Nibbler SEO audit for www.footprintsocialmedia.co.uk
Summary
Overall7.9
The overall score for this website.
Accessibility9.2
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.2
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.3
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 05:42 on 29 Mar 2024 (GMT).
Top priorities for website improvement
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Consider updating this website regularly with new content. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Freshness0.9
Last updated September 16, 2020
- It looks like this website was last updated on Wednesday, 16 September 2020. This is bad because visitors may dismiss this website as outdated. Websites that are not updated regularly are also spidered by search engines less often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 16/09/2020 | www.footprintsocialmedia.co.uk/media/footprint-social-media.png | Last modified header |
| 16/09/2020 | www.footprintsocialmedia.co.uk/Media/slide1.png | Last modified header |
| 16/09/2020 | www.footprintsocialmedia.co.uk/Media/slide2.png | Last modified header |
| 16/09/2020 | www.footprintsocialmedia.co.uk/Media/footprint-social-media.png | Last modified header |
Internal links6.5
- 17 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content7.7
Rendering Chart...
- This website has an average of 294 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.footprintsocialmedia.co.uk/ | 1388 | 205 |
| www.footprintsocialmedia.co.uk/training/ | 1334 | 204 |
| www.footprintsocialmedia.co.uk/management/ | 1249 | 191 |
| www.footprintsocialmedia.co.uk/about/ | 1326 | 198 |
| www.footprintsocialmedia.co.uk/blog/ | 3874 | 674 |
Server behaviour8.4
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://footprintsocialmedia.co.uk to http://www.footprintsocialmedia.co.uk. This is ideal.
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.footprintsocialmedia.co.uk/ | Social Media Marketing | H2 |
| www.footprintsocialmedia.co.uk/ | Step Up | H2 |
| www.footprintsocialmedia.co.uk/ | Blog Latest | H2 |
| www.footprintsocialmedia.co.uk/ | Training | H2 |
| www.footprintsocialmedia.co.uk/ | Manage | H2 |
| www.footprintsocialmedia.co.uk/ | Social Media Experts | H3 |
| www.footprintsocialmedia.co.uk/ | Connect with your Customers | H3 |
| www.footprintsocialmedia.co.uk/ | Take your business to the next level. | H3 |
| www.footprintsocialmedia.co.uk/training/ | Bespoke social media training | H1 |
| www.footprintsocialmedia.co.uk/training/ | Widen your audience | H4 |
| www.footprintsocialmedia.co.uk/training/ | Packages tailored to you | H4 |
| www.footprintsocialmedia.co.uk/training/ | Enhance your marketing | H4 |
| www.footprintsocialmedia.co.uk/training/ | Pricing - all inclusive (no VAT) | H4 |
| www.footprintsocialmedia.co.uk/training/ | All sessions are one hour long | H5 |
| www.footprintsocialmedia.co.uk/management/ | Next level social media management | H1 |
| www.footprintsocialmedia.co.uk/management/ | Let us help you leave your Footprint. | H4 |
| www.footprintsocialmedia.co.uk/management/ | Pricing - all inclusive | H4 |
| www.footprintsocialmedia.co.uk/about/ | About Footprint social media | H1 |
| www.footprintsocialmedia.co.uk/about/ | A personal service | H3 |
| www.footprintsocialmedia.co.uk/blog/ | Our social media blog | H1 |
| www.footprintsocialmedia.co.uk/blog/ | How to get the best return on your social media marketing investment | H5 |
| www.footprintsocialmedia.co.uk/blog/ | ChatGPT – good or bad for your business? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | The importance of having robust terms of business | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Why pay for advice but choose not to take it? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Is it worth having a website for your business? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Frustrated by flaky people? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Are job perks worth it? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Can you be too old for your industry? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | When it comes to generating LinkedIn posts, be strategic! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Stop the spread of misinformation | H5 |
| www.footprintsocialmedia.co.uk/blog/ | How to deal with online bullies. | H5 |
