Nibbler SEO audit for www.deaconltd.co.uk
Summary
Overall8.4
The overall score for this website.
Accessibility8.8
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.8
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.0
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 12:33 on 28 Mar 2024 (GMT).
Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Freshness4.7
Last updated October 30, 2023
- It looks like this website was last updated on Monday, 30 October 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Headings5.9
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some headings (2.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Internal links6.9
- 26 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Images8.0
100% of images have a clearly defined size
66 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- 66 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content9.4
Rendering Chart...
- This website has an average of 863 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.deaconltd.co.uk/ | 5703 | 914 |
| www.deaconltd.co.uk/products/ | 2970 | 476 |
| www.deaconltd.co.uk/chain-assemblies/ | 4567 | 767 |
| www.deaconltd.co.uk/wire-rope-assemblies/ | 4606 | 740 |
| www.deaconltd.co.uk/.../ | 8909 | 1419 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://deaconltd.co.uk to http://www.deaconltd.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
Deacon Products Ltd | Chain & Wire Rope Solutions
www.deaconltd.co.uk/
Stocking a huge range of marine grade stainless steel products. Suppliers of grade 80 lifting equipment and chain slings. Manufacturers of wire rope assemblies for ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.deaconltd.co.uk/ | robots | index,follow |
| www.deaconltd.co.uk/ | googlebot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/ | bingbot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/ | description | Stocking a huge range of marine grade stainless steel products. Suppliers of grade 80 lifting equipment and chain slings. Manufacturers of wire rope assemblies for almost any application. Providing expert advice and solutions since 1973. We have thousands of products in stock, ready for next day delivery. One of the | Deacon Products Ltd |
| www.deaconltd.co.uk/ | keywords | stainless,chain,wire rope,fittings |
| www.deaconltd.co.uk/ | dc.language | en-GB |
| www.deaconltd.co.uk/ | dc.language.iso | en_GB |
| www.deaconltd.co.uk/ | dc.publisher | miles@deaconltd.co.uk |
| www.deaconltd.co.uk/ | dc.title | Deacon Products Ltd | Chain & Wire Rope Solutions |
| www.deaconltd.co.uk/ | dc.description | Stocking a huge range of marine grade stainless steel products. Suppliers of grade 80 lifting equipment and chain slings. Manufacturers of wire rope assemblies for almost any application. Providing expert advice and solutions since 1973. We have thousands of products in stock, ready for next day delivery. One of the | Deacon Products Ltd |
| www.deaconltd.co.uk/ | dc.date.issued | 2023-10-18 |
| www.deaconltd.co.uk/ | google-site-verification | 25ejAwsfnGBLZugexjdGnL2iSSrUhoOacYP4pC4dhgM |
| www.deaconltd.co.uk/ | viewport | width=device-width, initial-scale=1 |
| www.deaconltd.co.uk/ | msapplication-tileimage | https://www.deaconltd.co.uk/site/wp-content/uploads/2017/02/cropped-1486580950_anchor-270x270.png |
| www.deaconltd.co.uk/products/ | robots | index,follow |
| www.deaconltd.co.uk/products/ | googlebot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/products/ | bingbot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/products/ | description | Stocking a wide range of products in marine grade stainless steel, galvanized & mild steel finishes. |
| www.deaconltd.co.uk/products/ | dc.language | en-GB |
| www.deaconltd.co.uk/products/ | dc.language.iso | en_GB |
| www.deaconltd.co.uk/products/ | dc.publisher | miles@deaconltd.co.uk |
| www.deaconltd.co.uk/products/ | dc.title | Products | Deacon Products Ltd |
| www.deaconltd.co.uk/products/ | dc.description | Stocking a wide range of products in marine grade stainless steel, galvanized & mild steel finishes. |
| www.deaconltd.co.uk/products/ | dc.date.issued | 2017-02-15 |
| www.deaconltd.co.uk/products/ | viewport | width=device-width, initial-scale=1 |
| www.deaconltd.co.uk/products/ | msapplication-tileimage | https://www.deaconltd.co.uk/site/wp-content/uploads/2017/02/cropped-1486580950_anchor-270x270.png |
| www.deaconltd.co.uk/chain-assemblies/ | robots | index,follow |
