Nibbler SEO audit for www.kefir.com.au
Summary
Overall8.5
The overall score for this website.
Accessibility9.5
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.5
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.4
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.1
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 8:31 PM on Apr 26, 2024 (BST).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Meta tags3.6
This is how this website will look in Google search listings:
Kefir Culture Natural a simple and cheap way to produce Kefir
www.kefir.com.au/
Kefir Culture Natural is the name you can trust in providing genuine Kefir Culture grains. A onetime purchase of our complete starter pack easily prepares genuine ...
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.kefir.com.au/ | twitter:card | summary |
| www.kefir.com.au/ | twitter:title | new home |
| www.kefir.com.au/ | twitter:description | |
| www.kefir.com.au/ | author | |
| www.kefir.com.au/ | description | Kefir Culture Natural is the name you can trust in providing genuine Kefir Culture grains. A onetime purchase of our complete starter pack easily prepares genuine kefir drinks in your own home for many years and is a effective means of replenishing the bacteria needed for vital colon micro-flora. |
| www.kefir.com.au/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.kefir.com.au/ | twitter:card | summary_large_image |
| www.kefir.com.au/ | twitter:title | Kefir Culture Natural a simple and cheap way to produce Kefir |
| www.kefir.com.au/ | twitter:description | Kefir Culture Natural is the name you can trust in providing genuine Kefir Culture grains. A onetime purchase of our complete starter pack easily prepares genuine kefir drinks in your own home for many years and is a effective means of replenishing the bacteria needed for vital colon micro-flora. |
| www.kefir.com.au/ | twitter:site | @Kefir Culture Natural |
| www.kefir.com.au/ | twitter:creator | @Kefir Culture Natural |
| www.kefir.com.au/ | twitter:label1 | Time to read |
| www.kefir.com.au/ | twitter:data1 | 15 minutes |
| www.kefir.com.au/ | generator | Divi v.4.23.1 |
| www.kefir.com.au/ | generator | WordPress 6.4.4 |
| www.kefir.com.au/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
| www.kefir.com.au/ | google-site-verification | vg8GVRn29SA0kfIBMQ2O9a4g3scX-05jqyo6AKp2VPE |
| www.kefir.com.au/millennium/ | twitter:card | summary |
| www.kefir.com.au/millennium/ | twitter:title | Millennium |
| www.kefir.com.au/millennium/ | twitter:description | |
| www.kefir.com.au/millennium/ | author | admin |
| www.kefir.com.au/millennium/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.kefir.com.au/millennium/ | twitter:card | summary_large_image |
| www.kefir.com.au/millennium/ | twitter:title | Millennium - Kefir Culture Natural, Home of the Kefir Maker |
| www.kefir.com.au/millennium/ | twitter:site | @Kefir Culture Natural |
| www.kefir.com.au/millennium/ | twitter:creator | @Kefir Culture Natural |
| www.kefir.com.au/millennium/ | twitter:label1 | Time to read |
| www.kefir.com.au/millennium/ | twitter:data1 | 6 minutes |
| www.kefir.com.au/millennium/ | generator | Divi v.4.23.1 |
| www.kefir.com.au/millennium/ | generator | WordPress 6.4.4 |
| www.kefir.com.au/millennium/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
| www.kefir.com.au/millennium/ | google-site-verification | vg8GVRn29SA0kfIBMQ2O9a4g3scX-05jqyo6AKp2VPE |
| www.kefir.com.au/cart/ | twitter:card | summary |
| www.kefir.com.au/cart/ | twitter:title | Cart |
| www.kefir.com.au/cart/ | twitter:description | |
| www.kefir.com.au/cart/ | author | admin |
| www.kefir.com.au/cart/ | robots | noindex, follow |
| www.kefir.com.au/cart/ | twitter:card | summary_large_image |
| www.kefir.com.au/cart/ | twitter:title | Cart - Kefir Culture Natural, Home of the Kefir Maker |
| www.kefir.com.au/cart/ | twitter:site | @Kefir Culture Natural |
| www.kefir.com.au/cart/ | twitter:creator | @Kefir Culture Natural |
| www.kefir.com.au/cart/ | twitter:label1 | Time to read |
| www.kefir.com.au/cart/ | twitter:data1 | 1 minute |
| www.kefir.com.au/cart/ | generator | Divi v.4.23.1 |
| www.kefir.com.au/cart/ | generator | WordPress 6.4.4 |
| www.kefir.com.au/cart/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
| www.kefir.com.au/cart/ | google-site-verification | vg8GVRn29SA0kfIBMQ2O9a4g3scX-05jqyo6AKp2VPE |
| www.kefir.com.au/what-is-kefir/ | twitter:card | summary |
| www.kefir.com.au/what-is-kefir/ | twitter:title | What is Kefir? |
| www.kefir.com.au/what-is-kefir/ | twitter:description | |
| www.kefir.com.au/what-is-kefir/ | author | admin |
| www.kefir.com.au/what-is-kefir/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.kefir.com.au/what-is-kefir/ | twitter:card | summary_large_image |