| www.footprintsocialmedia.co.uk/blog/ | "It ain't what you say, it’s the way that you say it!" | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Bad reviews on social media – should you give them and what should you do if you receive one? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Social media automation - is it good for your business? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Time to be a trailblazer? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Download your brain for better campaign results | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Is age a barrier to business? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Is social media bad for your health? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Is hybrid networking the way forward? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Why Social Media is Important for your Business | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Quality and quantity! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | When it comes to collaboration, more is better! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | The benefits of multi-channel marketing cohesion and consistency! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Great social media comes down to good planning! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Why social Media should not be your only form of marketing! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Making your social media count in 2021 | H5 |
| www.footprintsocialmedia.co.uk/blog/ | 2020 - Why your social media presence is even more important! | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Think Before Posting | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Whatever happened to loyalty? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Apprentices – super heroes or super cheap resources? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Starting the year with a bang | H5 |
| www.footprintsocialmedia.co.uk/blog/ | How visible are you? | H5 |
| www.footprintsocialmedia.co.uk/blog/ | Did you abandon your social media over the summer? | H5 |
Images9.6
20% of images have a clearly defined size
3 images are being resized by the browser
- Most images (80.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 3 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Meta tags10.0
This is how this website will look in Google search listings:
Home | Footprint Social Media
www.footprintsocialmedia.co.uk/
Experts in social media marketing. Providing training and management services to help you connect to more customers on social media
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.footprintsocialmedia.co.uk/ | viewport | width=device-width, initial-scale=1.0 |
| www.footprintsocialmedia.co.uk/ | description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/ | keywords | Social, Media, Marketing, Facebook, Twitter, LinkedIn, Hootsuite, Instagram, Training, Management, Management, Online, Support, Promote |
| www.footprintsocialmedia.co.uk/ | msapplication-tilecolor | #ffff |
| www.footprintsocialmedia.co.uk/ | msapplication-tileimage | /ms-icon-144x144.png |
| www.footprintsocialmedia.co.uk/ | theme-color | #00AEEF |
| www.footprintsocialmedia.co.uk/ | twitter:card | summary_large_image |
| www.footprintsocialmedia.co.uk/ | twitter:site | @SandraAshford |
| www.footprintsocialmedia.co.uk/ | twitter:creator | @SandraAshford |
| www.footprintsocialmedia.co.uk/ | twitter:title | Footprint Social Media Home |
| www.footprintsocialmedia.co.uk/ | twitter:description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/ | twitter:image:src | http://www.footprintsocialmedia.co.uk/media/fzin5jt0/social-media-phone.jpg |
| www.footprintsocialmedia.co.uk/ | twitter:domain | http://www.footprintsocialmedia.co.uk |
| www.footprintsocialmedia.co.uk/training/ | viewport | width=device-width, initial-scale=1.0 |
| www.footprintsocialmedia.co.uk/training/ | description | Training across all social media packages |
| www.footprintsocialmedia.co.uk/training/ | keywords | Facebook, Twitter, LinkedIn, Instagram |
| www.footprintsocialmedia.co.uk/training/ | msapplication-tilecolor | #ffff |
| www.footprintsocialmedia.co.uk/training/ | msapplication-tileimage | /ms-icon-144x144.png |
| www.footprintsocialmedia.co.uk/training/ | theme-color | #00AEEF |
| www.footprintsocialmedia.co.uk/training/ | twitter:card | summary_large_image |
| www.footprintsocialmedia.co.uk/training/ | twitter:site | @SandraAshford |
| www.footprintsocialmedia.co.uk/training/ | twitter:creator | @SandraAshford |
| www.footprintsocialmedia.co.uk/training/ | twitter:title | Social Media Training |
| www.footprintsocialmedia.co.uk/training/ | twitter:description | Want to use social media yourself but no idea where to start? Undertake our specialist 1-2-1 training online and leave armed with everything you need to know to do it yourself. |
