | #ef288f |
| www.bfcosmetics.co.uk/account/login | google-site-verification | M4P5QRLDozTVjnOeyyH23Edttvbn5kJKJehCKvtHO0Q |
| www.bfcosmetics.co.uk/account/login | google-site-verification | i5EF2Un3YAbBmhjSNGGXl2qoeR0hrM2r1mvYWj5ugdg |
| www.bfcosmetics.co.uk/account/login | shopify-digital-wallet | /28423651373/digital_wallets/dialog |
| www.bfcosmetics.co.uk/account/login | shopify-checkout-api-token | 4eae98e17971155e300995890d9f74f9 |
| www.bfcosmetics.co.uk/account/login | smart-seo-integrated | true |
| www.bfcosmetics.co.uk/account/login | description | |
| www.bfcosmetics.co.uk/account/login | p:domain_verify | c1244e885ae3b6ec68ad83210a9fe884 |
| www.bfcosmetics.co.uk/account/login | format-detection | telephone=no |
| www.bfcosmetics.co.uk/account/login | format-detection | date=no |
| www.bfcosmetics.co.uk/account/login | format-detection | address=no |
| www.bfcosmetics.co.uk/account/register | viewport | width=device-width,initial-scale=1 |
| www.bfcosmetics.co.uk/account/register | theme-color | #ef288f |
| www.bfcosmetics.co.uk/account/register | google-site-verification | M4P5QRLDozTVjnOeyyH23Edttvbn5kJKJehCKvtHO0Q |
| www.bfcosmetics.co.uk/account/register | google-site-verification | i5EF2Un3YAbBmhjSNGGXl2qoeR0hrM2r1mvYWj5ugdg |
| www.bfcosmetics.co.uk/account/register | shopify-digital-wallet | /28423651373/digital_wallets/dialog |
| www.bfcosmetics.co.uk/account/register | shopify-checkout-api-token | 4eae98e17971155e300995890d9f74f9 |
| www.bfcosmetics.co.uk/account/register | smart-seo-integrated | true |
| www.bfcosmetics.co.uk/account/register | description | |
| www.bfcosmetics.co.uk/account/register | p:domain_verify | c1244e885ae3b6ec68ad83210a9fe884 |
| www.bfcosmetics.co.uk/account/register | format-detection | telephone=no |
| www.bfcosmetics.co.uk/account/register | format-detection | date=no |
| www.bfcosmetics.co.uk/account/register | format-detection | address=no |
| www.bfcosmetics.co.uk/cart | viewport | width=device-width,initial-scale=1 |
| www.bfcosmetics.co.uk/cart | theme-color | #ef288f |
| www.bfcosmetics.co.uk/cart | google-site-verification | M4P5QRLDozTVjnOeyyH23Edttvbn5kJKJehCKvtHO0Q |
| www.bfcosmetics.co.uk/cart | google-site-verification | i5EF2Un3YAbBmhjSNGGXl2qoeR0hrM2r1mvYWj5ugdg |
| www.bfcosmetics.co.uk/cart | shopify-digital-wallet | /28423651373/digital_wallets/dialog |
| www.bfcosmetics.co.uk/cart | shopify-checkout-api-token | 4eae98e17971155e300995890d9f74f9 |
| www.bfcosmetics.co.uk/cart | smart-seo-integrated | true |
| www.bfcosmetics.co.uk/cart | description | |
| www.bfcosmetics.co.uk/cart | p:domain_verify | c1244e885ae3b6ec68ad83210a9fe884 |
| www.bfcosmetics.co.uk/cart | format-detection | telephone=no |
| www.bfcosmetics.co.uk/cart | format-detection | date=no |
| www.bfcosmetics.co.uk/cart | format-detection | address=no |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.bfcosmetics.co.uk/ | X-UA-Compatible | IE=edge,chrome=1 |
| www.bfcosmetics.co.uk/collections/all | X-UA-Compatible | IE=edge,chrome=1 |
| www.bfcosmetics.co.uk/account/login | X-UA-Compatible | IE=edge,chrome=1 |
| www.bfcosmetics.co.uk/account/register | X-UA-Compatible | IE=edge,chrome=1 |
| www.bfcosmetics.co.uk/cart | X-UA-Compatible | IE=edge,chrome=1 |
Amount of content7.5
Rendering Chart...
