Nibbler SEO audit for www.maggi.in
Summary
Overall9.4
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.4
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 18:12 on 19 Apr 2024 (BST).
Top priorities for website improvement
- Make sure all headings have content which is relevant to the page of content. (read more)
- Consider shortening long anchor text. (read more)
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'. (read more)
Headings7.8
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- A large number headings (24.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.maggi.in/en/ | Everyday recipes made deliciously simple & healthy | H1 |
| www.maggi.in/en/ | Error message | H2 |
| www.maggi.in/en/ | Restaurant Style At Home | H2 |
| www.maggi.in/en/ | MAGGI® Apna Food Business | H2 |
| www.maggi.in/en/ | Your favourite MAGGI Noodles like never before! | H2 |
| www.maggi.in/en/ | Everyday Specials | H2 |
| www.maggi.in/en/ | Easy Snacks | H2 |
| www.maggi.in/en/ | Quick and Easy | H2 |
| www.maggi.in/en/ | Shahi Paneer Recipe | H3 |
| www.maggi.in/en/ | Butter Chicken Recipe | H3 |
| www.maggi.in/en/ | Veg Biryani Recipe (Homemade Vegetable Biryani Recipe) | H3 |
| www.maggi.in/en/search/ | What would you like today? | H1 |
| www.maggi.in/en/search/ | Error message | H2 |
| www.maggi.in/en/search/ | Our 5 most wanted recipes | H5 |
| www.maggi.in/en/login | Error message | H2 |
| www.maggi.in/en/.../ | MAGGI Magic In Minutes | H1 |
| www.maggi.in/en/.../ | Error message | H2 |
| www.maggi.in/en/.../ | Recipe Category | H1 |
| www.maggi.in/en/.../ | Error message | H2 |
Meta tags8.4
This is how this website will look in Google search listings:
Recipes by MAGGI® Which Make Everyday Cooking Deliciously Simple!
www.maggi.in/en/
Discover exciting MAGGI Noodle Recipes with Egg, Cheese, Paneer & Chicken and a wide variety of Quick & Easy Lunch, Dinner, Breakfast and Snack Recipes by MAGGI®!
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.maggi.in/en/ | description | Discover exciting MAGGI Noodle Recipes with Egg, Cheese, Paneer & Chicken and a wide variety of Quick & Easy Lunch, Dinner, Breakfast and Snack Recipes by MAGGI®! |
| www.maggi.in/en/ | facebook-domain-verification | lrugbx7gm37xuhvnvrgxkf9sjgxrf2 |
| www.maggi.in/en/ | google-site-verification | h1AnonXwsjRfCJVOpYQO91JzaECuXOu2Bwpf29EeXdU |
| www.maggi.in/en/ | mobileoptimized | width |
| www.maggi.in/en/ | handheldfriendly | true |
| www.maggi.in/en/ | viewport | width=device-width, initial-scale=1.0 |
| www.maggi.in/en/search/ | facebook-domain-verification | lrugbx7gm37xuhvnvrgxkf9sjgxrf2 |
| www.maggi.in/en/search/ | google-site-verification | h1AnonXwsjRfCJVOpYQO91JzaECuXOu2Bwpf29EeXdU |
| www.maggi.in/en/search/ | mobileoptimized | width |
| www.maggi.in/en/search/ | handheldfriendly | true |
| www.maggi.in/en/search/ | viewport | width=device-width, initial-scale=1.0 |
| www.maggi.in/en/search/ | robots | noindex, follow |
| www.maggi.in/en/login | description | Maggi noodles are the most-loved meal across all ages for decades now. Login to your Maggi account to know more about what your favorite noodle brand brings to you. |
| www.maggi.in/en/login | facebook-domain-verification | lrugbx7gm37xuhvnvrgxkf9sjgxrf2 |
| www.maggi.in/en/login | google-site-verification | h1AnonXwsjRfCJVOpYQO91JzaECuXOu2Bwpf29EeXdU |
| www.maggi.in/en/login | mobileoptimized | width |
| www.maggi.in/en/login | handheldfriendly | true |
| www.maggi.in/en/login | viewport | width=device-width, initial-scale=1.0 |