| www.footprintsocialmedia.co.uk/training/ | twitter:image:src | http://www.footprintsocialmedia.co.uk/media/ds4nb0s5/social-media-training.jpg |
| www.footprintsocialmedia.co.uk/training/ | twitter:domain | http://www.footprintsocialmedia.co.uk |
| www.footprintsocialmedia.co.uk/management/ | viewport | width=device-width, initial-scale=1.0 |
| www.footprintsocialmedia.co.uk/management/ | description | Social media management costs |
| www.footprintsocialmedia.co.uk/management/ | keywords | Social media management, Facebook, Twitter, LinkedIn, Instagram |
| www.footprintsocialmedia.co.uk/management/ | msapplication-tilecolor | #ffff |
| www.footprintsocialmedia.co.uk/management/ | msapplication-tileimage | /ms-icon-144x144.png |
| www.footprintsocialmedia.co.uk/management/ | theme-color | #00AEEF |
| www.footprintsocialmedia.co.uk/management/ | twitter:card | summary_large_image |
| www.footprintsocialmedia.co.uk/management/ | twitter:site | @SandraAshford |
| www.footprintsocialmedia.co.uk/management/ | twitter:creator | @SandraAshford |
| www.footprintsocialmedia.co.uk/management/ | twitter:title | Social Media Management |
| www.footprintsocialmedia.co.uk/management/ | twitter:description | No time to post on social media? Let us do it for you whilst you get on with other things in your business. Prices start from £125. Please call 07877760411 to find out more. |
| www.footprintsocialmedia.co.uk/management/ | twitter:image:src | http://www.footprintsocialmedia.co.uk/media/35ucyy3h/footprint-blue.jpg |
| www.footprintsocialmedia.co.uk/management/ | twitter:domain | http://www.footprintsocialmedia.co.uk |
| www.footprintsocialmedia.co.uk/about/ | viewport | width=device-width, initial-scale=1.0 |
| www.footprintsocialmedia.co.uk/about/ | description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/about/ | keywords | Social, Media, Marketing, Facebook, Twitter, LinkedIn, Hootsuite, Instagram, Training, Management, Management, Online, Support, Promote |
| www.footprintsocialmedia.co.uk/about/ | msapplication-tilecolor | #ffff |
| www.footprintsocialmedia.co.uk/about/ | msapplication-tileimage | /ms-icon-144x144.png |
| www.footprintsocialmedia.co.uk/about/ | theme-color | #00AEEF |
| www.footprintsocialmedia.co.uk/about/ | twitter:card | summary_large_image |
| www.footprintsocialmedia.co.uk/about/ | twitter:site | @SandraAshford |
| www.footprintsocialmedia.co.uk/about/ | twitter:creator | @SandraAshford |
| www.footprintsocialmedia.co.uk/about/ | twitter:title | About Footprint Social Media |
| www.footprintsocialmedia.co.uk/about/ | twitter:description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/about/ | twitter:image:src | http://www.footprintsocialmedia.co.uk/media/fzin5jt0/social-media-phone.jpg |
| www.footprintsocialmedia.co.uk/about/ | twitter:domain | http://www.footprintsocialmedia.co.uk |
| www.footprintsocialmedia.co.uk/blog/ | viewport | width=device-width, initial-scale=1.0 |
| www.footprintsocialmedia.co.uk/blog/ | description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/blog/ | keywords | Social, Media, Marketing, Facebook, Twitter, LinkedIn, Hootsuite, Instagram, Training, Management, Management, Online, Support, Promote |
| www.footprintsocialmedia.co.uk/blog/ | msapplication-tilecolor | #ffff |
| www.footprintsocialmedia.co.uk/blog/ | msapplication-tileimage | /ms-icon-144x144.png |
| www.footprintsocialmedia.co.uk/blog/ | theme-color | #00AEEF |
| www.footprintsocialmedia.co.uk/blog/ | twitter:card | summary_large_image |
| www.footprintsocialmedia.co.uk/blog/ | twitter:site | @SandraAshford |
| www.footprintsocialmedia.co.uk/blog/ | twitter:creator | @SandraAshford |
| www.footprintsocialmedia.co.uk/blog/ | twitter:title | Blog |
| www.footprintsocialmedia.co.uk/blog/ | twitter:description | Experts in social media marketing. Providing training and management services to help you connect to more customers on social media |
| www.footprintsocialmedia.co.uk/blog/ | twitter:image:src | http://www.footprintsocialmedia.co.uk/media/fzin5jt0/social-media-phone.jpg |
| www.footprintsocialmedia.co.uk/blog/ | twitter:domain | http://www.footprintsocialmedia.co.uk |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.footprintsocialmedia.co.uk/ | X-UA-Compatible | ie=edge |
| www.footprintsocialmedia.co.uk/training/ | X-UA-Compatible | ie=edge |
| www.footprintsocialmedia.co.uk/management/ | X-UA-Compatible | ie=edge |
| www.footprintsocialmedia.co.uk/about/ | X-UA-Compatible | ie=edge |
| www.footprintsocialmedia.co.uk/blog/ | X-UA-Compatible | ie=edge |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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