| www.kefir.com.au/what-is-kefir/ | twitter:title | What is Kefir? - Kefir Culture Natural, Home of the Kefir Maker |
| www.kefir.com.au/what-is-kefir/ | twitter:site | @Kefir Culture Natural |
| www.kefir.com.au/what-is-kefir/ | twitter:creator | @Kefir Culture Natural |
| www.kefir.com.au/what-is-kefir/ | twitter:label1 | Time to read |
| www.kefir.com.au/what-is-kefir/ | twitter:data1 | 8 minutes |
| www.kefir.com.au/what-is-kefir/ | generator | Divi v.4.23.1 |
| www.kefir.com.au/what-is-kefir/ | generator | WordPress 6.4.4 |
| www.kefir.com.au/what-is-kefir/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
| www.kefir.com.au/what-is-kefir/ | google-site-verification | vg8GVRn29SA0kfIBMQ2O9a4g3scX-05jqyo6AKp2VPE |
| www.kefir.com.au/microflora-in-kefir/ | twitter:card | summary |
| www.kefir.com.au/microflora-in-kefir/ | twitter:title | Microflora in Kefir |
| www.kefir.com.au/microflora-in-kefir/ | twitter:description | |
| www.kefir.com.au/microflora-in-kefir/ | author | admin |
| www.kefir.com.au/microflora-in-kefir/ | robots | follow, index, max-snippet:-1, max-video-preview:-1, max-image-preview:large |
| www.kefir.com.au/microflora-in-kefir/ | twitter:card | summary_large_image |
| www.kefir.com.au/microflora-in-kefir/ | twitter:title | Microflora in Kefir - Kefir Culture Natural, Home of the Kefir Maker |
| www.kefir.com.au/microflora-in-kefir/ | twitter:site | @Kefir Culture Natural |
| www.kefir.com.au/microflora-in-kefir/ | twitter:creator | @Kefir Culture Natural |
| www.kefir.com.au/microflora-in-kefir/ | twitter:label1 | Time to read |
| www.kefir.com.au/microflora-in-kefir/ | twitter:data1 | 4 minutes |
| www.kefir.com.au/microflora-in-kefir/ | generator | Divi v.4.23.1 |
| www.kefir.com.au/microflora-in-kefir/ | generator | WordPress 6.4.4 |
| www.kefir.com.au/microflora-in-kefir/ | viewport | width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0 |
| www.kefir.com.au/microflora-in-kefir/ | google-site-verification | vg8GVRn29SA0kfIBMQ2O9a4g3scX-05jqyo6AKp2VPE |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.kefir.com.au/ | X-UA-Compatible | IE=edge |
| www.kefir.com.au/millennium/ | X-UA-Compatible | IE=edge |
| www.kefir.com.au/cart/ | X-UA-Compatible | IE=edge |
| www.kefir.com.au/what-is-kefir/ | X-UA-Compatible | IE=edge |
| www.kefir.com.au/microflora-in-kefir/ | X-UA-Compatible | IE=edge |
Internal links6.7
- 10 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
- 8 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images8.0
100% of images have a clearly defined size
24 images are being resized by the browser
- All images have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- 24 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Amount of content8.7
Rendering Chart...
- This website has an average of 578 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.kefir.com.au/ | 2979 | 520 |
| www.kefir.com.au/millennium/ | 4596 | 792 |
| www.kefir.com.au/cart/ | 1227 | 204 |
| www.kefir.com.au/what-is-kefir/ | 5648 | 938 |
| www.kefir.com.au/microflora-in-kefir/ | 2877 | 436 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- One page of this website follows the best practice of using a permanent (HTTP 301) redirect between its URL with/without a trailing slash. This page is ideal.
- 3 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://kefir.com.au to http://www.kefir.com.au. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behavior.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 26, 2024
- It looks like this website was last updated on Friday, April 26, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 4/26/24 | www.kefir.com.au/ | Last modified header |
| 4/26/24 | www.kefir.com.au/millennium/ | Last modified header |
| 4/26/24 | www.kefir.com.au/what-is-kefir/ | Last modified header |
| 4/26/24 | www.kefir.com.au/microflora-in-kefir/ | Last modified header |
| 10/20/19 | www.kefir.com.au/.../Kefir-Drink-1-200x133.jpe | Last modified header |
| 10/20/19 | www.kefir.com.au/.../bannerfb.png | Last modified header |
| 10/20/19 | www.kefir.com.au/.../Kefir_Ebook.png | Last modified header |
| 10/20/19 | www.kefir.com.au/.../services3.png | Last modified header |
| 10/20/19 | www.kefir.com.au/.../services2.png | Last modified header |
| 10/20/19 | www.kefir.com.au/.../kefir_slide_mobiile.jpg | Last modified header |
| 10/20/19 | www.kefir.com.au/.../newLogo6-1.png | Last modified header |
| 11/30/23 | www.kefir.com.au/.../20b6ca879833d0e4b8235c2216c35060.css | Last modified header |
| 11/23/23 | www.kefir.com.au/.../d18d4465d5bbd53badc9ff03b5b4c572.css | Last modified header |
| 11/24/23 | www.kefir.com.au/.../a5cf2a062a739e25e7e102935a29abac.css | Last modified header |
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