| www.deaconltd.co.uk/chain-assemblies/ | googlebot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/chain-assemblies/ | bingbot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/chain-assemblies/ | description | With stainless, galvanized and self-colour chain in stock, we are able to offer a fast and reliable service whilst meeting our customers requirements. At Deacon Products Ltd, we have a background in creating specific chain assemblies. We are stockists of an array of chain sizes and materials and can provide expert |
| www.deaconltd.co.uk/chain-assemblies/ | dc.language | en-GB |
| www.deaconltd.co.uk/chain-assemblies/ | dc.language.iso | en_GB |
| www.deaconltd.co.uk/chain-assemblies/ | dc.publisher | miles@deaconltd.co.uk |
| www.deaconltd.co.uk/chain-assemblies/ | dc.title | Chain | Deacon Products Ltd |
| www.deaconltd.co.uk/chain-assemblies/ | dc.description | With stainless, galvanized and self-colour chain in stock, we are able to offer a fast and reliable service whilst meeting our customers requirements. At Deacon Products Ltd, we have a background in creating specific chain assemblies. We are stockists of an array of chain sizes and materials and can provide expert |
| www.deaconltd.co.uk/chain-assemblies/ | dc.date.issued | 2017-02-17 |
| www.deaconltd.co.uk/chain-assemblies/ | viewport | width=device-width, initial-scale=1 |
| www.deaconltd.co.uk/chain-assemblies/ | msapplication-tileimage | https://www.deaconltd.co.uk/site/wp-content/uploads/2017/02/cropped-1486580950_anchor-270x270.png |
| www.deaconltd.co.uk/wire-rope-assemblies/ | robots | index,follow |
| www.deaconltd.co.uk/wire-rope-assemblies/ | googlebot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/wire-rope-assemblies/ | bingbot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/wire-rope-assemblies/ | description | With over 40 years experience manufacturing wire rope assemblies, we work closely with our customers to offer a truly unique product that has been carefully designed to suit their specific needs. At Deacon Products Ltd, we are experts in creating bespoke wire rope assemblies. These fulfill many functions such as: |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.language | en-GB |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.language.iso | en_GB |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.publisher | miles@deaconltd.co.uk |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.title | Wire Rope | Deacon Products Ltd |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.description | With over 40 years experience manufacturing wire rope assemblies, we work closely with our customers to offer a truly unique product that has been carefully designed to suit their specific needs. At Deacon Products Ltd, we are experts in creating bespoke wire rope assemblies. These fulfill many functions such as: |
| www.deaconltd.co.uk/wire-rope-assemblies/ | dc.date.issued | 2017-02-17 |
| www.deaconltd.co.uk/wire-rope-assemblies/ | viewport | width=device-width, initial-scale=1 |
| www.deaconltd.co.uk/wire-rope-assemblies/ | msapplication-tileimage | https://www.deaconltd.co.uk/site/wp-content/uploads/2017/02/cropped-1486580950_anchor-270x270.png |
| www.deaconltd.co.uk/.../ | robots | index,follow |
| www.deaconltd.co.uk/.../ | googlebot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/.../ | bingbot | index,follow,max-snippet:-1,max-image-preview:large,max-video-preview:-1 |
| www.deaconltd.co.uk/.../ | description | Supplying a huge range galvanized wire rope cable from stock! Available from 1mm to 26mm diameter in a variety of constructions. |
| www.deaconltd.co.uk/.../ | dc.language | en-GB |
| www.deaconltd.co.uk/.../ | dc.language.iso | en_GB |
| www.deaconltd.co.uk/.../ | dc.publisher | miles@deaconltd.co.uk |
| www.deaconltd.co.uk/.../ | dc.title | Galvanized Wire Rope | Deacon Products Ltd |
| www.deaconltd.co.uk/.../ | dc.description | Supplying a huge range galvanized wire rope cable from stock! Available from 1mm to 26mm diameter in a variety of constructions. |
| www.deaconltd.co.uk/.../ | dc.date.issued | 2017-03-20 |
| www.deaconltd.co.uk/.../ | viewport | width=device-width, initial-scale=1 |
| www.deaconltd.co.uk/.../ | msapplication-tileimage | https://www.deaconltd.co.uk/site/wp-content/uploads/2017/02/cropped-1486580950_anchor-270x270.png |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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