- This website has an average of 285 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.bfcosmetics.co.uk/ | 3012 | 376 |
| www.bfcosmetics.co.uk/collections/all | 4821 | 664 |
| www.bfcosmetics.co.uk/account/login | 1409 | 145 |
| www.bfcosmetics.co.uk/account/register | 1251 | 118 |
| www.bfcosmetics.co.uk/cart | 1283 | 124 |
Headings8.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Internal links8.2
- 26 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.bfcosmetics.co.uk/products/fruity-roll-on-lip-gloss-pack-of-4 #ProductImage-32577258455085 { max-width: 410px; max-height: 315.80265095729015px; } #ProductImageWrapper-32577258455085 { max-width: 410px; } Fruity Roll on Lip Gloss (Pack of 4) Regular price £8.50 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/products/semi-matte-lipstick #ProductImage-32603317207085 { max-width: 410px; max-height: 410.0px; } #ProductImageWrapper-32603317207085 { max-width: 410px; } Semi Matte Lipstick Regular price £5.99 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/products/colour-fabulous-metallic-shine-lipstick #ProductImage-32577260486701 { max-width: 410px; max-height: 410.0px; } #ProductImageWrapper-32577260486701 { max-width: 410px; } Colour Fabulous Metallic Shine Lipstick Regular price £5.99 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/products/professional-nail-lacquer #ProductImage-30950321946669 { max-width: 410px; max-height: 410.0px; } #ProductImageWrapper-30950321946669 { max-width: 410px; } Professional Nail Lacquer Regular price £4.49 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/products/eyebrow-pencil #ProductImage-30950258081837 { max-width: 410px; max-height: 410.0px; } #ProductImageWrapper-30950258081837 { max-width: 410px; } Eyebrow Pencil 15gm Regular price £3.30 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/products/fruity-roll-on-lip-gloss-pack-of-4 #ProductImage-32577258455085 { max-width: 410px; max-height: 315.80265095729015px; } #ProductImageWrapper-32577258455085 { max-width: 410px; } Fruity Roll on Lip Gloss (Pack of 4) Regular price £8.50 www.bfcosmetics.co.uk/ www.bfcosmetics.co.uk/.../14s-palette-eyeshadows-shade-101 #ProductImage-30950192939053 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30950192939053 { max-width: 335px; } 14’s Palette Eyeshadows Shade - 101 Regular price £3.80 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../14-s-palette-eyeshadows-shade-102 #ProductImage-30950183272493 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30950183272493 { max-width: 335px; } 14’s Palette Eyeshadows Shade - 102 Regular price £3.80 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../14-s-palette-eyeshadows-shade-103 #ProductImage-30289990877229 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30289990877229 { max-width: 335px; } 14’s Palette Eyeshadows Shade - 103 Regular price £3.80 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../18-s-palette-eyeshadows-shade-02 #ProductImage-30950184648749 { max-width: 335px; max-height: 309.8246492985972px; } #ProductImageWrapper-30950184648749 { max-width: 335px; } 18’s Palette Eyeshadows Shade 02 Regular price £3.60 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../18-s-palette-eyeshadows-shade-01 #ProductImage-30950222102573 { max-width: 335px; max-height: 311.4169675090252px; } #ProductImageWrapper-30950222102573 { max-width: 335px; } 18’s Palette Eyeshadows Shade- 01 Regular price £3.60 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../24-hours-long-lasting-tube-foundation #ProductImage-30950225412141 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30950225412141 { max-width: 335px; } 24 Hours Long Lasting Tube Foundation Regular price £4.99 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../7-piece-professional-makeup-brush-set Sale #ProductImage-30950221774893 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30950221774893 { max-width: 335px; } 7 Piece Professional Makeup Brush Set Regular price £9.99 Sale price £5.99 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../stick-concealer #ProductImage-30950323126317 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-30950323126317 { max-width: 335px; } Age Rewind Stick Concealer Regular price £4.30 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../aloe-vera-colour-changing-lipstick #ProductImage-32577258946605 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-32577258946605 { max-width: 335px; } Aloe Vera Colour Changing Lipstick Regular price £4.49 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../aqua-marine-tone-3-contact-lenses #ProductImage-30950221086765 { max-width: 335px; max-height: 177.73838630806847px; } #ProductImageWrapper-30950221086765 { max-width: 335px; } Aqua Marine Tone 3 Contact Lenses (90 days) Regular price £12.99 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../beauty-forever-lip-liner #ProductImage-32577257996333 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-32577257996333 { max-width: 335px; } Beauty Forever Lip Liner Regular price £3.49 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../beauty-forever-tint-and-lift-plumping-lip-gloss #ProductImage-32173130317869 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-32173130317869 { max-width: 335px; } Beauty Forever Tint and Lift Plumping Lip Gloss Regular price £3.60 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../beauty-forever-wonder-lip-glow-oil #ProductImage-32577259536429 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-32577259536429 { max-width: 335px; } Beauty Forever Wonder Lip Glow Oil Regular price £5.00 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../blue-tone-3-contact-lenses-90-days #ProductImage-30950244548653 { max-width: 335px; max-height: 177.73838630806847px; } #ProductImageWrapper-30950244548653 { max-width: 335px; } Blue Tone 3 Contact Lenses (90 days) Regular price £12.99 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../blush-on #ProductImage-32577258586157 { max-width: 335px; max-height: 327.10603829160533px; } #ProductImageWrapper-32577258586157 { max-width: 335px; } Blush On From £3.80 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../beauty-forever-bronzer #ProductImage-31710481088557 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-31710481088557 { max-width: 335px; } Bronzer Regular price £3.80 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../brow-drama-sculpting-mascara #ProductImage-31955697532973 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-31955697532973 { max-width: 335px; } Brow Drama Sculpting Mascara Regular price £3.30 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../brown-tone-2-contact-lenses-90-days Sold Out #ProductImage-30950241304621 { max-width: 335px; max-height: 177.73838630806847px; } #ProductImageWrapper-30950241304621 { max-width: 335px; } Brown Tone 2 Contact Lenses (90 days) Regular price £12.99 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../cheeky-london-kiss-colour-changing-lip-gloss-oil #ProductImage-32577258258477 { max-width: 335px; max-height: 335.0px; } #ProductImageWrapper-32577258258477 { max-width: 335px; } Cheeky London Kiss Colour Changing Lip Gloss & Oil Regular price £3.49 www.bfcosmetics.co.uk/collections/all www.bfcosmetics.co.uk/.../chestnut-tone-3-contact-lenses-90-days #ProductImage-30950241632301 { max-width: 335px; max-height: 177.73838630806847px; } #ProductImageWrapper-30950241632301 { max-width: 335px; } Chestnut Tone 3 Contact Lenses (90 days) Regular price £12.99 www.bfcosmetics.co.uk/collections/all
- Consider shortening long anchor text.
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://bfcosmetics.co.uk to http://www.bfcosmetics.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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