| www.maggi.in/en/.../ | description | Explore a range of exciting recipes by MAGGI. These Indian & International Recipes are the perfect for your breakfast, lunch, snacks and dinner parties. |
| www.maggi.in/en/.../ | facebook-domain-verification | lrugbx7gm37xuhvnvrgxkf9sjgxrf2 |
| www.maggi.in/en/.../ | google-site-verification | h1AnonXwsjRfCJVOpYQO91JzaECuXOu2Bwpf29EeXdU |
| www.maggi.in/en/.../ | mobileoptimized | width |
| www.maggi.in/en/.../ | handheldfriendly | true |
| www.maggi.in/en/.../ | viewport | width=device-width, initial-scale=1.0 |
| www.maggi.in/en/.../ | description | Explore a range of Quick & Easy Restaurant Style Indian Veg & Non-Veg Recipes for Breakfast, Lunch & Dinner. Make everyday recipes Tasty & Healthy with MAGGI®. |
| www.maggi.in/en/.../ | facebook-domain-verification | lrugbx7gm37xuhvnvrgxkf9sjgxrf2 |
| www.maggi.in/en/.../ | google-site-verification | h1AnonXwsjRfCJVOpYQO91JzaECuXOu2Bwpf29EeXdU |
| www.maggi.in/en/.../ | mobileoptimized | width |
| www.maggi.in/en/.../ | handheldfriendly | true |
| www.maggi.in/en/.../ | viewport | width=device-width, initial-scale=1.0 |
Internal links8.9
- 3 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.maggi.in/en/.../shahi-paneer-recipe Shahi Paneer Recipe 45 Min Easy www.maggi.in/en/ www.maggi.in/.../butter-chicken-recipe Butter Chicken Recipe 75 Min Medium www.maggi.in/en/ www.maggi.in/.../veg-biryani-recipe-homemade-vegetable-biryani-recipe Veg Biryani Recipe (Homemade Vegetable Biryani Recipe) 55 Min Medium www.maggi.in/en/
- Consider shortening long anchor text.
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Page titles9.0
100% of pages have defined titles
20% of page titles are weak
- All pages were found to specify page titles, but one page has a relatively weak title which could be improved. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
- Make sure that all pages have a descriptive title. Do not include the address of the page in the title, try not to use excessive punctuation and avoid common words like 'page'.
Page titles
| Page title | Notes |
| Recipes by MAGGI® Which Make Everyday Cooking Deliciously Simple! | OK |
| Maggi | Maggi | Search | Maggi | This title appears to be overly complex. Consider a more meaningful title |
| Join Maggi Today! Sign In Or Register Today with Google/Facebook | OK |
| Quick & Easy Indian Recipes, Make Restaurant Style Dishes at Home | OK |
| Quick & Easy Indian Recipes, Restaurant Style Veg & Non-Veg Dishes | OK |
Images9.6
3% of images have a clearly defined size
No images are being resized by the browser
- Most images (97.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- One image is not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Amount of content9.6
Rendering Chart...
- This website has an average of 1,193 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.maggi.in/en/ | 6954 | 877 |
| www.maggi.in/en/search/ | 5996 | 750 |
| www.maggi.in/en/login | 5484 | 684 |
| www.maggi.in/en/.../ | 19989 | 2023 |
| www.maggi.in/en/.../ | 13884 | 1629 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://maggi.in to http://www.maggi.in. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 19, 2024
- It looks like this website was last updated on Friday, 19 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 19/04/2024 | www.maggi.in/.../seckit.no_body.css | Last modified header |
| 19/04/2024 | www.maggi.in/.../seckit.noscript_tag.css | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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